More Display

It's obvious how Apple settled on 960x640; it's four times the resolution of the previous iPhones. However, instead of decreasing text size, iOS 4 scales appropriately, and the size of everything remains the same. The result is that there are small details everywhere that pop out. Apple's icons on the home screen are the first that really pop out, and new iOS 4 optimized applications will bring that increased detail as developers add higher resolution artwork.

The display panel itself uses a subset of IPS (In Plane Switching) display technology called Fringe Field Switching (FFS). Where IPS switches the crystal polarization in the plane of the display with two opposing electrical substrates composed of semi opaque metals (which decreases transmission and viewing angles), FFS uses considerably less metal by arranging the electrodes in a comb like structure.


See that - it almost looks like a comb. Or an impulse train. Or Dirac comb. So many combs.

The result is that there's considerably less metal in back and in front of the pixel, resulting in much higher transmission of light through the display, and higher brightness for a given backlight level. Using FFS to drive pixel switching is critical here because of the high dot pitch in the iPhone 4's display.

The other interesting difference between iPhone 4's retina display and previous displays is that the digitizer is in optical contact with the display itself. There's no longer an air gap, and as a result, no longer any opportunity for dust to gradually work its way inbetween. Over time, I've noticed a few dust specks creep in on my 3GS, it does happen. The digitizer and display panel are essentially laminated together. The added benefit is that fewer material interfaces results in fewer internal reflections - think the "super" in Super AMOLED but applied to TFT. That's what Apple has done here.

Apple is using Corning's Gorilla glass which touts hugely increased scratch resistance and robustness. Both the front and back of the iPhone 4 are that same type of glass. I've noticed a few superficial scratches (called sleeks) that have appeared on the back, but really the true test will be how the phone looks after 6 months in the pocket. It's interesting that the iPhone capacity markings have disappeared from the back of the phone - no doubt this was done so Apple could make one part and one part only for each color.

The rest of the details are in the specifications. Apple advertises increased brightness of 500 nits and a contrast ratio of 800:1. We measured, and our iPhone 4 exceeded specs at 571 nits and just under 1000:1 contrast ratio.

Note that the HTC EVO 4G is missing as Anand has it, but it's on its way to me. As soon as I get it, I'll measure display brightness, black point, and contrast and update these results. In addition, the HTC Droid Incredible (and thus Nexus One) contrast is effectively infinity by the way we calculate, due to pixels being completely turned off in the black state. In addition, I'm led to believe that the AMOLED's PenTile grid throws off our numbers when measuring brightness. I've run and rerun this test, it keeps coming up that way. 

Next to the iPhone 4, the 3GS display really shows its age. It leaks light when displaying black, with an absurdly high black point of nearly 3 nits. Just looking at the lock screen on the iPhone 4 next to the 3GS it's readily apparent how much better blacks are. iPhone 4 easily bests the 3GS but still isn't quite as contrasty as the Incredible or Nexus One AMOLED displays, or the IPS in the Motorola Droid. You do get higher resolution and brightness, however, but nothing is free.

Going from the iPhone 4's display back to the 3GS is pretty painful, but going back to even relatively high dot pitch displays on the desktop is painful as well. Even on the "high resolution" MacBook Pro with 1680x1050 display, displaying an iPhone 4 screenshot at native resolution uses up 91% of the height. If there's one thing I hope the iPhone 4 display does, it's generate demand for 300 PPI level desktop displays - the era of 110 PPI displays being the norm needs to end now.

Screen - Retina Display The Display in the Sun
Comments Locked

270 Comments

View All Comments

  • Thorvald - Wednesday, June 30, 2010 - link

    I understand that you aren't trying to stab at iOS4, but some of these really seem to be a stretch. For example, the iPhone 3G is just about two years old. What two-year old Android phone is running the latest OS with full feature parity as brand-new phones?

    I am quite sure that someone (with more time on their hands than me) could come up with an equally long list of points where Android falls short of iOS4, especially if we are going to be nitpicky about it.

    It would be more nice if there were ways to objectively measure quality of user experience. Specific features are something that can be listed, but implementation counts too.
  • Spoelie - Wednesday, June 30, 2010 - link

    You have to understand that that list was NOT originally compiled as a comparison to Android but was the negative part of a "what can you expect with this upgrade" (positives vs negatives) list. The iOS4 upgrade is offered on the 3G and that's why the point has merit: what does the upgrade mean for 3G users?

    However I concur it can read as a comparison since most of these points are Android features on SOME phones (social networking integration for example is mostly part of the proprietary custom UIs like HTC Sense and TouchWiz and not part of Android itself).

    Personally, since I do have an Android phone, it reads more like a "what would I miss if I made the switch" list. But only some of the points.
  • darwinosx - Wednesday, June 30, 2010 - link

    Thats a really idiotic list composed by someone who knows nothing about iPhones.

    -Anyone who wants flash on a mobile device is not paying attention.
    -Comments on IOS4 on the 3G are silly. Especially since Apple says its not supported except on the 3GS and 4. Funny how they don't comment on how many Android phones are still on 1.6 and will never be upgraded including some pretty new phones.
    -"True' multi-tasking? I don't think they understand how Android multi-tasking works. It's certainly not "true" multi-tasking as on a desktop os. It's also highly inefficient and a major cause of poor Android phone battery life.
    -Android phones have widgets, which are intrusive and resource consuming because the stock Android OS UI is so awful.
    -There are plenty of ways to USB mass storage with the iPhone.
    -You can mass mark e-mails as read.
    -There are plenty of ways to access the file system not that 99% of users will ever want to.
    -You don't need vibration feedback when touching the screen because the iPhone screen, unlike many Android phones, actually reacts easily to touch.
    -You can do bluetooth file transfers.
    -SMS/MMS has multiple delivery notifications.
    -I play Xvid and Divx all the time and there are multiple third party apps for that.
    -You can add to the iPhone from other apps including Double Twist and others.

    Truly an idiotic list.
  • bplewis24 - Wednesday, June 30, 2010 - link

    Whether or not the list is idiotic, you just solidified your own standing with this post. I'm not sure why I even bothered posting to such an idiotic retort.

    Brandon
  • mesiah - Thursday, July 1, 2010 - link

    lmao, not to sound like an android fanboy, or even an apple.... haterboy (hmmm new term there.) But your reasoning for alot of those missing features just further backs up the apple fan stereo type.

    Any time an apple device lacks a feature its because "That feature is not needed.' "That feature is useless." or how about "Anyone who wants ___ isn't paying attention."

    But when the next gen phone comes out, and it finally does have those features. You know, the ones everyone else already had and you said you didn't need. You know, like... a camera. You then talk about how your new feature reinvents the phone its self. How "no one has ever done it like apple did."

    Seriously, its pathetic. I know every phone out there has flaws. I also know there are plenty of things apple gets right with the iphone. I will even go as far to admit that smart phones wouldn't be where they are today if it weren't for the iphone. But you people need to admit when you are missing features you should obviously have simply because the all knowing Steve doesn't think you need them. But then again, coming from a company that can admit no wrong, even when their products have a serious design flaw such as the new antenna issue, I can't really expect the followers to act any differently than the ceo.

    "If you want flash you aren't paying attention. If your reception went through the basement you don't know how to hold a phone. And if the AT&T network sucks its because you and all the other people are actually trying to use it."
  • strikeback03 - Thursday, July 1, 2010 - link

    One of my friends on facebook posted a screenshot of one of iOS4's great new features...

    ...you can change your wallpaper. Really?
  • bregalad - Wednesday, June 30, 2010 - link

    -There are two main reasons to keep Flash off mobile devices: battery life and mouse-overs, a commonly used Flash feature that doesn't work on a touch OS. Given the choice between incomplete support for a resource intensive plug-in and all-day usefulness I'll take that all-day battery life.
    -Multitasking approaches still up for debate
    -iOS 4 runs slowly and lacks features on older hardware - agreed, but does Android do any better? Does your carrier even allow you to upgrade your OS or do you have to get a new phone?
    -Given how much battery life iOS 4 stole from me I really wish there were quick toggles
    -I don't live in any social network. I rarely even launch the facebook app.
    -Something akin to home screen widgets would be very nice
    -Every iPhone and iPod touch has the same sounds, it's terrible in an office with lots of them.
    -Agreed on the mass marking as read
    -Access to the file system is another thing Apple is philosophically opposed to. The iPhone is supposed to be an appliance not a computer.
    -Early iPods had disk mode which was very useful. I wish Apple wouldn't be so inflexible.
    -You want tactile feedback and all day battery life? Maybe next decade.
    -File transfers assumes you have access to the file system and aren't trying to transfer DRM'd files. Not going to happen.
    -I don't know about you, but I've never needed to mass delete contacts from any phone or computer. Do you suffer from multiple personality disorder?
    -Better notifications of all types would be welcome.
    -Smart dialling would be a good feature addition
    -An app whose sole purpose is to play "illegally" downloaded files. Yeah, Steve's going to approve that one 'real soon now'.
    -The dependency on iTunes is a philosophical one. Steve believes your computer is your digital hub, that it contains the master copy of all your stuff. By definition your phone, with its limited storage capacity, contains a subset of that data. I think that makes sense for the vast majority of the public. You're a niche Apple doesn't want to deal with.
  • Griswold - Wednesday, June 30, 2010 - link

    Must be nonsenseday today.

    And before you say it, yes I got a 3G and I will replace it with a i4 when they're available around here instead of an android phone as I originally planned, but for other reasons than the fictional ones you just stated.
  • Bateluer - Wednesday, June 30, 2010 - link

    Agreed, there are several Android phones that are out now that offer parity with the iPhone 4, and several within 2 months of release that will handily surpass it.

    As usual, Anand's reviews were very well written and detailed, but I'll still pit my year old Moto Droid against any iPhone product. :p
  • JAS - Wednesday, June 30, 2010 - link

    As Anand pointed out in his review, the Google/Android operating system feels more like using a computer; and the iPhone (iOS 4) operating system feels more like an appliance. The Android OS is apt to appeal more to the geek than to the "normal mainstream consumer," just as Microsoft Windows is a favorite of people who like to tinker with their computers.

    For better or worse -- each person has to make their own judgment -- Apple's products are defined as much by features that are purposefully withheld as by the cool innovations that are added.

Log in

Don't have an account? Sign up now