Features and Handling

Sony is used to playing in the large volume retail space where every trick used to gain visibility can result in higher sales.


This is very clear in the packaging theme for Sony DSLR cameras and accessories. No one will miss the bright orange and white (or bright orange and silver) that makes the Sony packages stand out.


The A350 body is on the small side, like the other Sony entry DSLR models, without the extreme smallness that seems to some a problem with the Canon XTi or Nikon D60/D40x. The new Canon XSi is a bit larger than the previous model to address size complaints and accommodate a 3.0" LCD. The Sony A350 is both a little wider (5.25" vs. 5.1") and taller (4.0" vs. 3.8") than the upsized XSi. Minolta pioneered body-integral image stabilization, and the evolved Sony Super Steady Shot is a feature on every Sony DSLR, along with auto sensor cleaning.

The top deck contains a single dial to adjust mode (full-auto, program, shutter-priority, and aperture-priority) and a wide selection of special scene programs such as portrait, sports, night, etc. On the opposite side of the viewfinder hump you will find a mechanical (no power required) Live View/OVF (Optical Viewfinder) switch, timer/drive mode button, and ISO button. The shutter release and shift/adjust dial are on top of the comfortable handgrip.


9-point auto-focus is featured on the A350. The layout and pattern is the same as the A200, A300, and earlier A100 suggesting it is the same AF module. The burst AF speeds on all models also support the conclusion that this is likely the same venerable AF module used in previous Minolta and Sony digital SLRs. Sony claims faster AF in the newest models, and that is likely the result of faster data processing in the supporting data processing modules in the DSLR. The prosumer A700 uses an updated and faster 11-point AF system. The A350 AF system is very competitive in its class and a big step up from the Olympus 510/410/420 and Nikon D60/D40x 3-point AF modules.




While the A350 is a bit larger than the Canon XSi, the LCD is 2.7" instead of the 3.0" LCD featured on the XSi. However, it is the only LCD in its class that is articulated, allowing an upward tilt as far as perpendicular for low-level shots and a down tilt to allow holding the camera above your head for crowd shots. These kinds of shooting situations require a contortionist on the usual DSLR and they are a great benefit for the capable and fast Sony Quick AF Live View. The LCD brightness is adjustable up and down, but it was still a challenge to read info on the LCD in bright sunlight. Perhaps some aftermarket LCD hood will improve LCD viewing.


The rear finds the on-off switch to the left of the viewfinder, which is typical of all the current Sony models. To the right of the viewfinder are the metering pattern/exposure compensation button, AEL (exposure lock)/zoom button, and the unique auto teleconverter. The teleconverter switch just takes advantage of the high-resolution sensor to give you instant 1.4x and 2x crops of the regular image. It does not add or interpolate pixels.

The main part of the a350's back is dominated by the 2.7" tilt screen, and the expected MENU, DISPlay, Delete (Trash Can), and Playback buttons to the left of the screen. To the right is the extremely useful Fn (function) button, which brings up the most commonly used adjustments to allow quick adjustments without searching through menus. The up/down/select multi-controller is used to navigate menus and the screen and a Super Steady Shot on/off switch complete the rear controls.

The sensors at the bottom of the viewfinder are the trademark Minolta "auto-on" when you bring the viewfinder toward your face in OVF mode. There is also a small knurled wheel to adjust viewfinder focus to match your eyesight. This former high-end feature is now making its way into almost all of today's DSLR cameras.

Handling

The A350 is an entry-level camera despite some high-end features like the 14.2MP sensor. As such, it is designed to be easy to use. Ours came out of the package setup at the factory for Live View mode with Super Steady Shot on. In general, Sony made the controls very easy to use and figure out. Sony tells us one complaint from buyers moving from point-and-shoot digital cameras to a digital SLR is that they are often overwhelmed by the controls of the DSLR. Point-and-Shoot users will find the A350 easy to use and familiar right out of the box.

Another editor at AnandTech ordered the A350 from SonyStyle as soon as he saw the specifications in our PMA reporting. He received his A350 last week and commented that the controls on the A350 were extremely easy to figure out and use. He said after 15 minutes he felt like he could figure out most everything on the camera and he was ready to "shoot like a Pro" with the A350. If other new users also find this kind of "instant comfort" with the A350, it will become a big seller.

Current Sony Lineup Live View and the Optical Viewfinder
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  • strikeback03 - Monday, March 31, 2008 - link

    I didn't think that was possible. Sounds like it falls in the same category as the optical viewfinders some compact cameras have, designed for emergency use only. I can't wait until some owner, blindly going by what is recommended as "best" on the forums, is trying to shoot with a 70-200/2.8 on an A350 held out at arms length.
  • Wesley Fink - Monday, March 31, 2008 - link

    The Olympus E-510 and E-410/E-420 actually have a viewfinder magnification of .92X, but the smaller sensor with the 2X crop factor makes the viewfinder look smaller than competing 1.5x/1.6x APS-C cameras. As mentioned in the review Oly got around this on the E-3 by going to a 1.15X multiplier. The E-3 has a great viewfinder that still needs a bit more eye relief to bbe nearly perfect. By comparison the A350 has a viewfinder magnification of .74x on a 1.5X crop camera.
  • Deadtrees - Monday, March 31, 2008 - link

    As many others have pointed out, the test is just wrong.
    It's so wrong that it even makes me wonder about credibility of computer hardware tests done here in Anandtech. Well, no, I do trust hardware reviews but not this one.

    1.How can you possibly claim that it's the resolution test when Sony camera had its aperture set as f/2 and other set at f/1.4? On 50mm f/1.4 lens, the difference it makes is quite huge. It'd just be retarded to claim that this camera has better or worse resolution when the apeture value is full 1 stop different on a 50mm f/1.4 lens.

    (I checked some pictures' EXIF data and it seems like they have all mixed apeture values. That's just so wrong)

    - Use fixed aperture value.

    2. Do you know that the actual ISO level can be quite often different than the others? For instance, 5D has higer ISO level than the other cameras: ISO 3200 on 5D can be ISO 4000 on the other cameras. Dpreview mentioned it as well.

    - Show at least basic EXIF information regarding exposure setting so that readers can at least think about it.

    3. Why the claimed Sony A350 ISO 1600 shows exif ISO level of 800?
    Also, A350 was set to use manual WB whereas 5D was set to use preset tungsten WB. Based on this, how can you claim "Canon 5D is somewhat warm at the Tungsten preset compared to the cooler and more accurate rendition of the Sony A350."

    Well, I gotta go now so I'll finish here for now.

  • Basilisk - Monday, March 31, 2008 - link

    I understand you're still working out your aperture/f-stop/ISO parameters for testing. When you've decided on those, you might want to increase your available illumination considerably to get shorter exposure times: 1/6 second seemed unnecessarily long, but that is indeed what the EXIF indicated. Or, perhaps you're setup is immune to vibration?

    Unlike an earlier poster, I'm not so sure camera reviews are a natural extension to your other hardware reviews. A few other sites have been doing those pretty well for some time....
  • Wesley Fink - Monday, March 31, 2008 - link

    We have already reshot the K20D and 5D tests using a fixed aperture and remote shutter release. It is not possible to reshoot the A350 since it has already been shipped to another user. Otherwise we would reshoot the entire sequence using f4.0 on the f1.4 leneses. We have talked about the changes that will be made in future reviews and we have definitely listened to comments and suggestions.

    The EXIF information is available (and has always been available) in the full images that can be downloaded by right-clicking any of the crops. You can see those for yourself in the review. Our conclusions were based on analysis of the full images and not the crops. The crops were designed to show details on the web and we agree they don't communicate noise well in theri current form - that's why we're updating procedures. The EXIF for the 5D on H, BTW, reports 3200 ISO. We did check all the EXIF values and we used the latest 1.1.1 BIOS just released a few days ago by Canon.
  • haplo602 - Tuesday, April 1, 2008 - link

    hmm I still get f-stop 1.4 on the pentax 100iso shot (I did not bother to check the others). truth is, I am using the builtin opera image properties option, but it looks like exif data to me ...
  • Deadtrees - Monday, March 31, 2008 - link

    You haven't replied to some of my crucial questions.

    1. What's the point of ISO 1600 comparisons when A350 was set at ISO 800?

    2. A350 had Custom WB setting and 5D had Tungsten WB:

    Given that, how could you possibly claim that "Canon 5D is somewhat warm at the Tungsten preset compared to the cooler and more accurate rendition of the Sony A350"

    3. What's the point of this review when you said "It is not possible to reshoot the A350 since it has already been shipped to another user?" Should readers just suck it up this false review because you can't redo the review? I think it's just better to take it down as this review just makes fool of Anandtech. Oh well, after all, it's the April Fool's day, isn't it?

    BTW, your answer on the second paragraph didn't make any sense. Not only you did not understand what I was saying, you came out with some weird answers for what I haven't asked. Why are you giving me the instruction of how to view EXIF info? Why are you telling me the point of having cropped images and that the conclusion was based on full sized images? I was not talking about those and I didn't say that the review is false because of that.

    Sorry if I'm being harsh but as you and Anandtech Staffs know, this is Anandtech. Though it's not a site about cameras, the credibility you guys gained over the decades does have a deep impact over readers.
    I really think camera reviews should, at least, meet half of hardware reviews.
  • Wesley Fink - Monday, March 31, 2008 - link

    1. The ISO 1600 being an 800 ISO image is an honest mistake. We uploaded over 127MB of full images for the 3 camera comparisons to our servers and that file name was incorrect. I will replace the 1600 with the correct file as soon as this comment is posted.

    2. The A350 ALSO used Tungsten white balance. I just checked the A350 files with OPanda EXIF 2 and the files are indicated as a Tungsten light source and "Custom White Balance".

    The Canon is almost famous for its poor performance on Auto WB in Tungsten lighting. On AWB it was extremely orange in cast. Even on the Tungsten setting it is warmer as we were comparing Tungsten WB to Tungsten WB. A custom light temperature would probably work better on all 3 cameras.

    3. The review is definitely NOT false, and we stand by our conclusions as we looked at many more images than those published here in reaching our conclusions. Our procedures can definitely be improved. We've committed to doing that in future reviews and we have listened carefully to all suggestions. Cameras are not given to us by manufacturers to hold indefinitely, and we generally have to beg manufacturers for a few days of use to review new cameras. That will change in the future, but short of buying the cameras we evaluate we have them for a limited time.
  • strikeback03 - Monday, March 31, 2008 - link

    It's not an EXIF issue, it's that the actual sensitivity of the camera is not what is indicated (when compared to a good light meter).

    http://www.dpreview.com/reviews/canoneos5d/page21....">http://www.dpreview.com/reviews/canoneos5d/page21....

  • qbfx - Monday, March 31, 2008 - link

    Hmm, I thought it was in the same price and performance class as the Canon 450D and the Nikon D300, why are they comparing it to the 5D ?? I still think the 400D and the 450D are better

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