The Widespread Support Fallacy

NVIDIA acquired Ageia, they were the guys who wanted to sell you another card to put in your system to accelerate game physics - the PPU. That idea didn’t go over too well. For starters, no one wanted another *PU in their machine. And secondly, there were no compelling titles that required it. At best we saw mediocre games with mildly interesting physics support, or decent games with uninteresting physics enhancements.

Ageia’s true strength wasn’t in its PPU chip design, many companies could do that. What Ageia did that was quite smart was it acquired an up and coming game physics API, polished it up, and gave it away for free to developers. The physics engine was called PhysX.

Developers can use PhysX, for free, in their games. There are no strings attached, no licensing fees, nothing. Now if the developer wants support, there are fees of course but it’s a great way of cutting down development costs. The physics engine in a game is responsible for all modeling of newtonian forces within the game; the engine determines how objects collide, how gravity works, etc...

If developers wanted to, they could enable PPU accelerated physics in their games and do some cool effects. Very few developers wanted to because there was no real install base of Ageia cards and Ageia wasn’t large enough to convince the major players to do anything.

PhysX, being free, was of course widely adopted. When NVIDIA purchased Ageia what they really bought was the PhysX business.

NVIDIA continued offering PhysX for free, but it killed off the PPU business. Instead, NVIDIA worked to port PhysX to CUDA so that it could run on its GPUs. The same catch 22 from before existed: developers didn’t have to include GPU accelerated physics and most don’t because they don’t like alienating their non-NVIDIA users. It’s all about hitting the largest audience and not everyone can run GPU accelerated PhysX, so most developers don’t use that aspect of the engine.

Then we have NVIDIA publishing slides like this:

Indeed, PhysX is one of the world’s most popular physics APIs - but that does not mean that developers choose to accelerate PhysX on the GPU. Most don’t. The next slide paints a clearer picture:

These are the biggest titles NVIDIA has with GPU accelerated PhysX support today. That’s 12 titles, three of which are big ones, most of the rest, well, I won’t go there.

A free physics API is great, and all indicators point to PhysX being liked by developers.

The next several slides in NVIDIA’s presentation go into detail about how GPU accelerated PhysX is used in these titles and how poorly ATI performs when GPU accelerated PhysX is enabled (because ATI can’t run CUDA code on its GPUs, the GPU-friendly code must run on the CPU instead).

We normally hold manufacturers accountable to their performance claims, well it was about time we did something about these other claims - shall we?

Our goal was simple: we wanted to know if GPU accelerated PhysX effects in these titles was useful. And if it was, would it be enough to make us pick a NVIDIA GPU over an ATI one if the ATI GPU was faster.

To accomplish this I had to bring in an outsider. Someone who hadn’t been subjected to the same NVIDIA marketing that Derek and I had. I wanted someone impartial.

Meet Ben:


I met Ben in middle school and we’ve been friends ever since. He’s a gamer of the truest form. He generally just wants to come over to my office and game while I work. The relationship is rarely harmful; I have access to lots of hardware (both PC and console) and games, and he likes to play them. He plays while I work and isn't very distracting (except when he's hungry).

These past few weeks I’ve been far too busy for even Ben’s quiet gaming in the office. First there were SSDs, then GDC and then this article. But when I needed someone to play a bunch of games and tell me if he noticed GPU accelerated PhysX, Ben was the right guy for the job.

I grabbed a Dell Studio XPS I’d been working on for a while. It’s a good little system, the first sub-$1000 Core i7 machine in fact ($799 gets you a Core i7-920 and 3GB of memory). It performs similarly to my Core i7 testbeds so if you’re looking to jump on the i7 bandwagon but don’t feel like building a machine, the Dell is an alternative.

I also setup its bigger brother, the Studio XPS 435. Personally I prefer this machine, it’s larger than the regular Studio XPS, albeit more expensive. The larger chassis makes working inside the case and upgrading the graphics card a bit more pleasant.


My machine of choice, I couldn't let Ben have the faster computer.

Both of these systems shipped with ATI graphics, obviously that wasn’t going to work. I decided to pick midrange cards to work with: a GeForce GTS 250 and a GeForce GTX 260.

Putting this PhysX Business to Rest PhysX in Sacred 2: There, but not tremendously valuable
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  • Warren21 - Thursday, April 2, 2009 - link

    Yeah, I don't know why they're playing this off as an RV770 overclock. RV790 is indeed a respin of RV770, but hey if nV can get by with 1000 different variants on the same GT200... Why not mention the benefits/differences between the RV770 and the RV790? Disappointed.
  • SiliconDoc - Monday, April 6, 2009 - link

    I guess they didn't mention the differences ? Tell you what, when ati gets 999 more rebrands and catches up with their competitotr, we'll call it even, ok ?
    In the mean time, the 4870 crossfires with the 4980, and soon enough we'll have the gamer joe reviewers that downclock the 4890 and find it has identical results to the same clocked 4870 - at that point the red roosters will tuck their flapping feathers and go home.
    I know, it's hard to see it coming, when all you can see is s tiny dot of red, in a sea of 1000 choices of green. rofl
  • bill3 - Thursday, April 2, 2009 - link

    According to info at other sites, the 4890 has 3 million more transistors (959 instead of 956, very little difference). It also has a somewhat larger die due to tweaks made to allow the higher clocks.

    Go to Firing Squad or Xbitlabs review, both have an certain ATI slide that explains the small changes in detail.
  • SiliconDoc - Monday, April 6, 2009 - link

    " Because they’re so similar, the Radeon 4870 and 4890 can be combined together for mix-and-match CrossFire, just like the 4850 and 4870. "
    I guess it's not a rebrand.
    roflmao
  • bill3 - Thursday, April 2, 2009 - link

    http://www.firingsquad.com/hardware/ati_radeon_489...">http://www.firingsquad.com/hardware/ati..._4890_nv...

    The slide is the first clickable pic on that page, actually. Didn't realize we could do links.
  • bill3 - Thursday, April 2, 2009 - link

    Or even better

    http://www.firingsquad.com/hardware/ati_radeon_489...">http://www.firingsquad.com/hardware/ati...0_nvidia...

    heh
  • Proteusza - Thursday, April 2, 2009 - link

    Thanks guys, good read.

    The piece on PhysX kinda mirrors my thoughts on it - its not worth basing a GPU purchasing a decision on it because it affects so few games. If you design your game around PhysX, you end up making a gimmicky game, if you design a good game and think of good ways to let PhysX enhance it, you can make something good like Mirror's Edge.

    The way I think about PhysX is based on Amdahl's law, which says that overrall speedup of a CPU from an enhancement that affects only a certain class of application is affected by the amount of time spent using that certain class of application. In the case of PhysX, the amount of time spent using it is generally extremely low, and when it is used the effect isnt always noticeable or worth having.

    NVidia's marketing tactics leave a lot to be desired frankly, although I'm not naive enough to say AMD never tries a little marketing manipulation themselves.
  • Sylvanas - Thursday, April 2, 2009 - link

    Why on earth would you compare a newly released Nvidia driver to that of an ATI driver from December last year and a Hotfix at that? The latest ATI drivers have had substantial improvements in a few games and surely they would have sent you an up to date driver with the 4890 review sample- somethings not right there. Also, where was the overclocking comparisons? (some reviews stating 1ghz core 4890 no problem). What about Temps and Stock cooling fan noise?

  • 7Enigma - Thursday, April 2, 2009 - link

    I'm a bit disappointed with the ATI card. That is pretty much the Sapphire Vapochill model with increased core (actually it's a slightly slower memory setting). At least the GTX 275 is something different.
  • bill3 - Thursday, April 2, 2009 - link

    Wow lol..both cards are just rehashes. Calling the Nvidia card "something different" is a hell of a stretch.. it's just their same other cards with various clocks twiddled for the trillionth time.

    If anything the ATI card brings more to the table, as it offers much more clock headroom (1ghz is said to be well within reach) due to it's redesign, while the Nvidia card is nothing at all new intrinsically (aka it will overclock similar to the 285). Too be fair Nvidia's better clock-capable models (285) just came out a couple months earlier instead of now.

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