Right now, the National Association of Broadcasters conference is on, and Dell is using it to launch their latest UltraSharp display. The Dell UltraSharp UP2718Q is the company’s first display to support HDR10, in addition to its UHD 3840x2160 resolution, and it’s backed by the UHD Alliance Premium Certification.

Dell has been in the UHD display game for some time, and the UltraSharp P2715Q and P2415Q have been solid displays for the company for some time, but the latest model takes Dell to a new level. The UP2718Q offers a very wide color gamut, supporting up to 97.7% of DCI-P3 (76.9% Rec 2020), and each display comes factory calibrated. The monitor has an adjustable internal lookup-table as well, so it should be able to be further tuned accurately if necessary.

HDR, or High Dynamic Range, requires much brighter backlighting than is typical in a desktop display, and the UP2718Q is stated to hit up to 1000 nits, and while not listed in Dell's brief press release, this is very likely being driven by full-array backlighting.

This display is targeted directly at professionals, and it has a price tag to go along with that, with availability scheduled for May 23 at $1999.99.


Dell UltraSharp U2718Q

Dell is also launching a couple of other UltraSharp displays, featuring InfinityEdge displays. The U2718Q is a 27-inch UHD model, and the U2518D is a 25-inch model that’s a lower resolution that’s not specified. These are targeted more at the consumer, and won’t support HDR or the wide gamuts. Dell didn’t announce a lot of details on these, but expect sRGB coverage only. The lower feature set drives the price down quite a bit though, with the U2718Q set to be available in July for $699.99, and the U2518D in the same time frame for $499.99.


Dell UltraSharp U2518D

Dell certainly isn’t alone in the HDR Professional display market, with ASUS and LG both announcing UHD HDR displays recently as well, but Dell has a substantial presence in the enterprise which will likely help them here.

Source: Dell

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  • crimson117 - Thursday, April 20, 2017 - link

    Curved Ultrawide or go home! Reply
  • damianrobertjones - Friday, April 21, 2017 - link

    Is there any actual use for a curved screen? I tried to find any 'valid' reason, even using one in work, yet still haven't found one.

    Marketing.

    Don't fall for it.
    Reply
  • R3MF - Friday, April 21, 2017 - link

    As someone who uses three 16:10 monitors for gaming, I can tell you that the wrap around effect of ultrawide is a great inprovement over staring at a 16:9 letterbox.

    Yes, it may may zero sense in your living room; with multiple people sat off-centre, sat 10ft away from a 49" screen that is 16:9 aspect.

    It may also make little difference on a 27" 16:9 computer screen.

    However, the original comment referenced curved "Ultrawide", and that is indeed a boon for gaming when you have a typical 34" screen that your eyeballs are less than 3ft from.
    Reply
  • Gothmoth - Friday, April 21, 2017 - link

    gamer kiddies.... yeah that and maybe stock trader can make use of a curved ultrawide. Reply
  • R3MF - Friday, April 21, 2017 - link

    40y/o gamer 'kiddie' says "hi!" Reply
  • xthetenth - Friday, April 21, 2017 - link

    Anybody who uses two programs at once. I get great use out of my curved ultrawide at work for programming. Reply
  • npz - Friday, April 21, 2017 - link

    Yes, when the screen is wide enough and you sit close. I use two monitors. I don't orient them flat, next to each other. I angle them so they point towards me. I can replace them with a single ultrawide curved monitor. Reply
  • edzieba - Friday, April 21, 2017 - link

    "Is there any actual use for a curved screen?"

    Glare reduction. Glare on a flat panel will cover the panel, particularly for large sources like open windows or brightly lit light coloured walls. On a curved panel, that glare is limited to a single vertical line, or eliminated entirely (depending on angle and viewing distance).
    Reply
  • Meteor2 - Friday, April 21, 2017 - link

    Well I like curved displays. :-p . Reply
  • xthetenth - Friday, April 21, 2017 - link

    I've had a flat ultrawide and have two curved ones. I sold the flat one because sitting close to it the corners would feel strongly angled away from me (because the angle was different). Reply

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