Conclusion & End Remarks

The iPhone XR is an interesting phone for Apple simply because of its price positioning. Starting at $749, it’s $250 cheaper than the base iPhone XS, and $350 cheaper than the iPhone XS Max. And this is a gap that continues straight up to the max capacity 256GB models. So the big question here for most users is if the iPhone XR’s differences represent reasonable compromises for the lower price.

From a design standpoint, the iPhone XR comes in the same industrial design as the iPhone XS variants – both of which follow up on the previous generation iPhone X. The big difference here is in the bezels, which are notably larger on the iPhone XR. It does not represent any deal-breaker for the phone and it’s something that I guess most users will get used to – but my gripe is still that with a $749 price tag, the design feels more like something that would have come from a budget smartphone. Apple’s choice of insisting on a symmetric bezel design isn’t something that I personally find appealing in this implementation – but I do know some other users prefer this kind of design over asymmetric bezels (though you could argue the notch makes it asymmetric anyhow…).

The one thing that surprised me the most when using the iPhone XR is that even though it’s a smaller phone than the XS Max, it doesn’t always actually feel all that smaller. Here the increased thickness of the phone does change the in-hand feel quite a lot, and it will feel bigger than you’d expect for a phone with its 75.7mm width.

The main (and most visible) difference between the XR and its XS is inarguably the screen. Among the reasons Apple is able to offer the XR at a cheaper price point is eschewing an OLED panel in favor of a more traditional LCD. In terms of the fundamentals of the LCD in the iPhone XR, Apple continues to employ some of the best panels in the industry, and the iPhone XR is no exception to this. Brightness, contrast ratio (for an LCD), viewing angles, and colour calibration are all top-notch and will not disappoint.

The one area where I think Apple went too conservative is with the display resolution. For the majority of users this will be a subjective matter and it will depend on how they use their phones, but I personally found it among the larger compromises made, and something that would be a deciding factor for me to opt against getting the XR. For anybody else who never use their phones closer than at arm’s length or are less sensitive to the resolution difference, it should not represent any major drawback.

With that said, Apple’s choice to go with an LCD display has a very important side-effect for the iPhone XR: because it avoids the double-edged sword that is a higher-end OLED, it also avoids the technology's higher base power consumption. This increased base power consumption was the reason why the XS Max lasted a notably shorter period of time than the iPhone 8 Plus. The iPhone XR avoids this problem, and in conjunction with the fantastic A12 SoC, the phone is able to achieve Apple’s best ever battery results in our tests. Lasting 25% longer than the iPhone XS Max, this represents a major improvement in battery life and is going to make all the difference for users who value it above everything else. For those users, the cheaper iPhone XR may very well be the better choice.

The performance of the iPhone XR is very much in line with the XS – meaning you’ll be getting an industry leading experience. An important factor for users who value gaming a lot is that, as a side-effect of the lower-resolution screen, the iPhone XR gets better GPU performance and better power efficiency as the phone is only pushing 44% of the pixels of the XS Max. This means longer gaming battery runtimes in current games, and better experiences in future, more demanding games.

The camera on the iPhone XR is pretty straightforward: It’s the same fantastic experience as on the iPhone XS, with the only difference being that it lacks the telephoto lens. Apple’s strengths here are their absolutely great capture experience, which is among the most consistent of current generation smartphones, as well as class-leading picture quality that ties with the best of the competition. Low-light performance is good, but as was the case with the XS, the Android handset vendors have seen immense jumps over the last year due to their usage of computational photography and better sensors, and it’s something that Apple just currently lags behind at.

The lack of a telephoto lens is one of the more justifiable compromises for the lower prices – it’s something that I might miss, but it’s also not a deal-breaker for the phone and I could very easily live without it.

Finally, the big question is if the iPhone XR represents a good value and if it’s a viable choice for users. I think the deciding factor for most users is whether they find the design/ergonomics of the phone acceptable, as well as the display's pixel density. If so, then the iPhone XR certainly seems to represent a better value than the XS alternatives.

Wrapping things up, I find myself coming back to my final paragraph of the iPhone XS review, where I had mentioned that Apple is asking for a lot of money for their new models. At the time I thought that this was a risky pricing strategy for the company, and it seems that Apple is feeling some of the side-effects here as smartphone revenue has dropped year-over-year.

Similarly, I think the iPhone XR is also priced a tad too high, and if you’re not entrenched in the iOS ecosystem, there are better value alternatives. I count myself among those who wouldn’t buy a smartphone at this price, and certainly not if it does compromise on some features. In a way this might be the rationale of more users, and that’s probably why the iPhone XR has seen less demand than anticipated. With hindsight, I see now what I might have been wrong in thinking the XR would be the most popular model of this generation, as it’s not priced low enough to convince users to drop down from what they see as the better long-term investment of an XS variant. That is if they would buy a new iPhone at all this generation, which with the ever increasing prices, is an ever increasingly hard choice to make.

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  • shabby - Wednesday, February 6, 2019 - link

    Typical iPhone user, you give them an identical phone but in a different color and they'll say it's faster, smoother and lighter.
  • Byte - Wednesday, February 6, 2019 - link

    My friend finally upgraded from his original 6 to an XR after his camera died. He says the 6 feels faster. Go figure.
  • 808Hilo - Thursday, February 7, 2019 - link

    The same new phone now newer. Waiting will cost you.
    Cook really has no new ideas but that's not what the church of apple is all about. Tithe one tenth of your income for the promise of salvation.

    @shabby you summed it up. Its a psychiatrical condition.
  • Azethoth - Tuesday, February 12, 2019 - link

    Typical Android user. Just admit that Apple has the faster CPU and GPU on a smartphone and move on. Just don't lecture us about how superior you are because 5 or 6 hundred of you "customize" your phones.
  • cha0z_ - Monday, February 11, 2019 - link

    More likely it has to do with the screen itself (the panels are different after all, albeit both designed around the same tech and pixels density).
  • Samus - Saturday, February 9, 2019 - link

    The huge advantage of keeping this phone with an LCD (particularly one lacking 3D Touch) is the repair/replacement cost is a fraction of the OLED screens. There are no decent 3rd party OLED screens from any phone vendors in my experience so your either stuck with new OEM screens (which Apple doesn’t sell to end users) or harvested screens from used phones.

    At last glance Apple charges $300 for an Xs and $350 for an Xs Max screen. That’s double that of the 8 series and nearly double that of the Xr.

    And that’s from Apple. Considering the simplicity in manufacturing and repairing LCD screens, especially those without 3D Touch, you can find quality screens from 3rd parties for under $100 and do it yourself in 30 minutes with a screwdriver and a hair dryer.

    Since 50% of smartphone users have reported breaking their phone screens AT LEAST ONCE at some point, this is a huge boon to the Xr’s long term investment cost.
  • zodiacfml - Tuesday, February 5, 2019 - link

    But plenty people like to show off that they have an expensive phone, hence, the value of the iPhone X despite the existence of the new XR.
  • shouterreview - Wednesday, February 6, 2019 - link

    I am XR user too, I love iPhone 7. But I have some display issue. How to solve it?
  • Lolimaster - Thursday, February 7, 2019 - link

    The resolution is just craptastic vs a 5.8" S9 where you can have TRUE 1080p RGB AMOLED when going 1080p in the options down from 1440 pentile mode.
  • star-affinity - Thursday, February 7, 2019 - link

    I have trouble seeing why a ”TRUE 1080p” display is so important on such a small device as an Iphone XR. I think the resolution is just fine. Black levels are more of a concern to me since the backlight of the LCD makes black slightly greyish compared to an OLED display.

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