Final Words

The new signal strength visualization in iOS 4.0.1 is simply going to be more honest with iPhone users. Whether that's going to result in customers confused about why their phone performs "worse" after the update or simply get really mad at AT&T remains to be seen. In the area of Raleigh, NC that I live in, it's tough to get better than -90 dBm on AT&T without driving a few miles away. Even then you're only at -80 dBm at best. I literally have to drive for about 10 minutes to see a fifth bar on the iPhone 4 now in my area.

Not everyone will like the new bars but you can't fault Apple for being more honest with its users. We'd still prefer if Apple allowed all users to see a numeric readout of their signal strength if they desired, but this is a step in the right direction for transparency at least. Unfortunately, that's only part of the problem.

Yesterday Microsoft’s COO referred to the iPhone 4 as Apple’s Vista. I’d actually take that one step further and call this whole situation Apple’s first Microsoft moment. And I don’t mean that in a bad way towards Microsoft, but rather that as a result of Apple’s own great success, it is now susceptible to the sort of fire that Microsoft has been for years.

When Apple had issues with battery life in Snow Leopard, CPU utilization while playing MP3s in Mac Pros, or even SSDs in 2nd gen unibody MacBook Pros the backlash just wasn’t there. While Mac users care about having problem-free hardware, there simply aren’t enough users to really create the angry mob that has happened in iOS land. Well there are a ton of iPhone users out there. This isn’t going to be the last time that Apple feels the heat.

A large part of it is Apple’s fault. At any company that regularly introduces new products there’s this concept of regression testing. It’s particularly prevalent in technology companies that have to deal with things like driver updates. The idea behind regression testing is to make sure that anything new you introduce doesn’t break anything that previously worked fine. While the iPhone 4’s antenna tradeoff is largely acceptable if you live in an area with good reception, if you don’t then it quickly becomes a problem. This combined with some of the other Apple follies I mentioned above leads me to believe that Apple simply needs to test more. This is something I’ve asked for in previous Mac articles.

And Apple honestly should have been more willing to discuss the issue publicly than it has been. There's no reason Apple couldn't have come public with its own testing showing the same results we showed in our iPhone 4 review.

The phone itself delivers better battery life than anything else in its class, has good performance and a wonderful screen. Whether or not the antenna design manifests itself as an issue really depends on AT&T’s coverage where you’re using the phone. As a result, AT&T can also share in the blame here. As I mentioned in our EVO 4G review, Sprint and Verizon appear to have slower data rates but more consistent coverage wherever I use them. In comparison, AT&T generally offers higher peak transfer rates but reception that varies more wildly.

Criticism that isn't constructive is rarely useful, and as we’ve just shown there are things that Apple can do to address the issue today. Using a bumper the iPhone 4 behaves no differently than the 3GS. Hold the phone as tightly as you want with a bumper and it’ll lose as much signal as a 3GS or Nexus One. Put some sort of insulating coating on the stainless steel band and you’ll significantly reduce, but not eliminate the issue.


Apple iPhone 4 with Bumper Case. Image Courtesy of Sarah Trainor.

The third option would be a redesign of the phone’s internals, potentially even taking a step back to something more reminiscent of the 3GS’ antenna design. I’m not sure this is necessary because of the options on the table today.

Our original assessment still stands: Apple should provide free bumpers to iPhone 4 customers. Nickel and diming is never the way to maintain a loyal customer base. Introducing a non-conductive antenna band and replacing existing phones in the market also makes a lot of sense, assuming Apple has found a way to do that. Apple planned a press conference for tomorrow to talk about the iPhone 4 and presumably these issues. In a little over 24 hours we'll find out how Apple views the situation and what it plans to do about it.

Mitigating the Problem with Tape/Gloves
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  • SunSamurai - Thursday, July 15, 2010 - link

    People like you are not missed. All you are is an apple basher. The phone has bugs that need to be worked out, calling broken is foolish and only shows your maturity and bias.
  • trochevs - Thursday, July 15, 2010 - link

    Mr. Anand Lal Shimpi,

    I love your articles, because they are very accurate, fact based, and clearly separate fact from personal options. But I feel in this particular case you are letting your personal love for Apple to ignore the facts a bit here. I have big problem with following two sections:

    "We have consistently argued that the 4’s antenna is a design choice by Apple. As we’ve seen in our testing there are situations where the iPhone 4’s antenna makes things better (e.g. holding onto calls with very low signal strength) and other situations where the design makes them worse (e.g. holding it wrong in situations with low signal strength)."

    "The iPhone 4 is better at holding onto calls and data at very low signal levels. We’ve mentioned this one before but it’s worth reiterating. The new antenna does let me make calls and transmit data at very low signal strength. With the iOS 4.1 update I was able to make a call at -115dB on the 3GS, however the call did drop within a minute of starting it. By comparison I was able to have a much longer conversation without dropping the call at -120dB on the 4. By no means is this a scientific comparison, but anecdotally both Brian and I feel that the low signal strength performance of the iPhone 4 is better than the 3GS."

    First some facts that I have picked up while I study RF tech in order to get my M.S. in EE:
    1.The signal level is measured by the receiver circuits. Usually it is the voltage that regulate the Automatic Gain Loop that is used to maintain constant signal level at the input of detector circuit.
    As result any antenna gains would be clearly visible as improve signal level at all time.
    2.The antenna is passive device as result it have static efficiency and antenna gain does not depends on signal strength.

    I would like to point out to you inconsistency in your analysis:

    1. If you can maintain better call at -120dB with iPhone4, but you can't do the same with iPhone 3Gs proves that iPhone4 have better receiver/decoder circuit then iPhone 3Gs only.
    2.If the iPhone 4 antenna is better then 3Gs you are going to see better signal level on iPhone 4 in anywhere like places where the signal is strong and especially where the signal is weak. But all your test clearly shows that receiver in iPhone 4 has to work harder in order to compensate for bad antenna.

    To remind you: “My mother always taught me that honesty is the best policy ...

    So please be truthful to this statement and stop with the apologies on Apple's behalf. The only apology we need is one coming from Apple and it should be very short: “We made a mistake and we are going to fix it” that's it. Stop saying that iPhone 4's antenna is some kind of engineering compromise, because it is not. The antenna design is crap. Credits for the better operation of iPhone 4 in low signal are due to the base-band chip designer/manufacture. Please acknowledge that, they really deserve it, no Apple.
  • SunSamurai - Friday, July 16, 2010 - link

    The ntenna design is not crap. It simply need a revision to fullfill what it was aiming for. If it were crap then they would need to fully redesign it. They do not.
  • leexgx - Friday, July 16, 2010 - link

    fast fix is just give out the bumper case and have it come with every iphone

    if i was going to get an iphone (and i am not) the first thing i would buy is the case or full case(protect the back and front) as it not that hard to shatter the screen or the back now

    most of my house all runs on Android based phones here from when posting(apart form my main phone thats HTC HD1 WIN 6.1 for business use but i am considering going all Android as text input is faster under my desire phone)
    T-mobile G1 thats been passed down (main issue bat is crap had to fit an 2000mha bat to make the phone usefull) ,
    upgrade to T-mobile HTC desire as my second phone HD1 main (bigger bat as default seems to last day and an half now),
    Orange - Sony X10 {big one} works well big screen and big cam on it (only bad thing is seems to be an finger smugs magnet on the screen)
    Orange Samsung Galaxy S (that looks more like an iphone with the middle button)
  • iwod - Thursday, July 15, 2010 - link

    I dont think anand is Pro Apple, it sounds more like you are Anti Apple.

    The Antenna is not broken. It may have faults and its problem. But it still does calls and data in most if not all situation. Well thanks to US which has poor coverage and signal from AT&T. You will be worse then others around the world.

    If i put how Motorola's design and tune their Antenna as Standard. Then pretty much 95% of all phone sold by Non Motos have problems. Or according to your wording, Broken.

    It doesn't come with a broken USB Port.

    Bluetooth is an Software problem.

    If you can not stand software problems, then dont even go on to internet. Because every single devices on earth have it. And you should complain about Windows Mobile first.
  • slickr - Friday, July 16, 2010 - link

    O please spare me the lecture.
    I have not expressed in any way that I'm anti Apple now have I, but when I see a bad device and Anandtech staff trying to defend Apple and say that users are wrong for "holding it wrong", its just the bars and not the antenna that is wrong, makes me sick.

    I have huge respect for this website, but right now some of that respect is shattered.

    You sir, can not comprehend the facts! If the antenna can't catch signal if you are holding it in a particular way that is considered broken. That's like Razor mouse not registering movements if you put your hand on it in a particular way. Yes it may work 80% of the time, but that does not change the fact it wont work 20% of the time.

    There are several reports of broken or in other words faulty USB port. In some instances on some iPhone 4 the USB makes an electrical surge when connected with a USB cable and it gets destroyed. This is firstly not safe for the health of the users and screws your iPhone 4, so you need to get it to service to repair the broken USB port.

    How do you know bluetooth problems are software? This is the Apple favoritism. It may or may not be software problem, but the fact is there is a problem with it.

    If you go buy Apple I don't care, its your personal opinion, but having a huge and well known website advertise Apple in these articles if beyond all credibility !!!
  • SunSamurai - Friday, July 16, 2010 - link

    Its not considered broken, because it still works. Try the dictionary before telling people to comprehend words ;)
  • slickr - Saturday, July 17, 2010 - link

    It only works part time, so its broken.

    Take this for example: Your brand new $500 dollars TV all of a sudden stops working, than after placing it in a different position starts working again, than the problem occurs again and you move it again. No matter what you do it still keeps reoccurring and the only way to fix it is by buying additional stuff for it.

    I consider that broken and would never want to buy a TV from that manufacturer again, but it the case of Apple's iPhone 4 its being defended and promoted as user problem for "holding it wrong" Come on.

    And that is only one of the multiple problems Apple has with the iPhone!
  • anandreader - Sunday, July 18, 2010 - link

    It's broken for some people, not for others. I don't experience the problem because I avoid touching the antenna at the gap. I'm also right handed so that's easy for me. For a left-handed person, yeah it's going to be broken if they can't hold it the way they'd like to hold it.

    For me, the phone is better than any other cell phone I've had. When I'm in a strong signal area, the phone sounds like a landline phone - the voice on the other end is crisp and static free.

    Bottom line - the antenna is only an issue for some, not all, people. Your statement that the antenna is broken is overly broad.
  • slickr - Tuesday, July 20, 2010 - link

    You just proved my point, even if only 10 out of 10 million people are affected its broken. And it could also happen to you and any other in any case, just touch is in the spot and the antenna loose connection and whoala a problem.

    Plus iPhone 4 is crap in other areas too, I'd gladly take the Samsung or Nokia N900 any day over the iPhone!

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