The Android TV Experience

The focus today (coinciding with Google I/O) is obviously on Android TV. Google, having learnt from its previous Google TV initiative, brought forward the Android-based Android TV, a new Smart TV initiative, towards the end of 2014. It delivers a comprehensive app ecosystem across multiple devices - both first screen and second screen.

Google's experience with voice search and personalized recommendations, combined with the users' Google Play movie and music collection, puts many pieces of the puzzle already in place. The success of Chromecast has led to Google Cast - a feature where an Android TV device can also act as a casting sink.

The rich UI used by Android TV is the Leanback Launcher. It is a 10-ft. UI combining large icons with easy and logical navigation options. The game controller supplied with the SHIELD works very well for navigation. Typing in text is a pain, which is why NVIDIA (and Google) are pushing voice search so hard for the platform, with both the Controller and Remote including microphones for that feature. Otherwise the input problem can easily be solved by a wireless keyboard / mouse combo - since Android TV supports any USB device adhering to the standard Android HID specifications.

Voice search can also be used within various apps, depending in part on how developers choose to implement it. In addition, it can also be used for cross-app searches from the Android TV launcher. Cross-app searches are meant to promote an open smart TV ecosystem, and as the name implies allows the Android TV search process to query multiple services for results, something that is especially handy if you want to look for a TV show or movie across several services. Developers do need to enable their participation in this feature, and conversely the end-user has the ability to configure the apps that are part of the search process.

Switching gears to the interface, the Android TV home screen starts with a 'Recommendations' row. End users can prevent certain apps from providing recommendations by turning off their notifications. However, it doesn't seem to be possible to remove the 'Recommendations' row entirely.

In addition to VoD from services such as Google Play Movies, CinemaNow, MubiTV, Netflix, Hulu Plus etc., Android TV also brings in support for live streams of channels using SlingTV and Live Channels. The latter app in particular is an interesting addition to the Android TV ecosystem since it makes Android TV devices (including the SHIELD Android TV) a bonafide TV receiver, takeing TV tuner boxes such as SiliconDust HDHomeRun and interfacing their IP output feed with Live Channels' own unified UI.

Major television networks are also expected to announce their own Android TV apps. Opposite today's launch at Google I/O, Google has announced that HBO, CBS, and FOX are all bringing video services to Android TV, making their content available OTT.

Meanwhile, discussing input a bit more, Google also has an Android app to enable a smartphone or tablet to act as a remote control for an Android TV device. It is obviously compatible with the SHIELD also.

The video above shows the various settings available in the NVIDIA SHIELD Android TV. Subjectively speaking, turning off the Notifications / Recommendations provides a cleaner and more minimalist interface. The cross-app voice search remains available to provide recommendations when the user wants them.

Graphics Performance Local Media Playback Evaluation
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  • jeffkibuule - Thursday, May 28, 2015 - link

    Yeah, especially when you have controllers like the PS4 or Xbox One which do a far superior job in ergonomics, any other company that attempts to make a controller falls pretty flat on their face.
  • Brianbeastsu - Sunday, May 31, 2015 - link

    Have you used the shield controller yet? I personally had my doubts when I bought the tablet but its now my fav controller with the volume and mouse features I wish every controller had.....really awesome and could actually make the ps4 less of a nightmare if you ever wanted to think about using their browser.....ha......also the GRID streaming on the tablet is amazing so I will 100% be getting this....I didn't even know this existed until after I got the tablet and it blows anything else I've used out of the water....just my opinion
  • testbug00 - Thursday, May 28, 2015 - link

    19.2 watts of power? Cut off 2 A57 cores and one Maxwell SMM, I'm betting you would have one heck of a mobile chip for phablets and larger.
  • jt122333221 - Thursday, May 28, 2015 - link

    NVidia has chosen to chop off their mobile division and have openly stated they are no longer pursuing mobile devices like phones. Why would they gimp the chip to have a mobile chip when they aren't interested in mobile anymore?
  • testbug00 - Thursday, May 28, 2015 - link

    Not designing for a space and not having a product that can fit it are two different things. Over the course of all the runs for the X1 Nvidia might get enough "bad" chips to do a series that could fit into a phablet.

    Of course, for Nvidia's sake, I hope their yields don't allow for that :)
  • jeffkibuule - Thursday, May 28, 2015 - link

    Nvidia long ago stopped pursing phones because phone OEMs basically wanted chips with integrated LTE modems and Qualcomm had the best. Why go with a Tegra when you can get a Snapdragon that already has everything you need?
  • testbug00 - Friday, May 29, 2015 - link

    Tablet. End of story.
  • ZeDestructor - Friday, May 29, 2015 - link

    LTE tablets sell for a much larger margin, and it costs a hefty amount of engineering time to design two different platforms for the same product, then certify it, so they stick to the usual Qcomm stuff by and large.
  • ZOONAMI - Thursday, May 28, 2015 - link

    Can you please verify if the base 16gb model can be opened up so we can add our own SSD/HDD to it?
  • jt122333221 - Thursday, May 28, 2015 - link

    We will know in time - I guarantee someone will check by the end of next week.

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