Select European retailers have begun to take pre-orders on G-Sync HDR-supporting monitors from Acer and ASUS that are expected to hit the market as early as late this month. Pricing of the Acer Predator X27 and the ASUS ROG Swift PG27UQ displays appears to be between €2500 and €3000 with VAT, which looks expensive even when European prices and VAT are taken into account.

Acer and ASUS first showcased their 27-inch 4K 144 Hz displays supporting NVIDIA’s G-Sync HDR technology at last year’s CES, but could not bring them to market in 2017. Last month NVIDIA — which developed and assembled the prototypes for these monitors — said that both highly-anticipated LCDs would ship in April to rejoice of gamers. However pricing for these monitors has never officially been unveiled, as Acer and ASUS were waiting until closer to the displays' launch to release that information.

According to Geizhals.eu, a price-search service, there are a number of retailers in Austria, Denmark and Germany, who are accepting pre-orders on the the Acer Predator X27 and the ASUS ROG Swift PG27UQ. The displays are expected to ship in late April, or in May, but their prices look rather extreme.

G-Sync HDR Monitor Pre-Order Prices
  Retailer Local Price with VAT Price in USD with VAT Price in USD without VAT
Acer Predator X27 Komplett.dk 18,495 DKK $3,068 $2455
ASUS ROG Swift PG27UQ XITRA.de €2,442 $3,017 $2535
I-CS.at €2,604 $3,218 $2682
Built-Direkt.de €2,646 $3,270 $2748
K&M €2,919 $3,607 $3031
Bora Computers €2,919 $3,607 $3031

The Acer Predator X27 and the ASUS ROG Swift PG27UQ monitors will be the first monitors to support NVIDIA’s G-Sync HDR technology, with their high-end technology setting them up to fetch a high-end price. From a hardware perspective, they are based on AU Optronics’ M270QAN02.2 AHVA panel featuring a 3840×2160 resolution and a 144 Hz refresh rate, this is a rare combination of features these days. Secondly, the monitors must support the DCI-P3 color gamut and a 1000 nits brightness, another challenging combination to be supported by the backlighting. Thirdly, these monitors feature a direct LED backlighting system with 384 zones, which is currently used on one professional monitor. Last but not least, the monitors need a new scaler that supports NVIDIA’s G-Sync HDR, which was developed by NVIDIA, which fetches a further premium.

Overall, initial pricing projections for the monitors had them at around $2000. These pre-order prices in Europe are higher still, but at the same time European hardware prices tend to run high even without the impact of VAT. So it remains to be seen where US pricing will end up. But regardless of the speciifc price tag, it looks like G-Sync HDR will remain a prerogative of ultra-premium LCDs and PCs for the time being.

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Sources: Geizhals.EU, TechPowerUp, TechReport

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  • Dr. Swag - Tuesday, April 10, 2018 - link

    Like I would've gotten it if it was $1500, since these are pretty premium, but $2k?!? That's more than what 90% of PC builders out there spend on their PC...

    That price puts these out of reach from all those but those that are willing to spend close to 10 grand on their PC. For the rest of us, 3440x1440 120 hz is the thing to go for.

    Plus, what can even power this?!? Even the Titan V is more 4k 60 fps suited. 144 fps at 4k can't be done on AAA titles except with settings on something like medium or low...
    Reply
  • Sttm - Tuesday, April 10, 2018 - link

    Ive been waiting for the 3440x1440 200hz HDR they got coming out, now I am worried its going to cost $3k, and maybe I should stop waiting and buy one of the 120hz models available now. Reply
  • mode_13h - Tuesday, April 10, 2018 - link

    Perhaps they're thinking a SLI of 1080 Ti's?

    But the scaler is an important point, and an admission that buyers will not always have the horsepower always to feed them a 4k signal.
    Reply
  • npz - Wednesday, April 11, 2018 - link

    A single one can do it at 4k with less demanding settings, especially depending on the game. There are so many parameters in most games' Ultra and Max preset settings that make marginal and often unnoticeable differences during actual gameplay but cost dearly in terms of gpu power.

    For example, at this high DPI you can turn down the AA options and still have very nice results.

    In any case, I'm with Dr. Swag, I mean I was waiting on this for 2 years expecting it be expensive, and ready to buy it, but not *that* -holy freaking hell what was I waiting for all this time-expensive.
    Reply
  • Breame - Wednesday, April 18, 2018 - link

    Exactly my thoughts. I've been waiting for like 2 years for these to finally be released after hearing the rumours. Checking regularly on TFTCentral and Blurbusters for news. My itchy buying finger willing them to be listed on retailers. My "Shut up and take my money" meme at the ready. By the time this is translated to pound sterling, this is likely to be £3000. Srsly? This made me very sad.

    Not at this price ta. After all this time... I'll skip it.
    Reply
  • p1esk - Tuesday, April 10, 2018 - link

    I'd pay up to $1000 for an ultrawide curved 5k monitor with 120Hz. The first company to make them will get my money. Reply
  • PeachNCream - Tuesday, April 10, 2018 - link

    Eh, I'm fine with using the screen that came with my laptop and phone. I don't see the point in buying more junk that just clutters up my desk and takes away space I need for art supplies. Reply
  • TristanSDX - Tuesday, April 10, 2018 - link

    These prices are just fake. Will be real when some shop will get monitors. Rela prices will be 1200=1500$ Reply
  • haukionkannel - Wednesday, April 11, 2018 - link

    Nope... these Are the real prices. In Finland 2500-2600€...
    Premius stuff indeed!
    Reply
  • Caleer - Tuesday, April 10, 2018 - link

    Personally I can't wait to get PG27UQ, With 4K 144HZ Gsync I will be set for some time with it. Reply

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