Select European retailers have begun to take pre-orders on G-Sync HDR-supporting monitors from Acer and ASUS that are expected to hit the market as early as late this month. Pricing of the Acer Predator X27 and the ASUS ROG Swift PG27UQ displays appears to be between €2500 and €3000 with VAT, which looks expensive even when European prices and VAT are taken into account.

Acer and ASUS first showcased their 27-inch 4K 144 Hz displays supporting NVIDIA’s G-Sync HDR technology at last year’s CES, but could not bring them to market in 2017. Last month NVIDIA — which developed and assembled the prototypes for these monitors — said that both highly-anticipated LCDs would ship in April to rejoice of gamers. However pricing for these monitors has never officially been unveiled, as Acer and ASUS were waiting until closer to the displays' launch to release that information.

According to Geizhals.eu, a price-search service, there are a number of retailers in Austria, Denmark and Germany, who are accepting pre-orders on the the Acer Predator X27 and the ASUS ROG Swift PG27UQ. The displays are expected to ship in late April, or in May, but their prices look rather extreme.

G-Sync HDR Monitor Pre-Order Prices
  Retailer Local Price with VAT Price in USD with VAT Price in USD without VAT
Acer Predator X27 Komplett.dk 18,495 DKK $3,068 $2455
ASUS ROG Swift PG27UQ XITRA.de €2,442 $3,017 $2535
I-CS.at €2,604 $3,218 $2682
Built-Direkt.de €2,646 $3,270 $2748
K&M €2,919 $3,607 $3031
Bora Computers €2,919 $3,607 $3031

The Acer Predator X27 and the ASUS ROG Swift PG27UQ monitors will be the first monitors to support NVIDIA’s G-Sync HDR technology, with their high-end technology setting them up to fetch a high-end price. From a hardware perspective, they are based on AU Optronics’ M270QAN02.2 AHVA panel featuring a 3840×2160 resolution and a 144 Hz refresh rate, this is a rare combination of features these days. Secondly, the monitors must support the DCI-P3 color gamut and a 1000 nits brightness, another challenging combination to be supported by the backlighting. Thirdly, these monitors feature a direct LED backlighting system with 384 zones, which is currently used on one professional monitor. Last but not least, the monitors need a new scaler that supports NVIDIA’s G-Sync HDR, which was developed by NVIDIA, which fetches a further premium.

Overall, initial pricing projections for the monitors had them at around $2000. These pre-order prices in Europe are higher still, but at the same time European hardware prices tend to run high even without the impact of VAT. So it remains to be seen where US pricing will end up. But regardless of the speciifc price tag, it looks like G-Sync HDR will remain a prerogative of ultra-premium LCDs and PCs for the time being.

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Sources: Geizhals.EU, TechPowerUp, TechReport

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  • Ryan Smith - Wednesday, April 11, 2018 - link

    Bingo.

    While the panel is no small feat - a high refresh rate 4K panel with 10bit color is still brand-new technology - it's the backlighting system that is the huge change from past monitors. A FALD backlight that is fast enough to be used with a high (& variable) refresh rate monitor and capable of generating a DCI-P3 color gamut is real cutting edge stuff.

    The price will eventually come down. But to start things off there's a definite early adopters tax while the tech improves.
    Reply
  • kot0005 - Wednesday, April 11, 2018 - link

    Its not 10bit. Its 8bit + FRC. Its not even true HDR at 144Hz. It can only do 4k 4:4:4 HDR upto 98Hz. Highly doubt the FALD is implemented correctly because the Asus rep mentioned that there is an option to change FALD latency so you dont get HALO effects in dark backgrounds. Probably comes with a downside where the brightness drops down from the 1000nits.. Reply
  • Beaver M. - Wednesday, April 11, 2018 - link

    But its an AUO panel. Do you know what that means? Panel lottery. Reply
  • Dug - Wednesday, April 18, 2018 - link

    Then why are Visio and Sony able to make full FALD 4k TV's $1000 or more cheaper than this if the backlight is so expensive? Reply
  • Flunk - Tuesday, April 10, 2018 - link

    I'd rather have one of these than a 55" OLED. Better usable lifetime for one thing, and better specs. And a 55" won't fit on my computer desk. Reply
  • imaheadcase - Wednesday, April 11, 2018 - link

    A 55 OLED is NOT in the same ballpark as this monitor. TVs are notoriously bad for gaming at all. I have a 55 OLED. Its not great for anything but what its meant for movies/TV Reply
  • Beaver M. - Wednesday, April 11, 2018 - link

    Why would you pay that much only to have burn in issues after a few hours? Playing GTA 5 for 4 hours? Are you insane! You need to stop or the map and and chat window will burn in! Reply
  • imaheadcase - Thursday, April 12, 2018 - link

    Huh? OLED are don't have that problem much anymore. I've had KODI static image on it for 10 hours, i've had youtube open paused for hours on end. Its not a big deal like people make it out to be. Reply
  • Beaver M. - Thursday, April 12, 2018 - link

    Its just subjective and there are a lot of fanboys.
    Burn in is still a very real problem, as a quick search on Google will show you (especially for pictures).
    There is a reason why they dont make OLED screens for PC. They have enough issues with TV station symbols or news station banners.
    Reply
  • imaheadcase - Wednesday, April 11, 2018 - link

    You do know a TV vs a PC monitor is totally different for gaming right? Reply

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