Display

Without question, the display is one of the most important aspects of a smartphone. Unlike desktops and laptops, smartphones are primarily interacted with through their displays. Unfortunately, it’s hard to evaluate a display by eye as human vision is strongly dependent upon context. In order to control for this aspect, we turn to SpectraCal’s CalMAN 5 with a custom workflow in order to test smartphone displays. At any rate, let’s get into the data.

Display - Max Brightness

In the basics, the new Moto X is a bit on the low side. While AMOLED has traditionally struggled with luminance in situations such as the web browser and light-themed applications, Samsung’s Galaxy S5 and S5 LTE-A Broadband have shown that it’s possible to achieve levels of brightness approaching some of the brightest RGB-stripe LCDs. As the brightness of the Lumia 930 is about equal to the new Moto X, I suspect we're looking at the Galaxy S4/Note 3 generation of panels. This seems to be backed up by pictures of the subpixel layout seen below as the green subpixels seem to be noticeably larger when compared to the Galaxy S5's panel.

Contrast is still incredible, but I can still see the purple smearing effect that comes from unlit to lit pixels. I’m still unable to get a clear answer on why this is, but it’s likely that capacitance somewhere in the system is causing this issue in the form of RC delay. Whether this is a fixable issue is something I’m not aware of yet. The clear solution would be to set black to the lowest possible brightness a lit pixel can be, but this would make for worse contrast.

Display - White Point

Display - Grayscale Accuracy

In grayscale, the new Moto X isn’t the best. We see that the display is just a bit too red, and that most of the luminance is coming from red and green. This makes sense from a power and display lifetime perspective though, as blue tends to have the least efficient emitter material in an AMOLED display. However, this translates to poor grayscale performance. The green tint tends to show itself in certain shades of grayscale as well.

Display - Saturation Accuracy

In our saturation sweep, the new Moto X continues to be rather poor in its performance. While on Samsung phones it’s normal to see colors like this on the default display mode, there’s usually a mode that correctly constrains the display to sRGB which is the industry standard for displaying colors. There’s no such mode on the new Moto X, so the display significantly overshoots sRGB. This doesn’t bode well for the ColorChecker, which provides the most thorough look at color accuracy.

Display - GMB Accuracy

As predicted, the new Moto X does poorly in the ColorChecker. There’s really not much that the Moto X can accurately display in sRGB as just by pushing the gamut too far, even if there wasn’t saturation compression for some colors, the large gamut will cause distortion of all colors within the gamut triangle.

Unfortunately, it’s not clear where this lack of attention to color accuracy comes from. In discussions with Andrei it's clearly possible to calibrate the AMOLED panel from the GS4 quite accurately, and there's no real technical limitation for AMOLED to lack good calibration. However, judging by the relatively low peak brightness there are other issues as this could affect Motorola's performance in battery life tests. This seems to suggest that Motorola is unable to access the latest generation of AMOLED panels from Samsung Display.

This would be a rather startling thought, as it means that no matter what Motorola does to improve their implementation of Samsung’s AMOLED displays, they will always be behind the curve. If it becomes clear that Samsung’s AMOLED is the best display from a user-facing standpoint, every other OEM will face significant barriers in competition as they would be unable to access the latest generation AMOLED panels. The real solution here is for other display manufacturers such as LG, JDI, and AUO Optronics to catch up.

At any rate, the display of the new Moto X seems to be relatively poor compared to what we see in the Galaxy S5 LTE-A (and likely the Note 4), along with the iPhone 5s, Nexus 5, and One (M7). While it’s impossible to ignore the power advantage of AMOLED when implementing functions like Moto Display, the relatively low peak brightness and poor color accuracy are concerning.

Battery Life and Charge Time Camera: Stills and Video
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  • darwinosx - Wednesday, September 17, 2014 - link

    This MotoX won't be remembered by anyone.
    The iPhone 6 makes it a nonstarter.
  • 2kfire - Thursday, September 18, 2014 - link

    Am I the only one that noticed the HTC E8 in some of the charts? Does that mean there's an upcoming review?!? How I'd love for that to get NAM bands...
  • aman.agx - Thursday, September 18, 2014 - link

    This is a bechmark review. Nowhere in quality as compared to the last year moto x review. Anyone can run benchmark and post the results.
    And i find it a bit hard to believe that samsung galaxy s5 running with the same soc will give better performance than a stock android phone in real life. Which leads me to think that tests here are working on individual components. Like shutting down everything else and running a browser. You dont do that in real life. So thats not a fair assessment.
    Battery life also turns out different in real life where there are multiple resources vying for the battery. Nowhere that assessment.
    This review seems tilted to me. New apple networking of the website trying to kill the most eligible competition? Its possible.
  • Impulses - Monday, September 22, 2014 - link

    Killing background stuff is the only way to make results easily repeatable tho, and Samsung bakes in a lot of optimisation despite the bloat they also shovel in.
  • Morawka - Thursday, September 18, 2014 - link

    What app is that your using for GPS / GNSS accuracy? anyone?
  • JoshHo - Thursday, September 18, 2014 - link

    GPS Test by Chartcross.
  • John Gordon - Thursday, September 18, 2014 - link

    Great in depth review, thank you.
  • DeathBecomesMe - Thursday, September 18, 2014 - link

    We've found the successor to the 2013 Moto x, and it is the iPhone 6
  • johnny_boy - Thursday, September 18, 2014 - link

    I still think 1080p on a 5" screen is a dumb waste. This phone should be shipping with no less than 3GB RAM (every flagship should by now) and there's no excuse for any flagship android phone not to have a microSD card slot. Also, why didn't they go with Snapdragon 805? I know the difference isn't that big a deal right now, but Amazon's 8.9" tablet is already using it.
  • DeathBecomesMe - Thursday, September 18, 2014 - link

    16gb and 32gb is idiotic. I have the 16 now and hover around 2 gigs free. Dear phone manufactures: most people don't have unlimited data anymore!!

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