Conclusion

While the evolution of consumer HDDs in the recent years was not fast, things are about to change. Use of SMR will help to increase capacities of hard drives in the coming quarters and then TDMR will help to drive capacities again in the coming years. One thing that should be clear at this point is that the evolution of HDDs in the future will be slightly different from their development in the past. The reason for that is segmentation of the HDD market and the need for optimized configurations based on the application. Makers of hard drives tend to tailor their models for particular applications and one size does not fit all even in a segment of the market.

For example, archive, nearline, NAS, DAS and secondary HDDs for desktop PCs benefit from high capacities. However, performance barely matters for archive or DAS hard drives, whereas nearline and NAS have to be offer both storage space and relatively high performance. As a result, some HDDs just offer vast capacities and performance with the help of PMR, helium and 7200 rpm motors, whereas other rely on SMR and come with a lower spindle speed.

Things will not get any less complicated in the coming years because the technology to build HDDs that satisfy demands of end-users and cost reasonable amounts of money is not easy. As a result, some technologies, or a combination of technologies, will not be used to build all types of HDDs. Some things will remain mostly in the data center for Seagate (such as helium), other will be strictly aimed at the consumer (hybrid drives).

Moreover, Seagate and its rivals understand that HDDs cannot compete against SSDs when it comes to performance, especially random read/write performance. Therefore, while hard drives will get faster in the coming years, do not expect manufacturers to make performance their primary concern. At least, not when it comes to competition against SSDs. Density and power are primary concerns with a base level of performance.

Seagate's roadmap includes SMR, TDMR, HAMR as well as multiple other technologies. The company has been developing a set of technologies that should enable capacity, performance, reliability, and endurance of future HDDs featuring the aforementioned recording methods. What the company cannot be sure about is exact demand from various market segments, for example, demand for data center HDDs does not seem to be growing rapidly, but yet this is a segment that Seagate pins a lot of hopes on. Client storage is changing in general and while it is possible to predict what future client HDDs should offer, demand for client hard drives are still up for debate.

The situation with some of the upcoming technologies is pretty clear and exact products will be developed based on market performance, keeping in mind financial viability. Recently Seagate announced plans to adjust its manufacturing capacities in a bid to maintain financial stability, which will inevitably have an impact on its future products. 

We would like to thank Mark Re for his time in discussing Seagate's future.

Sources and Recommended Reading:

Seagate: Hard Disk Drives Set to Stay Relevant for 20 Years
Hard Disk Drives with HAMR Technology Set to Arrive in 2018
Market Views: HDD Shipments Down 20% in Q1 2016, Hit Multi-Year Low

HAMR: Over 2 Tb per Square Inch, and Onwards
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  • anactoraaron - Thursday, July 7, 2016 - link

    Forgot to mention that it is a 5tb archive drive. Didn't realize that it would take me 3 days to archive 3tb to it.
  • kmmatney - Thursday, July 7, 2016 - link

    While all this new tech sounds great, all I want out of a HDD is reliability. In my house, HDDs are now just used for backup - I would gladly sacrifice performance, and even density, just to get a drive that I know will last 10 years. I still have G1 Intel SSDs from 2010 that are working fine as OS drives - so it's just a matter or GB/$ why I don't back up to SSD. It still seems like HDDs are nit-or-miss when it comes to reliability.
  • Lolimaster - Friday, July 8, 2016 - link

    4x6TB WD blue and get more drives to mirror data + maybe google drive 10TB plan?
  • AnnonymousCoward - Friday, July 8, 2016 - link

    Hitachi has significantly better reliability!

    http://www.extremetech.com/computing/228497-backbl...
  • Lolimaster - Friday, July 8, 2016 - link

    Right now I wont touch a Seagate even with a 1000km pole. SMR is pretty much cr*ap for consumers. Where are my HAMR? 15-20TB drives?
  • Michael Bay - Friday, July 8, 2016 - link

    In 2020 somewhere.
  • zodiacfml - Friday, July 8, 2016 - link

    I have to agree to that first comment that they just have to give up. They are just slowing down their demise.

    Currently and years to come, HDDs will become archival devices were fewer consumer devices will have HDDs in the coming years. The company will need this volume/scale from consumers to lessen the price of enterprise grade hardware.

    If they cannot lessen the price for these enterprise customers, they will prefer SSDs despite costing more or having less capacity due to its higher performance and lower power consumption.
  • James_Edge - Friday, July 8, 2016 - link

    "While the evolution of consumer HDDs in the recent years was not fast, things are about to change."

    The thing is, nobody needs huge consumer HDDs anymore. The only reason people ever bought large drives was for storing pictures/backups and for their pirated music/film collection. Well cheap/affordable digital streaming services have made a massive dent in piracy, and cloud storage/backup services provide excellent storage.

    I honestly don't know any consumers who use more than 1-2TB of mechanical storage these days unless they are still hording all their VCD/DivX rips and .iso's...
  • jabber - Friday, July 8, 2016 - link

    Yeah I see the folks who have TBs of ripped anime/porn etc. etc. as having a mental illness. New form of packrat syndrome. Let it go.
  • AnnonymousCoward - Friday, July 8, 2016 - link

    You gotta wonder what's the BOM cost to produce a 0.5TB HDD vs Samsung's single chip 0.5TB SSD. And at 1TB, 2TB, etc. Are HDDs necessarily cheaper, being so much heavier and mechanically complex?

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