Final Words

The Kindle Fire was great because it married decent software with decent hardware, at a reasonable price. Previous attempts at ~7-inch tablets made sacrifices in one or more of those areas. Amazon knew what it was doing and the Kindle Fire apparently sold quite well. The Nexus 7 executes the same formula, but with better components. The OS is miles better than what you get with the Kindle Fire, and as a Nexus device built by ASUS it's likely to be the first in line for major Android OS updates so long as Tegra 3 is up to snuff. The hardware is better as well. OMAP 4 was good for its time, but Tegra 3 is just faster. While the usefulness of those extra cores is debatable, clock speeds are higher and the added cores definitely don't hurt performance.

Finally the price point remains unchanged, at $199 the Nexus 7 is a tablet for those who are on the fence about owning a tablet. If you're able to carry around and use the iPad in lieu of a notebook, its $499 price tag is easily justifiable. If, however, the iPad is just an augment to your computing life then spending $499 becomes a tougher pill to swallow. The Nexus 7 brings that commitment level down considerably. For years Android tablet makers have gone after the iPad with comparable hardware, at a comparable price. While there have been some successes, the market for $499+ Android tablets will likely be cannibalized by Windows RT tablets come late this year. The Nexus 7 takes Android into a space that it's quite comfortable with. Subsidized $199 Android phones sell all of the time, and the Nexus 7 delivers a mini-tablet experience at that same price point.

The screen isn't big enough for everyone, but if you're fine with (or better yet, really want) a 7-inch tablet, the Nexus 7 is great. It's well built, has good hardware and is priced perfectly. The only downside is really the limited (and not expandable) internal storage. The lack of expandable storage keeps the Nexus 7 from winning a higher level accolade, but the rest of the package is enough to earn our bronze Editor's Choice award.

The Nexus 7 isn't just a great Android tablet, it's a great tablet.

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  • bennyg - Tuesday, July 31, 2012 - link

    Maybe Google saw the gobs of cash Apple make from crazy high markups on storage once you lock your userbase out of choice in the matter.

    I'm glad Android has internal competition in the smartphone area for this reason. Time will tell if my decision to opt for 8gb is a bad one, but really since it has no camera I'll only ever run out of space when copying something onto it which puts me firmly in control and I'm fine with that.
  • fmcjw - Thursday, August 2, 2012 - link

    Applaud mentioning that Google is charging $50 for $4 of NAND. Wondering why Apple is not reviewed with such analytic words.

    Brian's and Anand's writing are the only knowledgeable content on this site, with the rest being filler material. That said, still not lowering my ad-block on Anandtech, since Anand drools praise on Apple products, throwing money at a 117b dollar rich company which is:
    monopolistic (in behavior if not absolute terms),
    dictatorial (imposing business-driven restrictions on technology), and
    unimaginative (riding wave of state of the art tech manufacturing, always at the cusp of killing established business models with many players for its sole profit)

    IMO Anand is single minded and is narrow in his views. Yes, he appreciates "the best" tech, but is eager to distance himself from less obvious virtues and legacy concerns. It's also apparent he feels no responsibility and vision towards diversity, choice, and the underdogs in the industry, preferring the elite wherever possible, Intel over AMD, Apple over the rest. By being "objective" and focused on what he deems palatable and suitable, he is no different from Monsanto: technology in a vacuum, umbilical cord as leash.

    And once he is happily on Apple's leash, you can see how his values get whipped around.
  • NoNeedForMonkeys - Saturday, August 4, 2012 - link

    I have not had to pay for cloud storage. The N7 is a play store front-end for media streaming. Google is heavily pushing streaming services over local storage.

    The USB port on this thing is compliant to MHL specs and future software should be able to enable HDMI adapters, but the software is not allowing full functionality yet. The USB port is also hardware compliant with USB OTG, it is just not enabled in software.
  • EnzoFX - Thursday, July 26, 2012 - link

    What is there for a reviewer to talk about besides simply stating it doesn't have one? Which they all do. It doesn't have one, this you know already, you're either ok with it, or it's not for you. They know what they did and they still chose to do it. Get over it?
  • Sined - Thursday, July 26, 2012 - link

    To be honest, it's a bit unfair to knock on any Android Device for the lack of MicroSD card storage.

    Dan Morrill of Google's Android Team explains why:
    http://www.androidpolice.com/2011/11/18/impromptu-...

    It has to do with how USB Mass Storage works and how Apps and Media mingle in the same storage when dealing with internal storage only.

    Ideally, ALL Android devices should have SD Cards but Android hasn't matured in that department enough to have them on the Nexus Line.
  • Death666Angel - Thursday, July 26, 2012 - link

    As I read that, he says they don't have a microSD slot because it would make settings up things harder ("where does the camera save pictures, where should that app be installed?"). I am glad that I only have android devices with microSD slots. I don't agree with the dumbing down of options he wants. If I wanted that, I'd go with iOS. :-) Looks like I won't get any Nexus device any time soon.
  • leexgx - Saturday, July 28, 2012 - link

    Samsung seem to do it right, the as the main 16gb mem (for example) is split norm 2gb and 12gb (that shows as an SD card)

    and ones with an SD card slot are shown as an second SD card slot
  • robinthakur - Tuesday, July 31, 2012 - link

    Yes, a shame that the phone slows down so much when you start filling up the internal memory though, its like it doesn't ring-fence enough for the OS.
  • Impulses - Friday, July 27, 2012 - link

    Yeah, I don't think they've omitted the expandable storage slots for any one particular reason but more a combination of them... Usability + cost cutting + working out some technical aspects. Still, it's a compromise and he admits as much.

    I think the best compromise is what HTC did with the EVO LTE and what I believe Samsung did with the SGS3: internal storage is all MTP so apps, media, and the OS can share the space without strict partitions and you don't need to unmount from theOS to sync content, and the external storage is still good old UMS so you can work around MTP sync issues and/or have expandable storage for media.

    It's still a compromise tho, what Morrill states is true, not all apps are built to scan external storage or handle the disconnect of it elegantly. The OS handles it just fine in the case of music/photos IMO (since there's a media scanner) but other stuff can be hit or miss.
  • Shadowmaster625 - Thursday, July 26, 2012 - link

    Anyone who buys a device like this with no storage option is just a fool. Let it burn.

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