Camera Architecture and UX

The camera of the HTC 10 is one of the most important aspects to examine. While the HTC One M7 was a big leap forward for HTC, in the years since we’ve seen a general stagnation on HTC’s part. The One M8 was effectively identical to the One M7 for the rear camera other than the addition of a depth-sensing camera and the deletion of OIS. The One M9 shipped with a camera that was a disappointment at best due to a lack of OIS and extremely poor image processing algorithms. The lack fast auto-focus mechanisms like phase-detect AF and rangefinder-guided contrast AF also significantly impacted the user experience, as did the long focus and capture times. While there were a lot of problems with the One M9, the poor camera was one major dealbreaker. Even if RAW output could be respectable, it’s impossible to recommend a phone when you have to boot up a laptop to process an image any time you want something to share on social media.

While HTC could continue to ship mediocre cameras, it’s probably not a far leap to say that doing so would make them irrelevant in the high-end smartphone market when devices like the Nexus 5X, OnePlus 3, and iPhone SE are all shipping pretty great cameras for less than 400 USD. To figure out whether the HTC 10’s camera is competitive, we can start by looking at the basic specs of the camera before diving deeper.

HTC Flagship Cameras
  HTC One M9 HTC 10
Front Camera 4MP 5.0MP
Front Camera - Sensor Omnivision OV4688
(2 µm, 1/3")
Samsung S5K4E6
(1.34 µm, 1/4")
Front Camera - Focal Length 3.82mm (26.8mm eff) 2.34mm (23mm eff)
Front Camera - Max Aperture F/2.0 F/1.8
Rear Camera 20MP 12MP
Rear Camera - Sensor Toshiba T4KA7
(1.12 µm, 1/2.4")
Sony IMX377
(1.55 µm, 1/2.3")
Rear Camera - Focal Length 4.73mm (27.8mm eff) 4.58mm (26mm eff)
Rear Camera - Max Aperture F/2.2 F/1.8

At a high level, it seems that HTC has learned a lot from their previous cameras in a lot of ways by integrating a high-quality sensor, as well as a laser auto-focus module. The IMX377 isn’t necessarily anything new, but HTC’s use of a wide aperture distinguishes it from other devices using the same sensor. Really, the only notable point of concern here is the 26mm equivalent focal length which makes for a very wide field of view. While this may sound like a good thing to have, generally speaking it seems that reducing focal length is generally done to reduce the thickness of the optics stack. Combined with the wide aperture I suspect that this may affect overall performance. The HTC 10 already has a noticeable camera hump so I suspect that increasing this hump to improve optical performance wouldn’t be that noticeable.

Overall, the architecture of the camera on the HTC 10 isn’t necessarily exotic, but it’s starting at a good place. The large sensor, pixel size, and wide aperture along with OIS should mean good things for low light sensitivity and laser AF should make for fast focusing if done right. The improved ISP in the Snapdragon 820 should also help with image processing quality, but this is conditional on whether HTC has done their part. I should also mention that the front-facing camera is automatically one of the best I’ve ever seen on the basis of having an actual VCM and OIS which allows for the camera to actually focus on a subject rather than focusing at infinity.

Before we get into image quality though I want to discuss the user experience that comes with using the camera on the HTC 10. The easiest place to start is the camera application itself, which launches quickly. However, the gesture to launch the camera application is swiping downwards twice on the display. This gesture works, but it’s honestly fairly slow and I suspect that a double press of a volume button with the screen off would be a much faster gesture. Other than this issue though, the camera app launches fast enough that the latency doesn’t stick out as a sore point.

Getting into the camera app itself, the UI has been significantly updated relative to previous devices. While the UI is going to be immediately familiar and easy to use for pretty much anyone, it retains a clean look that is generally not seen in Android devices. Following with navigation conventions for Android, rather than placing an overflow button in the UI there is just a slide-out drawer for all of the settings and camera modes which is simple and clean. The only real complaint I have here is that pressing the back button will exit the camera app entirely rather than close the overflow drawer, which is somewhat unnatural.

The extra camera modes are also generally implemented sensibly, but from a UX perspective the Zoe camera mode is not the best as Google’s photo gallery application doesn’t integrate the 720p video and photo into a single “photo” as seen in previous implementations of Zoe with HTC Gallery, and similar features on other devices. Pro mode continues to be included and while the ability to change all sliders all at once is kind of interesting to have, practically speaking it really just makes it easy to clutter the screen with a bunch of sliders. I’m not totally sold on the design of the Pro camera mode, but this is mostly a minor complaint so I wouldn’t put too much emphasis here.

Other than some minor usability issues I honestly didn’t find a lot wrong with the design of the camera application. HTC isn’t doing anything that sticks out as exceptionally poor here, and there is a noticeable level of restraint as the camera application isn’t overflowing with random camera features that you probably won’t use. The camera app works well for the most part, and UX niggles like the over-sensitive laser AF block detection have been resolved. There is always room to improve with things like only presenting one slider at a time in pro mode and setting the back button to close the settings drawer instead of closing the camera app, but these are things that would probably take a few days of implementation and testing at most.

The final point in the user experience I want to talk about before we get into discussions of video and image quality is the speed of the HTC 10’s camera with regard to capture and focus latency. It’s probably not entirely unfair to say that poor latency in this regard can ruin the experience because poor auto-focus and capture latency make it easy to miss the moment you want to capture. While our testing is inevitably going to be a phone sitting perfectly still in a tripod with a fairly obvious focus target the reality of real-world use is going to be taking out a phone, opening the app, and waiting maybe half a second for the device to focus before tapping the capture button and putting the phone away. In order to try and include this as a part of the evaluation process we test how quickly the device can focus and capture on our standard ISO chart in strong lighting conditions at base ISO.

Camera Focus Latency (Shooting ISO 12233 Target)

Looking at the focus test HTC has improved dramatically since the One M9 in daytime as the time of flight sensor allows for some estimation of where to focus before contrast detection does the fine adjustment. While it is faster than the iPhone 6s in daytime scenarios what should be noted here is that HTC’s contrast AF algorithm seems to be honestly rather poor in low light even with laser AF helping to guide the contrast AF search. The speed isn’t really the problem, but I’ve just seen it miss time and time again in low light scenarios and this is a major disadvantage relative to the Galaxy S7, iPhone 6s, and LG G5. While it’s probably no surprise that the Galaxy S7 is just better by miles due to the 12MP of phase detection pixels, the iPhone 6s and LG G5 shouldn’t be clearly superior to the HTC 10 here.

Camera Shot Latency (Shooting ISO 12233 Target)

Camera Latency (Shooting ISO 12233 Target)

In capture latency the HTC 10 is appreciably faster than the One M9 to the extent that it feels about as fast as the One M8 but it’s still not really that quick. It might be appealing to point the blame at the eMMC used but the HTC 10 has highly variable capture latency even in daytime scenarios. While profiling will give the data that engineering needs to actually get to the bottom of this, I suspect that HDR processing is the bigger bottleneck here as capture latency tends to be significantly reduced if you disable HDR.

Overall, the HTC 10 has a decent base for a camera. It’s not going to win awards for innovation, but as OEMs converge on the “ideal” camera I’m not really sure that innovation really matters anymore so much as integration and execution. In that regard, HTC is doing the best that they’ve ever done, with a large sensor in both total area and pixel size, decent resolution, a clean and intuitive camera UI, and competitive camera latency. Relative to the competition, I would say that the Galaxy S7 is clearly better on the basis of dramatically lower latency, but relative to other devices the HTC 10 puts up a respectable showing. The only area that really needs attention by the next generation would be more reliable contrast AF in low light.

Battery Life and Charge Time Still Image Performance
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  • asfletch - Thursday, September 22, 2016 - link

    Preach! Removable battery is big reason why I narrowed my choices recently to Note 4 or LG G5/V10, and only the fear of bootlooping (again a longevity issue, seems to happen to many people after several months of ownershup) put me off the LGs. I will only buy sealed-battery phones in future if I absolutely have to, and I would love to know how hard it'd be to change their batteries.
  • Impulses - Thursday, September 22, 2016 - link

    1. Agreed... But I can easily imagine logistical reasons why AT isn't allowed to open (and potentially destroy) review samples or personally bought devices, so we'll probably have to find this info elsewhere. I'm glad my N5 was easy to open even tho I never thought I'd keep it for 3 years.

    2. This is subjective, how hard is it to occasionally do some cleanup? Yeah, I know people actually toss phones over things as simple as full storage but c'mon, this is AT. I can see how a couple of comments about SD removal would be useful, tho I rarely took mine out when I had phones with them (specially after USB OTG and faster Wi-Fi came of age), phone has never been my primary camera either tho.

    3. This is actually way too much of a moving target, and Samsung has actually been amongst the best at keeping non-carrier hobbled flagship models updated. HTC has probably been more consistent if you go farther back than the last 2-3 years tho... AT's forte has never been on the software side anyway.

    4. Even more of a moving target with different carriers imposing different policies... And probably less relevant to the mass market. I don't think having a rooted Android device is nearly as attractive as it used to be, various drivers issue tend to make user/dev ROMs a dice roll when you're talking about unsupported Android versions.

    If you care that much about that stuff you'll either research it at a place like Xda or you'll just get a Nexus, IMO. FWIW I think HTC still has far more user friendly policy regarding bootloader unlock than Samsung does.

    AT phone reviews have always seemed to straddle an enthusiast/mass market line... They dive deep into hardware but only so much as in how it directly affects the user, and I don't think any big time site will ever cover things like how easy it is to repair, mod, etc. Just the nature of the beast, it's post because of the manufacturer relationships but also logistics. There's places like iFixit, XDA, and forums for that...
  • Zoomer - Thursday, September 22, 2016 - link

    The SD tray is similar to the nanoSIM tray. Use a paperclip. It's more of a install once and forget kind of thing. Just pop in a 128 or 256 fast SD and forget about it. Far easier to transfer files by connecting a USB cable, which incidentally charges it.
  • sevenmack - Friday, September 30, 2016 - link

    Additionally, on the matter of two MicroSD ports: Most people barely use the one they have, often using a 32gb or 64gb card that is plenty for them. Enthusiasts such as myself would love two MicroSD ports, but I would also rather have a 500gb MicroSD card that would work for all my needs.

    As for teardowns to see how easy it is to replace a battery: Again, most people (including many enthusiasts) would never bother doing that. They would just buy another phone when the two-year update period comes up. Besides, iFixit provides ample enough information on that.
  • Fidelator - Monday, September 26, 2016 - link

    You should be hired for this site, your thoughts are above and beyond
  • Vagabondjonez - Thursday, October 6, 2016 - link

    I definitely agree with you 👍
  • eclectech - Wednesday, September 21, 2016 - link

    I've had my HTC 10 for months but I learned a lot reading this review. Thanks to your review, I also disabled Chrome and Google Photos, once I found the APKs for HTC Internet and HTC Gallery.
  • Gunbuster - Wednesday, September 21, 2016 - link

    Let me just type this out: Six.Hundred.Dollars

    Just got a BLU R1 HD today. $60, the end of ridiculous phone prices is nearing the end. It's not sustainable. I'm a techie and this phone is good enough. What makes a $600+ phone 10 times better?
  • ACM.1899 - Thursday, September 22, 2016 - link

    Most buyers aren't techie....most of them are 15-30 years old that want to play HD games, watch FHD videos, listen to hq music...they want the best (based on Media or Gsmarena) and don't care that much about the money...they go to a store and all they can see is SAMSUNG and APPLE or let's say huawei...
    huawei used to be cheap, but now?...not much.
    i think the only factor that would make a phone 10 times better (for "ordinary" buyers) is that it lasts 10 times(or whatever time that compensate the money).
    look at HTC HD2 ,recently i saw one that could run Android 7...but NOT that good or smooth or enough ram left to run something else and it's a 7 years old phone. and we know that those who flash a custom rom or even root their phone is nothing compared to "ordinary" buyers.
    btw in some countries you're stuck with whatever your carriers sell you.
  • ACM.1899 - Thursday, September 22, 2016 - link

    And let's not forget about "Capitalism"

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