Final Words

The iPhone 4 is a tremendous improvement over the previous phones from Apple. Battery life alone is enough to sell a brand new notebook, there's no reason the same shouldn't apply for a smartphone. Being able to deliver real world battery life use of between 5.5 and 10 hours on a single charge is quite impressive. And if you aren't using the phone nonstop? Expect even longer battery life.

On top of the battery life improvements Apple finally plays catch up and surpasses the technological advancements in its Android competitors. The 4's camera is as good as it gets today and the screen is a beauty. I don't believe this advantage will last for the lifetime of the iPhone 4. The phones that are in development today at least surpass the 4's specs in terms of raw CPU speed. Given that Apple's retina display is in high volume production already I'd expect other manufacturers to pick it up in due time.

And believe it or not, even if you upgrade to the iPhone 4 today in another 12 months it'll most likely be replaced by a dual core version that you'll want even more.

The lower clocked A4 was most likely a result of wanting to save battery life, a tradeoff I'm willing to accept. The 512MB of RAM was an unexpected surprise, and a giant disappointment to iPad users. The extra memory comes in handy while multitasking, something the iPad won't be able to do until this fall. By then it's probably only a few more months until updated iPad hardware, which will almost certainly feature the same 512MB of RAM as the iPhone 4. It does mean the early iPad adopters got shafted a bit. They got a much lower density screen and less memory than the iPhone 4, despite a higher upfront cost. 
 
I'm not terribly happy with this but I suspect the best move at this point is to hold off on buying an iPad until you see what the next generation will offer, If it's anything like the 4, it'll be worth the wait.


HTC EVO 4G (back) vs. iPhone 4 (front)

The main downside to the iPhone 4 is the obvious lapse in Apple's engineering judgment. The fact that Apple didn't have the foresight to coat the stainless steel antenna band with even a fraction of an ounce worth of non-conductive material either tells us that Apple doesn't care or that it simply doesn't test thoroughly enough. The latter is a message we've seen a few times before with OS X issues, the iPhone 4 simply reinforces it. At the bare minimum Apple should give away its bumper case with every iPhone 4 sold. The best scenario is for Apple to coat the antenna and replace all existing phones with a revised model.The ideal situation is very costly for Apple but it is the right thing to do. Plus it's not like Apple doesn't have the resources to take care of its customers.

As for the iPhone vs. Android debate, the 4 doesn't really change much. If you're not a fan of iOS 4 or Apple then the 4th generation iPhone isn't going to change your opinion. If you're an existing iPhone user you'll want to upgrade. It's worth it. The 4 simply makes the iPhone 3GS feel dated, which it is. It's a mild update to three year old phone vs. the significant redesign that is the iPhone 4. If you're married to Android, in the next 6 - 12 months we should see feature parity from the competition. And if you're a fan of Palm, let's just see what happens when the HP deal closes.

There's another category of users who are interested in the iPhone but simply put off by AT&T. While enabling HSUPA and the improved baseband make the iPhone 4 more attractive from a network standpoint, if you hate AT&T's coverage there's nothing Apple can do about it. I do get the feeling that the AT&T exclusivity will be over sooner rather than later. The iPhone and iOS are soon to be a mobile advertising platform, which means Apple needs as many users as possible. This is in direct contrast to the Mac strategy which purposefully didn't focus on volume to maintain high profit margins. Ultimately it means that AT&T either has to grow to be much larger than Verizon, or Apple has to embrace both carriers in order to fend off Android.

Living with the 4
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  • JAS - Wednesday, June 30, 2010 - link

    The build quality of the iPhone 4 is outstanding. It reminds me of Nagra (Swiss-made) professional tape recorders I have used. Very solid.

    The edges of the iPhone 4 are not as smooth as those on the iPhone 3GS; but they aren't "sharp" or prone to cutting your pants when you slide the device into your pocket.

    Still, I would want to use a rubber/silicone "skin" on the iPhone 4, not just a bumper, primarily to improve its grasp.
  • jsbruner - Wednesday, June 30, 2010 - link

    I see the reception bar issue as well but do not experience any dropped calls because of it. However the biggest issue I have is with the proximity sensor. I have accidentally hung up numerous times because the screen lock turns off and the buttons become active. I watched myself in a mirror talking and I see the phone flickering on and off. Have you seen this issue at all? Would the bumper minimize this issue?

    Great article.
  • Wolfpup - Wednesday, June 30, 2010 - link

    While in theory I'd love higher resolution displays on monitors, in practice they're already too high, and can't get any higher until somehow operating systems are able to offer true resolution independence where ANY program (even if it's written in 1988) will be flawless scaled so it's the right size at a given resolution. So far the ONLY example in the computer world of this being done right is on Palm devices, where they just quadrupled the resolution and on older programs 1 pixel = 4 real pixels. Presumably it's the same on iOS.

    But until OSes can do that that successfully on ANY content on ANY monitor at ANY resolution, raising the resolution is a TERRIBLE idea, as we're already WAY past the point of usability on a lot of displays, since stuff just keeps shrinking rather than adding detail.
  • inperfectdarkness - Wednesday, June 30, 2010 - link

    "If there's one thing I hope the iPhone 4 display does, it's generate demand for 300 PPI level desktop displays - the era of 110 PPI displays being the norm needs to end now."

    i could not have said it better. 1080p on a 17" screen is pathetic for a laptop.
  • minememy21 - Wednesday, June 30, 2010 - link

    I registered just for the sole purpose of saying thank you to Brian and Anand.

    I really appreciate the amount of work and objectivity you've put in this review. I don't know of any other site with the same level of dedication and thoroughness.

    Please don't pay attention to the few, vocal, and overly sensitive anti-apple crowd and just continue writing the way you do.
  • HilbertSpace - Wednesday, June 30, 2010 - link

    "Perhaps even use diamond vapor deposition (like they did with the glass screen atop the iPhone 3GS) to insulate the stainless steel from users." -The Real Story on iPhone 4's Antenna.

    There's no way apple used physical vapor deposition (PVD) on the iPhone 3GS, way too expensive! Supposedly a Nokia Vertu phone adds a TiC coating - the cost - oh only ~$15000!
  • gronkman - Wednesday, June 30, 2010 - link

    The word on the grapevine is that the antenna issue will be dealt with by an upcoming software update. What I am interested in is whether it will really change the antenna attenuation, or whether it will "fix" the bars just by not showing the bar degradation. I'm hoping AT will do an in-depth look at the update when/if it comes out.
  • thomas.magnum - Wednesday, June 30, 2010 - link

    I am not sure what you mean when using 40% in the context of the bar. But I think you need to improve the discussion of dB. Because it runs on a log scale, changes in dB are more complex than just looking at dB1-dB2 and computing percentage. You really need to think about 10^(dB/10). I would bet that the bars are setup to be representative of a dB scale. NOT simple percentages base on dB numbers, like you're trying to do.
  • The0ne - Wednesday, June 30, 2010 - link

    Your comment reminds me of richter scale :) Most people will look at 6.0 and 7.0 and say oh that's nothing hahaha If only they knew they'll be completely shocked. Sorry, I had a good laugh out of this.
  • strikeback03 - Thursday, July 1, 2010 - link

    Of course that is also assuming they think the Richter scale is still in use.

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