BARCELONA, ESP – Earlier this week MediaTek announced a new entry in the Helio SoC line-up, the Helio P60. The P60 comes with a strategy change for MediaTek as the company is doubling down on the super-midrange “premium” category and expanding that range into multiple sub-tiers. The strategy change comes from market and lack of success in the high-end Helio X series. Last year’s Helio X30 had only a few design wins and was relatively late to market. MediaTek seems to have had a string of bad luck with the X20 and X30 as both came on either problematic or very delayed manufacturing process nodes which lost them important design wins. As more vendors switch over to custom designs in the high-end and Qualcomm puts...
This morning MediaTek is taking the wraps off of their latest SoCs for the midrange phone market. Dubbed the Helio P30 and Helio P23, these are robust upgrades to...29 by Ryan Smith on 8/28/2017
MediaTek first unveiled the Helio X30—its next-generation high-end SoC—last fall, but today at Mobile World Congress the Taiwanese company announced its commercial availability. The Helio X30 is entering mass...56 by Matt Humrick on 2/27/2017
MediaTek added two additional products to its premiere deca-core SoC family today. The Helio X23 and X27 join the previously released Helio X20 and X25, adding additional performance levels...17 by Matt Humrick on 12/1/2016
As the holidays approach, OEMs often refresh their device portfolio to make sure that they put their best foot forward as a significant proportion of sales occur towards the...24 by Joshua Ho on 9/20/2016
MediaTek will be introducing a special development board based on its Helio X20 SoC that is compatible with Linaro’s 96Boards specification and is aimed at developers, who are working...15 by Anton Shilov on 7/6/2016
Today MediaTek announces their brand new flagship SoC for smartphones and tablets, the Helio X20. MediaTek continues their Helio SoC branding announced earlier in the year, making the X20...69 by Andrei Frumusanu on 5/12/2015
As part of our MWC coverage we had the pleasure to have a guided tour through MediaTek's booth to see what kind of new technologies the company has in...34 by Andrei Frumusanu on 3/8/2015