Select European retailers have begun to take pre-orders on G-Sync HDR-supporting monitors from Acer and ASUS that are expected to hit the market as early as late this month. Pricing of the Acer Predator X27 and the ASUS ROG Swift PG27UQ displays appears to be between €2500 and €3000 with VAT, which looks expensive even when European prices and VAT are taken into account.

Acer and ASUS first showcased their 27-inch 4K 144 Hz displays supporting NVIDIA’s G-Sync HDR technology at last year’s CES, but could not bring them to market in 2017. Last month NVIDIA — which developed and assembled the prototypes for these monitors — said that both highly-anticipated LCDs would ship in April to rejoice of gamers. However pricing for these monitors has never officially been unveiled, as Acer and ASUS were waiting until closer to the displays' launch to release that information.

According to Geizhals.eu, a price-search service, there are a number of retailers in Austria, Denmark and Germany, who are accepting pre-orders on the the Acer Predator X27 and the ASUS ROG Swift PG27UQ. The displays are expected to ship in late April, or in May, but their prices look rather extreme.

G-Sync HDR Monitor Pre-Order Prices
  Retailer Local Price with VAT Price in USD with VAT Price in USD without VAT
Acer Predator X27 Komplett.dk 18,495 DKK $3,068 $2455
ASUS ROG Swift PG27UQ XITRA.de €2,442 $3,017 $2535
I-CS.at €2,604 $3,218 $2682
Built-Direkt.de €2,646 $3,270 $2748
K&M €2,919 $3,607 $3031
Bora Computers €2,919 $3,607 $3031

The Acer Predator X27 and the ASUS ROG Swift PG27UQ monitors will be the first monitors to support NVIDIA’s G-Sync HDR technology, with their high-end technology setting them up to fetch a high-end price. From a hardware perspective, they are based on AU Optronics’ M270QAN02.2 AHVA panel featuring a 3840×2160 resolution and a 144 Hz refresh rate, this is a rare combination of features these days. Secondly, the monitors must support the DCI-P3 color gamut and a 1000 nits brightness, another challenging combination to be supported by the backlighting. Thirdly, these monitors feature a direct LED backlighting system with 384 zones, which is currently used on one professional monitor. Last but not least, the monitors need a new scaler that supports NVIDIA’s G-Sync HDR, which was developed by NVIDIA, which fetches a further premium.

Overall, initial pricing projections for the monitors had them at around $2000. These pre-order prices in Europe are higher still, but at the same time European hardware prices tend to run high even without the impact of VAT. So it remains to be seen where US pricing will end up. But regardless of the speciifc price tag, it looks like G-Sync HDR will remain a prerogative of ultra-premium LCDs and PCs for the time being.

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Sources: Geizhals.EU, TechPowerUp, TechReport

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  • imaheadcase - Wednesday, April 11, 2018 - link

    Sigh, why do you think a 55 OLED is better? A 55 OLED IS NOT a gaming monitor, TV screens are by nature terrible for gaming. I actually have that LG 55 OLED. Gaming on it is terrible. Its fantastic for TV/movies. Reply
  • SirCanealot - Wednesday, April 11, 2018 - link

    Sorry, why is it terrible?

    I game a lot on a 2009 Panny plasma and it's probably better than my monitor in every way apart from res (1080p vs 1440p). I haven't heard anything bad about the LG OLED screens in game mode apart from some issues with HDR and game mode (which may have been fixed?).
    Reply
  • cwolf78 - Wednesday, April 11, 2018 - link

    Every year they have gotten better. I know the 2016 models had issues with enabling HDR in game mode, however this issue is not present on the 2017 models and they have brought down the input lag as well. 2018 models look to improve on this further and the 2019 models are projected to have variable refresh and 120 Hz input as well. Granted, I don't think you'd want an OLED for normal desktop use due to the automatic brightness limiter, but for gaming, especially HDR gaming, I don't see what's wrong with a newer OLED.

    A lot of folks who would be interested in upgrading to these new monitors probably already have a high refresh gaming monitor. Why not save a bunch of money and get an OLED (which, I'm sorry, is still going to have better image quality than these overpriced monitors) and then you can use that for the all the games that where you'd rather enjoy the full benefits of OLED HDR and then use your existing gaming monitor for competitive shooters and the like?
    Reply
  • Booyaah - Tuesday, April 10, 2018 - link

    Not even OLED, just a cheap normal display... Reply
  • Beaver M. - Wednesday, April 11, 2018 - link

    I wouldnt call local dimming (HDR) normal. Its a huge improvement in an LCD. Reply
  • Hurr Durr - Tuesday, April 10, 2018 - link

    All these nice specs, the 3k bucks price, and the "design" that makes you want to claw your eyes out.
    What a bargain!
    Reply
  • mode_13h - Tuesday, April 10, 2018 - link

    I'm in the market for a HDR monitor with adaptive sync, but I'll take 2560x1440 and you can keep the scaler.

    Also, not sure I need the matrix back light... I know TVs with those tend to have artifacts from them.
    Reply
  • mode_13h - Wednesday, April 11, 2018 - link

    Also, doesn't need to be blindingly bright. Reply
  • Fnnoobee - Tuesday, April 10, 2018 - link

    A 27" monitor for 1 1/2 times what my gaming desktop computer costs? Yeah, sounds legit. What are the monitors made of, powdered unicorn horns? Reply
  • Beaver M. - Wednesday, April 11, 2018 - link

    You will need at least 2 1080 Tis to power that monitor. So I highly doubt your PC would be that "cheap".
    If it is, you cant use it properly anyway.
    Reply

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