I suppose there’s only one way to start this review, and that’s by looking back at last year’s iPad mini review. In that review I had a section dedicated to the possibility of an iPad mini with Retina Display. The low resolution display and slow SoC were my only two real complaints about the first iPad mini. I listed a bunch of options that Apple had for the mini going forward:

“Apple has preferred outright quadrupling of pixel count (2x in each dimension) to create a Retina Display. With the mini's display using a 1024 x 768 resolution, this option would give it a 7.85-inch 2048 x 1536 panel. That would be the same resolution as the iPad 3/4, but in a much smaller display giving it a pixel density of 326 PPI (vs ~263 for the iPad 3/4). Apple could do this, but it would then need to make all of the same changes it made in going to the iPad with Retina Display, primarily the introduction of a larger battery and much larger SoC. The bigger battery is needed to drive the more powerful backlight, and the X-series of SoCs is needed to actually render the UI and games at such a high resolution. Both of these things would increase the size and cost of the mini, which would make it distinctly un-mini.”

What I wrote last year was more or less what Apple decided to do this year, had I stopped there I wouldn’t have ended up with egg on my face. Naturally I didn’t. At the end of that page I concluded the following:

“None of these options is particularly enticing for Apple, especially given the low (for Apple), starting price for the iPad mini. If you're expecting next year's mini to have a Retina Display, I wouldn't hold your breath.”

And this is why I don’t like making predictions.

I hadn’t expected display power to go down as much as it did. I didn’t think battery density would improve as much as it did. And I definitely didn’t think Apple would integrate a large 4MB cache on its SoCs, thereby reducing the need for a super wide memory interface. The combination of those three things made giving the iPad mini a Retina Display possible, and that’s exactly what Apple did this year.

It’s called the iPad mini with Retina Display, and unlike the iPad Air, it looks a lot like its predecessor. You’d be hard pressed to notice the 4.1% increase in thickness (+0.3mm) or the 7.5% increase in weight (+23g). Even if you did, what those slight gains net you is more than worth the effort.


From top to bottom: iPad mini, iPad mini with Retina Display, iPad Air

The Retina mini now features a 44% larger battery (23.8Wh). That’s nearly the same battery capacity as the original iPad (25Wh), but in a chassis with only 1/3 of the volume. This is also the highest capacity battery we’ve ever seen in a tablet of this size. The negligible impact on weight and thickness is pretty impressive.

The battery enables the two killer features of the new mini: mainly Apple’s A7 SoC and of course, the 7.85-inch 2048 x 1536 Retina Display. Effectively addressing my chief issues with the original iPad mini, the new mini is substantially faster and comes with a significantly better display. Keep in mind the original mini debuted with an n-1 SoC (Apple’s A5 the year the A6 came out), which makes the move to the A7 this year even more substantial of an upgrade. While casual users would be hard pressed to tell the difference between an A6 and an A7, anyone who actively used last year's iPad mini will appreciate just how much quicker the new one is (particularly if you’ve upgraded to iOS 7). It’s awesome silicon enabling a much better experience.

The display itself needs no real explanation. The first generation iPad mini featured a 1024 x 768 display, which was passable but not ideal. I had no problems recommending that mini given how good the rest of the experience was, but it’s clear that it could’ve been better. Moving to a 2048 x 1536 panel not only gives the mini the right to use the term Retina Display, but the title of highest density display in Apple’s lineup as well.

The rest of the chassis looks otherwise identical to the original mini. Apple likes to keep its mobile designs around for at least two generations, and the mini is no exception. By no means is this a complaint however. I'm just as enamored with the high quality mini chassis as I was last year. I think Apple nailed the size of the smaller iPad the first time around; 7.85-inches isn't too narrow nor is it too wide.

The face of the tablet is marked by an asymmetric bezel, identical to the iPad Air. The sides are narrow, while the top/bottom are thicker in order to accommodate the physical home button and FaceTime HD camera. Just like before, Apple does a little bit of extra work in rejecting thumbs placed on either edge of the mini to make up for the lack of side bezel to hold.

The back is a solid piece of aluminum, available in either a light silver or space (dark) grey finish. Just like with the iPhone, the silver model gets a white treatment on the front with a lighter chamfer while space grey comes with a black trim and gunmetal chamfered edge. Models with a cellular modem feature a plastic RF window along the top edge of the tablet just like the bigger iPad.

Along the edges you’ll find power/lock up top, volume up/down and a rotation lock/mute toggle on the right side. If you have a cellular model you’ll also find a nano SIM tray along the right side of the mini.

The bottom edge is home to Apple’s Lightning connector, flanked on either side by speakers. The mini sounds pretty good although you do get better low frequency reproduction out of the larger iPad Air.

The iPad mini with Retina Display features the same 5MP iSight (rear facing) and 1.2MP FaceTime HD (front facing) cameras as the iPad Air. Complementing both is a dual-mic setup for background noise removal, once again identical to the iPad Air.

The mini is available in the exact same configurations as the iPad Air. It starts at $399 with 16GB of storage, and is available in 32/64/128GB options (+$100 for each increase in storage level). Cellular connectivity is also an option, once again at a $130 adder. Just like the iPad Air, the mini with Retina Display is only available in a single LTE SKU with support for 14 different bands and ships unlocked.

iPad Specification Comparison
  Apple iPad Air Apple iPad 2 Apple iPad mini (Retina) Apple iPad mini
Dimensions 240 x 170 x 7.5 mm 241.2 x 185.7 x 8.8mm 200 x 134.7 x 7.5mm 200 x 134.7 x 7.2mm
Display 9.7-inch 2048 x 1536 IPS 9.7-inch 1024 x 768 IPS 7.9-inch 2048 x 1536 IPS 7.9-inch 1024 x 768 IPS
Weight 469g (WiFi) 601g (WiFi) 331g (WiFi) 308g (WiFi)
Processor Apple A7 (2 x Cyclone 1.4GHz, PowerVR G6430) 1GHz Apple A5 (2 x Cortex A9, PowerVR SGX543MP2)

Apple A7 (2 x Cyclone 1.3GHz, PowerVR G6430)

1GHz Apple A5 (2 x Cortex A9, PowerVR SGX543MP2)
Connectivity WiFi , Optional 4G LTE WiFi WiFi , Optional 4G LTE WiFi , Optional 4G LTE
Memory 1GB 512MB 1GB 512MB
Storage 16GB—128GB 16GB 16GB—128GB 16GB—64GB
Battery 32.4Wh 25Wh 23.8Wh 16.5Wh
Starting Price $499 $399 $399 $299

The old mini still sticks around at $299, although like the iPad 2 that’s still on sale you’d be hard pressed to hear me recommend it. Perhaps if you really don’t mind the lower resolution display, far slower SoC and want to save a little money without abandoning iOS. For most folks the iPad mini with Retina Display is where it’s at. If you’re a heavy tablet user, the experience is really night and day. While the iPad Air’s form factor is what defined its experiential improvement, the iPad mini with Retina Display relies on the display and silicon to do the same.

Weight and Usability

So much of the experience of using a tablet is tied to the weight and distribution of said weight. The iPad Air is proof of just how true that is. Whereas the iPad Air straddled the line between comfortable one and two handed usage, the mini finds itself squarely in one handed territory. Picking up the mini after using the Air for a couple of weeks feels like I’m barely holding anything. The mini is by far the more comfortable of the two tablets to hold while lying down. Sitting upright I’m not sold on the weight loss being a huge benefit compared to the mini, but if I’m relaxing the mini is just so much nicer to hold.

iPad Dimensions/Weight Comparison
  iPad iPad 2 iPad 3/4 iPad Air iPad mini (Retina) iPad mini
Height 243 mm 241 mm 241 mm 240 mm 200 mm 200 mm
Width 190 mm 186 mm 186 mm 170 mm 134.7 mm 134.7 mm
Thickness 13.4 mm 8.8 mm 9.4 mm 7.5 mm 7.5 mm 7.2 mm
Weight 680 g 601 g 650 g 469 g 331 g 308 g

The chassis is narrow enough where I can just barely get one hand around the entire thing and use it like a giant smartphone. If I hold the mini in both hands like a smartphone I can actually type away super quickly using my thumbs. The latter is a use case I found myself in pretty frequently as the mini is small enough that I’d be willing to carry it with me everywhere, particularly when in a case. While the iPad Air is too big to hold in portrait mode and comfortably type on with my thumbs, the mini is too small to hold in landscape mode and use like a regular keyboard. For typing out long emails like I would on a notebook, the iPad Air is the better option assuming I can get to a desk or can sit down. If I can’t have either of those things, the iPad mini is a better companion.

Apple sent an LTE model, which basically duplicated most of the functionality of my smartphone. With the LTE mini my smartphone stayed in my pocket more, although there are tons of combinations of small/large phone/tablet that you can enumerate for optimum computing these days. In many ways it’s like the discussion between small notebook + desktop vs. large notebook + docking station.

The mini’s smaller display does make reading some content a little more difficult compared to the big iPad. Reading, particularly given the new Retina Display, is pretty good on the mini. Small text is always easier to read when it’s on a larger display, but if you’re looking at content that’s properly formatted for a tablet you’ll be in good shape on the mini. I was asked to look into the comic reading experience on the mini and also came away pretty pleased. Text bubbles were definitely not as easy to read as on the iPad Air, but overall the experience was still good in most of what I read. Ultimately you don’t sacrifice a ton of functionality if you choose the mini instead of the Air. What you do lose, you definitely make up in portability. It’s really a question of where you’re going to use the tablet that’ll determine which one to go with.

Cases

Like the iPad Air, the iPad mini is light enough that using any sort of case adds a good amount of weight to the device (percentage wise). I found myself taking the mini out of its case to use, and just keeping it protected when on the go.

Since the mini hasn’t really changed in form factor, the two first-party cases are pretty similar to what we got last year (the covers work with both mini generations). Like its bigger brother, the mini is offered with an optional Smart Cover ($39) or Smart Case ($69) depending on how much protection you want.

Apple sampled me a black Smart Cover and a Product Red Smart Case for the iPad mini. I thought both looked great on the space grey mini. It’s worth pointing out that the red Smart Case is a less saturated color than the red Smart Cover I evaluated with the iPad Air.

The Smart Cover attaches to the left side of the mini with a magnetic hinge. If you’ve lined up the magnets properly, the attractive force is strong enough to support the weight of the mini if you pick it up by the cover (though I wouldn’t recommend doing so). Magnets in the edge of the cover furthest from the hinge signal sleep/wake on the tablet itself.

The Smart Case has the same sleep/wake functionality, but instead of attaching to the mini with magnets the tablet sits inside the case for protection on both sides of the tablet. The Smart Case is what I prefer to travel with, though it is far more difficult to get in/out of and obviously adds the most weight to the device.

Both covers feature the same three fold design and can double as a stand for the tablet. Since the previous mini used the same type of cover, the angle of the stand doesn’t change like it did with the Air.

The inside surface of each cover is lined in microfiber, while the outside is made of either soft-touch polyurethane (Smart Cover) or leather (Smart Case). Both do a good job of protecting the mini and neither showed excessive wear during my review period. I still have the 1st generation mini’s Smart Cover and that one appears to have held up well over the past year.

 

The SoC & Performance
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  • Rogess - Saturday, November 16, 2013 - link

    Last time I checked China had a population bigger than 1.3 billion. That would account for roughly 18% of the world's population.

    I agree with your metaphor about luxury cars, however. It's a known fact that you pay premium for an Apple product because it is an luxury item. Often you get the same functionality at a minor price point (just like in the car market). But everyone can decide for themselves if the added bonus like brandname or reliability is worth the price difference.
    Reply
  • MarcSP - Saturday, November 16, 2013 - link

    I think he ment the rich chinese, not all of them, but yes, it is not so clear, and I would like to konw the source of that info, hehe. Reply
  • sebas4096 - Thursday, December 12, 2013 - link

    you only need to check who are the strong buyers: mostly teens but anybody who think apple is like BMW is not ready to discuss like a grown up .BMW builds/design cars in a entire difrent way as mainstream car manufacturers ,

    justifying the high prices of apple comparing to BMW is insulting cos is a 12year old argument,BMW uses a diffrent technology and materials as well highly trained workers if apple would be doing the same thing the devices would not be manufactured like chicken wings in a chinese factory, i just cant believe somebody older than 20 is using BMW-apple analogy maybe because they dont know what is like to own a bmw, people just buy apple cos is trendy ...products in the same park as BMW dont have the problems as apple period ,neither use deceiving marketing strategies to sell..the antenna problem, scuffgate ,just a joke, apple is the starbucks of gadgets name a problem with defective materials in BMW,audi.. apple will never have the same quality as BMW they will never ship a product being aware is faulty like iphone 5 ,macbooks that crack by itself .rich people just buy it cos they now not many people will get it mostly teens..apple fans will keep dreaming with delusional europeans cars methaphors while they will never have a bmw but they will buy apple BIG LOL
    Reply
  • bplewis24 - Saturday, November 16, 2013 - link

    I care about quality, which is one of the reasons I buy Android. Reply
  • darkcrayon - Saturday, November 16, 2013 - link

    There's a specific "Android" brand that denotes quality? Reply
  • Cptn_Slo - Sunday, November 17, 2013 - link

    He must mean samsung,

    oh wait...
    Reply
  • zeagus - Monday, November 18, 2013 - link

    HTC stands alone there I think. Reply
  • sebas4096 - Thursday, December 12, 2013 - link

    like this" appleinsider.com/articles/12/09/21/some_users_find_scuffs_nicks_on_newly_purchased_iphone_5s , never have seen a bmw with this problem, neither audi or ferrari

    sorry but scuffgate technology cant be copied only steve knows
    Reply
  • zeagus - Monday, November 18, 2013 - link

    Hahahhaahaa... Reply
  • RadarTheKat - Monday, November 18, 2013 - link

    Plus the mini has a larger display than the Nexus 7. That makes a big difference if you've held them side by side. Reply

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