NVIDIA GeForce GTX 680 Review: Retaking The Performance Crown
by Ryan Smith on March 22, 2012 9:00 AM ESTFinal Words
Once again we have reached the end of another GPU launch article and once again we have a lot of data to digest, so let’s get to it.
For the last few generations AMD has always put up a good fight and always managed to spoil NVIDIA in some manner, be it by beating NVIDIA to market by months like we saw with the 5000 series, or significantly undercutting NVIDIA and forcing them into a bloody price war as we saw with the 4000 series. This time AMD once again spoiled NVIDIA by releasing the Radeon HD 7970 nearly 3 months early, but as always, at the end of the day it’s NVIDIA who once again takes the performance crown for the highest performing single-GPU card.
What makes this launch particularly interesting if not amusing though is how we’ve ended up here. Since Cypress and Fermi NVIDIA and AMD have effectively swapped positions. It’s now AMD who has produced a higher TDP video card that is strong in both compute and gaming, while NVIDIA has produced the lower TDP and weaker compute part that is similar to the Radeon HD 5870 right down to the display outputs. In some sense it’s a reaction by both companies to what they think the other did well in the last generation, but it’s also evidence of the fact that AMD and NVIDIA’s architectures are slowly becoming more similar.
In any case, this has ended up being a launch not quite like any other. With GTX 280, GTX 480, and GTX 580 we discussed how thanks to NVIDIA’s big die strategy they had superior performance, but also higher power consumption and a higher cost. To that extent this is a very different launch – the GTX 680 is faster, less power hungry, and quieter than the Radeon HD 7970. NVIDIA has landed the technical trifecta, and to top it off they’ve priced it comfortably below the competition.
Looking at the bigger picture, I think ultimately we still haven’t moved very far on the price/performance curve compared to where we’ve gone in past generations, and on that basis this is one of the smaller generational jumps we've seen for a GTX x80 product, or for that matter one of the smaller leads NVIDIA has had over AMD's top card. But even with NVIDIA’s conservative pricing we’re finally seeing 28nm translate into more performance for less, which of course is really what we're interested in. To that end, based on GK104’s die size I’m left wondering where GTX 680 is going to be sitting by the end of the year as 28nm production improves, as there’s clearly a lot of potential for price cuts in the future.
But in the meantime, in the here and now, this is by far the easiest recommendation we’ve been able to make for an NVIDIA flagship video card. NVIDIA’s drive for efficiency has paid off handsomely, and as a result they have once again captured the single-GPU performance crown.
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CeriseCogburn - Tuesday, March 27, 2012 - link
What you're saying is true for amd cards, and is severe in CF, but true across the board.Lower clocked cpu system, better results from Nvidia.
bozolino - Monday, March 26, 2012 - link
I dont know whats happening. I have a gtx 560 2win and wanted to compare it to the 680 and see if its worth the replace but the charts cant be compared, for example:http://www.anandtech.com/show/5048/evgas-geforce-g...
This review uses an i7 3xxx while the older uses an i7 720, how can the older cpu performs better than the new one?? Something is very odd....
I wish they had used same computer as vga test bench, so we could compare all the results together....
Sharpie - Monday, March 26, 2012 - link
Its about design trade offs, you can increase the memory speed if you have a narrow bus to get the same throughput of something with lower clock speed and a large bus. all depeends on the architectural design so arguing about clock numbers is pointless generally speaking unless you are comparing apples to apples. Comapring an NVidia chip to an ATI chip is apples to oranges. Yes, im an engineer.CeriseCogburn - Tuesday, March 27, 2012 - link
Oh I get it you're in some pretend world where the card companies are not "fanboy compared" in the article itself.Once the amd card loses, and someone tells the truth about that, it's trolling or fanboy right ?
If an amd fan lies, it's "a good opinion".
If an amd fan liar gets corrected, that's "taking it too far" into "fanboy".
Once aghain, telling the truth on the two competing cards is forbidden only if it's an Nvidia advantage - then WE MUST OMIT the AMD card from the analysis, right ?
I think you might as well NEVER read another article on a card launch at this site, if you intend to stick to your RUDE comment.
CeriseCogburn - Tuesday, March 27, 2012 - link
Heck you didn't read this article nor many others then that say and prove the exact thing.I'm sure it will never make sense to you.
SlyNine - Friday, April 27, 2012 - link
Actually, I'm pretty sure it's you that doesn't understand the DX API. The CPU's are doing roughly the same thing for both videocards. Cept when it comes to processing the Drivers.CeriseCogburn - Tuesday, March 27, 2012 - link
The GTX690 currently holds the world record with a 1,900mhz overclock, and is gaining easily 15% with noob out of box overlclocks, and reaching very high memory clocks as well as 1,300+ core, I've seen 1,420 on air, and overclocked models are on their way....So much for that fud about 7970... it's FUD FUD and pure FUD.
blanarahul - Tuesday, March 27, 2012 - link
GTX 690????blanarahul - Tuesday, March 27, 2012 - link
Smart move by NVIDIA. Make a single gpu powerful graphics card to battle the Dual Tahiti monster. Judging by how they are doing the GTX 680 it should have the following specs:-4.72 billion transiostors
2048 CUDA Cores
384-bit memory bus width
3 GB VRAM
600-700 USD
TDP of 225-250W
If the clock speeds high enough, it will be quite a match for the 7990!
The reason i think it will be a single GPU card is because GTX 680=2x GTX 560 Ti.
So it should be GTX 690=2x GTX 580.
CeriseCogburn - Tuesday, March 27, 2012 - link
The release date of the 7970 was jan 11th, 2.5 months is opverstating in AMD's favor...Nothing like not knowing what you're talking about huh.
7970's have come down in price a bit, but you still will find them for much more than $569 at an awful lot of USA online places.