Final Words

The 4th generation iPad is a good evolution over the 3rd generation model. It doesn't fundamentally change the device or its function, it just makes it better. Battery life and performance are both improved over the iPad 3, and on the graphics side we finally have an SoC capable of driving good looking games at the iPad's native resolution. I don't know that there's substantial enough of a change to warrant an upgrade from the iPad 3 (unless you happen to be a game developer), but if you've been considering the iPad the 4th gen is a definite improvement over its predecessor.

If you're torn between the big and mini iPads, I've been recommending the mini for those who plan on traveling a lot with their tablet and the iPad 4 for those who will mostly use it at home. The exception to the travel stipulation is if you're a photographer and plan on using your tablet to show your portfolio/proofs/etc, in which case the color accuracy of the iPad 4 trumps the mini's portability.

It's interesting to me that the chassis and thermals haven't really changed since the iPad 3. Given the short cycle time between the 3rd and 4th generation iPads, I suspect there's not a whole lot of time to implement any major changes. I do almost wonder however if we won't see this chassis stick around for one more generation. I just don't know that there's room to shrink the design any further without substantial improvements in display efficiency.

Long term I do wonder what the future holds in store for the big iPad. The iPad is very similar in footprint to the 11-inch MacBook Air, and once the 11-inch MBA gets Haswell/Broadwell we may even see similar idle power battery life. The 13-inch MacBook Pro with Retina Display is pretty much the 13-inch rMBA that everyone wanted, I wonder if a future 9.7-inch iPad may be the same thing for the 11-inch MBA. Ultimately this brings convergence to mind, which itself leads to a lot of questions about form factor, OS and ISA. Apple has been quick to dismiss Microsoft's attempts to bring touch to notebooks, but there's a lot of history around Apple laughing at something only to bring forth its own take later on.

Taking a step back and looking at the market as a whole, there is competition the iPad has today that it didn't previously. Google's Nexus 10 surpasses the iPad 4 in pixel density, although it loses out in color accuracy. I can't stress enough that the competition really has to focus on calibrating its displays in addition to spending money on delivering a good panel. The Nexus 10 is priced more aggressively at $399 and ships with a faster CPU as well. The latter is interesting, especially given how recently Apple introduced its Swift CPU architecture. I wonder if we'll see Apple stick with the holiday launch schedule or move to a different release cadence once again, in order to continue to remain at the forefront of silicon technology.

When choosing between the iPad 4 and Nexus 10 decision boils down to, as is often the case, whether or not you feel more at home in Android or iOS. I've viewed the divide there as a line separating a computing device from an appliance. There's overlap in capabilities, but the overall experience tends to fall along those lines for me. You need to ask yourself what type of device you're more interested in when it comes to a tablet. I suspect Apple's success in the mainstream market with the iPad is due, in no small part, to just how appliance-like the iOS experience can be. It's not for everyone but I can see how it has resonated well among some audiences. Google's $100 price advantage isn't insignificant, and similar to our Nexus 7 vs. iPad mini recommendation, if what you want is a tablet and not necessarily a tablet that runs iOS, the Nexus 10 takes the cake.

Microsoft is now in the mix with Surface RT and Windows RT/8 tablets from its partners. These offerings are pursuing a slightly different user who wants convergence between a tablet and notebook. Conceptually I like the idea. I'd love to be able to only carry around a single device that serves as a wonderful tablet and productive notebook at the same time. I don't believe any of those devices are quite there yet, which makes tablet/notebook convergence still a fantasy for me.

Charging, Battery Life & Thermals
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  • seapeople - Thursday, December 6, 2012 - link

    How late would this review have had to be for you not to post that comment? In fact, I bet I you typed that comment up the moment you heard about the Ipad release, saved it in a Word document, and patiently waited to post it on the Ipad review that would obviously be coming.

    The fact that Anand is practically the last tech site on the planet to actually post a review of the new Ipad makes it extremely ironic that you use this action to insinuate that Apple is paying Anand off.

    Oh well, it makes sense considering you can't even spell your own name right.
  • bplewis24 - Thursday, December 6, 2012 - link

    It would be great to see the same image/resolution/detail comparisons that you did with the iPad iterations done with the iPad4 vs the Nexus 10 when it's ready.
  • Zink - Thursday, December 6, 2012 - link

    I agree. You don't need to do it with every new tablet but it is a good opportunity to do some really in depth head to head iOS vs Android on 10" tablets. We all know this iPad is basically like the last one. What is harder to understand and get data on is completely different products.
  • daar - Thursday, December 6, 2012 - link

    Would be nice to see in future reviews, can help get an idea of quality control and calibration, despite what Apple guarantees.
  • Zink - Thursday, December 6, 2012 - link

    "I no longer have a 45nm iPad 2 so forgive me for the incomplete dataset here (it's safe to say that the iPad 2 would at least equal the iPad 4 in battery life, if not exceed it)"

    That doesn't seem safe at all from the numbers you gave. The 45nm iPad 2 only hits 10.1 hours in the 4th gen battery rundown and it is going to take a big drop with the new test. The iPad 3 sees a 12% hit to battery life with the switch to the new smartphone web browsing battery life test. Both tests should use the same screen settings so the increased energy consumption is coming from the 45nm silicon and radio. Screen res and GPU energy consumption does not significant contribute to this decrease in runtime because it is a browser test. The iPad 4 is also able to improve on the newer test despite its high res. Crunching the numbers, the iPad 3 is using 600 mW more to run the new test. The iPad 2 uses a bit older tech inside so I would assume it needs a similar increase in energy, putting the 45nm iPad 2’s performance in the new battery life test at around 8.2 hours, possible worse.
  • Zink - Thursday, December 6, 2012 - link

    I didn't see you had the iPad mini numbers there too. Even it sees a small hit on the new test so the iPad 3 GPU isn't what is hitting battery life the hardest. I would be surprised if the 45nm iPad 2 can do even 8.5 hours, assuming these battery rundown tests are fairly accurate.
  • Velius - Friday, December 7, 2012 - link

    Author states, "I've viewed the divide there as a line separating a computing device from an appliance. There's overlap in capabilities, but the overall experience tends to fall along those lines for me."

    This is a false meme that keeps getting propagated. Android is just as much of a walled garden as iOS, and I'm not talking about the App Store. I mean the functionality of the OS. Android is usually touted as having a lot more customizability than iOS, but this is an illusion. Sure, there are context-sensitive menus which are nice and all, but what you can and cannot do with them are a function of the app maker. It's like having a choice between Coke and Pepsi: you think you have a choice, but your options have been severely constrained. I've used both iOS and Android, the latter mainly to see what all the hype was about (as I am a Linux geek too, though prefer OS X for day-to-day), yet was astounded and shocked when I eventually tried it (on a SGS3 which I am now selling). Where was the full customizability? Where was this amazingly flexible system with tons and tons of features, bells, whistles, and doodads? It's just a copy of iOS! You have apps, and you run one at a time. That's just about it!

    As in many other things, Apple leads, and the rest (Google, Samsung, et al.) follow. Everyone forgets that when the iPad was first rumored, speculations were rife with regards to the capabilities of its OS. Many in the tech world wanted a full-blown OS X experience on the iPad (the name wasn't revealed back then of course). Yet they got the "appliance" that iOS on the iPad is. And yet, instead of forging its own path by introducing a full-blown Linux system on a tablet or phone, Google chose to copy and reproduce the appliance aspect of iOS in Android. Only now is Canonical actually moving to port Ubuntu to phones/tablets, well it's really an Android/Ubuntu hybrid but you actually get a full desktop when you dock it. *That* I'm looking forward to.

    So Android is just as much of an appliance as iOS, and iOS is just as much of a computing device as Android, if not more so. Yes, I'm talking about the superiority of the App Store - both in terms of quantity and quality. I have never seen a "killer app" in the Play Store that is also not present in the App Store (or with a better version). But ooh boy is it the case the other way around. There are some specialized scientific apps I use for research that just plain don't exist in Android. E.g., X-Windows Phase Plane (XPP) on the iPad:

    https://itunes.apple.com/us/app/xpp/id433859546?mt...

    Furthermore, of the apps that do get released for both Android and iOS, they generally work better in iOS. These considerations are in fact the main reason why I stick to Apple. The Nexus 10 et al. may be sexier in terms of hardware, but without good software, they are just not as functional.

    The level of Android fanboyism on the Internet truly astounds me. The gall, to claim that Android is a "computing device", and iOS an "appliance"! Like it's Cray supercomputer vs. a toaster! How astoundingly ridiculous! Unfortunately, even though this meme is groundless, it will keep getting propagated, ironically mostly due to the tech/geek "cred" that Android fanboys confer onto themselves, failing to realize that they are not the only ones with such cred. Heck, iOS fanboys are also Linux users. (You're looking at one right here.) I wonder, though, how many Android fanboys are *really* computer savvy?

    Comments like the ones the author made, and that inspired this post, make me wonder otherwise.
  • Velius - Friday, December 7, 2012 - link

    Sorry about the vitriolic nature of that post. I'd erase and restart if I could.

    All I wanted to say is that modern tablets are pretty uniform in their capabilities and interfaces, so "computing device" vs "appliance" is a false distinction. Either they are all appliances, or all computing devices. (I see it as both.)

    In any case, great review. I will echo what someone else said, that it's a real treat to have a review of the iPad 4 in particular especially as it's not that different than the iPad 3.

    Keep up the good work. :)
  • DeciusStrabo - Friday, December 7, 2012 - link

    What exactly are you missing in terms of customization of Android? I mean, you can go and switch out basically everything you want, Kernel, drivers, UI, functionality. You can add any software you want from any point you want (alternative App shops, your own developers, your own Linux/OS X machine). You can add your own codecs, drivers, functions. You can automate basically any part of the system if you so desire. So what are you missing exactly?
  • Sufo - Friday, December 7, 2012 - link

    I have to agree with DeciusStrabo. You really aren't getting the most out of your android device if you can't see the distinction between iOS and Android (this coming from someone who thinks both are pretty shitty). There are many many things you can do with Android _devices_ that you can't do with an iphone. Try flashing custom roms for example. You _can_ change pretty much every aspect of an Android device - assuming you can root it. Can you run full OS VMs in iOS? I don't know, but I know you can with Android. In terms of apps, mxplayer is better than any iOS video player, and poweramp is better than any audio player - I'd say these are pretty good wins (at the same time, iOS default audio player shits on the Android default). That's not to say I disagree with you - iOS certainly has the edge often (app-wise), but your conclusions about Android are unfair and not accurate.

    So yes, a stock manufacturer Android experience is much closer to iOS than many people would like to admit (though it *is still* more of a computing device for sure). However if you know how to leverage the most out of an Android device, then there are certain powerful things it can do than an iOS device simply can't. It's essentially trading killer apps for specific device use cases, which leaves the two pretty equal overall, but with a clear favourite for most people depending on what you want out of your device.

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