Like iCal and Mail, Address Book also gains a new, iPad-like look. Like on the iPad, you have a window that looks like a real personal organizer.

Standard Organizer layout

On the left-hand-side, you have a list of alphabetically sorted contacts. On the right-hand-side, you have the information for the contact you have selected. In the bottom right, there are two buttons: Edit and Share. Edit is fairly obvious and it simply lets you edit the information of the selected contact. Share button prompts you with a new email window with the contact’s .vcf file attached to it, so you can easily share contacts. There is also a plus button on the bottom which generates a new contact. 

Simplified layout

In the left bottom corner, there is a button to change the layout. There are two options: The first one is the List & Card (organizer) view from iPad but second display mode provides a much more simplified view. You don’t have a list of contacts anymore, only the search bar, contact’s information and left and right arrow buttons. If you already know who you are looking for, this view is enough, you don’t need the list of contacts hogging your precious screen estate, you can just use the search. 

Groups view

In the organizer view, there is a red bookmark and like in iPad’s Address Book, it takes you “one page backwards” to your list of groups. Many of us have different groups for relatives, co-workers and friends, so this can be useful. Groups were present in the old Address Book as well, so this isn’t a new feature, the user interface is just slightly different. 

Apart from UI changes, there are a few new features too, which are mainly concentrated on improved social networking and instant messaging support. You should now see instant messaging availability in Address Book. If the contact is available, then there is a green ball next to the picture in Address Book. Red means the contact is away, just like in iChat. Unfortunately the support seems to be limited to iChat as we weren’t able to get any indication of user’s availability with MSN for example when using Adium. In addition to instant messaging support, you can now add social network profiles like Facebook to a contact's information. At least in our tests, adding a Facebook profile didn’t make any difference and you weren’t even able to access the profile though Address Book. FaceTime calls from Address Book are supported as well and can be started by just clicking an email address and choosing FaceTime. 

All in all, the new Address Book isn’t that special. The biggest change is the UI and like all UI changes, it will divide people into two groups: Some people like it, others don’t. In my opinion, the new looks of iCal and Address Book don’t really suit with the overall look of OS X. All other windows have grey toolbars and overall designs but the brownish look of iCal and Address book stick out quite a lot. It works in iPad where all apps are full screen but when all of your other windows are greyish, iCal and Address Book windows look like they got lost from the iPad. 

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  • GotThumbs - Wednesday, July 20, 2011 - link

    Apple has recognized the money maker it has with its App Store (Or can we now call this an application store). I'm not a mac user and most likely never will be, but I have to say their business model works very well for squeezing income from every corner of their empire. The IOS app store has been a huge money maker (30% of every purchase adds up quickly) and now Apple is moving the same business model to its computers. Apple does have a tendancey to repackage and sell its products in various versions, but with the same underlying technology (develop once, repackage multiple times). True to form, all the apple fans will swarm around and gladly deposit their coin into the machine.
  • GotThumbs - Wednesday, July 20, 2011 - link

    Realistically, They should give away their OS to invite more users, who will then shop their true money maker....the app store. Kinda like a drug dealer would give the first taste for free. :-)
  • ltcommanderdata - Wednesday, July 20, 2011 - link

    Apple's CFO Peter Oppenheimer has already said they operate the App Store as a break even venture, ie. their 30% cut basically goes directly to operating expenses. Unless you believe their CFO is actually lying to investors at shareholder meetings in which case you should report this and your evidence to the SEC.
  • GotThumbs - Wednesday, July 20, 2011 - link

    $1,634,000,000 in revenue from Other Music Related Products and Services (3)

    (3) Includes sales from the iTunes Store, App Store, and iBookstore in addition to sales of iPod services and Apple-branded and third-party iPod accessories

    Lets not be too naive.
  • ltcommanderdata - Wednesday, July 20, 2011 - link

    The App Store no doubt generates revenue for Apple, but how much profit do they actually make?
  • steven75 - Friday, July 22, 2011 - link

    Please educate yourself. As much as you might think it, yuo aren't smarter than the SEC.
  • GotThumbs - Wednesday, July 20, 2011 - link

    I think ALL investors are looking for profits, and if Apple happens to turn a profit through their iTunes store (whoops), do you really think the investors will be angry about the white lie?
  • Taft12 - Wednesday, July 20, 2011 - link

    Accountants can paint a revenue picture to look any way they want it to. Look no further than "Hollywood Accounting" in the movie industry. Don't take that break even comment at face value.
  • parlour - Monday, July 25, 2011 - link

    I would call up the SEC and tell them about your great insight. If what you are saying is true Apple is in deep, deep trouble.

    In reality it would be stupid for Apple’s CFO to lie about something like that, not worth the trouble at all.
  • Puppies04 - Wednesday, July 20, 2011 - link

    $1,634,000,000 just to break even! Sheesh that is some massive overhead.

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