Art Lebedev

Art Lebedev Studios premiered its Optimus Maximus keyboard in 2007; the device featured individual OLED displays for each key and provided a range of customizability never before seen in the PC input space. It also reached stratospheric heights in terms of pricing. The peripherals success has spawned an expansion of the line; first with the Mini Three and Aux (3-key and 12-key variants, respectively) and now with the Mini Six and the Optimus Popularis. The Popularis is a full-sized keyboard that features the same customizability as the Maximus, with a few concessions in order to meet a lower price point (closer to $1,000 than $10,000). Of these concessions the most signficant is the elminiation of the individual OLED displays, in their place is a single...

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