Launching This Week: Radeon R9 280X

The highest performing part of today’s group of launches will be AMD’s Radeon R9 280X. Based on the venerable Tahiti GPU, the R9 280X is the 6th SKU based on Tahiti and the 3rd SKU based on a fully enabled part.

AMD GPU Specification Comparison
  Asus Radeon R9 280X DCU II TOP XFX Radeon R9 280X DD (Ref. Clocked) AMD Radeon HD 7970 GHz Edition AMD Radeon HD 7970
Stream Processors 2048 2048 2048 2048
Texture Units 128 128 128 128
ROPs 32 32 32 32
Core Clock 970MHz 850MHz 1000MHz 925MHz
Boost Clock 1070MHz 1000MHz 1050MHz N/A
Memory Clock 6.4GHz GDDR5 6GHz GDDR5 6GHz GDDR5 5.5GHz GDDR5
VRAM 3GB 3GB 3GB 3GB
Typical Board Power >250W? 250W 250W 250W
Width Double Slot Double Slot Double Slot Double Slot
Length 11.25" 11" N/A N/A
Warranty 3 Years Lifetime N/A N/A
Launch Date 10/11/13 10/11/13 06/22/12 01/09/12
Launch Price $309 $329? $499 $549

In a nutshell, the R9 280X is designed to sit somewhere in between the original 7970 and the 7970 GHz Edition. For memory it has the same 3GB of 6GHz GDDR5 as the 7970GE, while on the GPU side it has PowerTune Boost functionality like the 7970GE, but at lower clockspeeds. At its peak we’re looking at 1000MHz for the boost clock on R9 280X versus 1050MHz on the 7970GE. Stranger yet is the base clock, which is set at just 850MHz, 75MHz lower than the 7970’s sole GPU clock of 925MHz and 150MHz lower than the 7970GE’s base clock. AMD wasn’t able to give us a reason for this unusual change, but we believe it’s based on some kind of balance between voltages, yields, and intended power consumption.

With that in mind, even with the lower base clock because this is a boost part it will have no problem outperforming the original 7970, as we’ll see in our performance section. Between the higher memory clocks and boost virtually always active, real world performance is going to be clearly and consistently above the 7970. At the same time however performance will be below the 7970GE, and as the latter is slowly phased out it looks like AMD will let its fastest Tahiti configuration go into full retirement, leaving the R9 280X as the fastest Tahiti card on the market.

As an aside, starting with the R9 280X and applicable to all of AMD’s video cards, AMD is no longer advertising the base GPU clockspeed of their parts. The 7970GE for example, one of the only prior boost enabled parts, was advertised as “1GHz Engine Clock (up to 1.05GHz with boost)”. Whereas the 280X and other cards are simply advertised as “Up to 1GHz” or whatever the boost clock may be.

As of press time AMD hasn’t gotten back to us on why this is. There’s really little to say until we have a formal answer, but since these cards are rarely going to reach their highest boost clockspeed (the fact that we can’t see the real clockspeed only further muddles matters) we believe it’s important that both the base clock and boost clock are published side-by-side, the same way as AMD has done it in the past and NVIDIA does it in the present. In that respect at least some of AMD’s partners have been more straightforward, as we’ve seen product fliers that list both clocks.

Getting back to the matter of 280X, let’s put the theoretical performance of the card in perspective. As R9 280X is utilizing a fully enabled Tahiti GPU we’re looking at a full 2048 stream processors organized over 8 CU arrays, paired with 32 ROPs. Compared to the original 7970 this gives R9 280X between 92% and 108% of the 7970’s shader/ROP/texture throughput, and 109% of the memory bandwidth. Or compared to the 7970GE we’re looking at 85% to 95% of the shader/ROP/texture throughput and 100% of the memory bandwidth.

Since this is another Tahiti part, TDP hasn’t officially changed from the 7970GE. The official TDP is 250W and the use of boost should keep actual TDP rather close to that point, though the use of lower clockspeeds and lower voltages means that in practice the TDP will be somewhat lower than 7970GE’s. For idle TDP AMD isn’t giving out an official number, but that should be in the 10W-15W range.

Moving on, the MSRP on the R9 280X will be $300. This puts the card roughly in the middle of the gulf between NVIDIA’s GeForce GTX 760 and GTX 770 with no direct competition outside of a handful of heavily customized GTX 760 cards. Against AMD’s lineup this will be going up opposite the outgoing 7970 cards, depending on which the R9 280X can be anywhere between faster and equal to the outgoing cards, but unlike the 7970s the R9 280X won’t have the Never Settle Forever game bundle attached.

Finally, because the R9 280X is based on the existing Tahiti GPU, this is going to be a purely virtual launch. AMD’s partners will be launching custom designs right out of the gate, and while we don’t have a product list we don’t expect any two cards to be identical. AMD has put together some reference boards utilizing a newly restyled cooler for testing and photo opportunities, but these reference boards will not be sampled or sold. Instead they’ve sent us a pair of retail boards which we’ll go over in the following sections: the XFX Radeon R9 280X Double Dissipation, and the Asus Radeon R9 280X DirectCU II TOP.

Please note that for all practical purposes we’ll be treating the XFX R9 280X DD as our reference 280X board, as it ships at the 280X reference clocks of 850MHz base, 1000MHz boost, 6000MHz VRAM. We expect other retail cards to be similar to the XFX card, although there’s still some outstanding confusion from XFX on whether their card will be a $299 card or not.

Fall 2013 GPU Pricing Comparison
AMD Price NVIDIA
  $650 GeForce GTX 780
  $400 GeForce GTX 770
Radeon R9 280X $300  
  $250 GeForce GTX 760
Radeon R9 270X $200  
  $180 GeForce GTX 660
  $150 GeForce GTX 650 Ti Boost
Radeon R7 260X $140  

 

TrueAudio Technology: GPUs Get Advanced Audio Processing XFX Radeon R9 280X Double Dissipation
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  • nathanddrews - Tuesday, October 8, 2013 - link

    GTX700 = GTX770, derp.
  • Da W - Tuesday, October 8, 2013 - link

    Sure. Just go to your job every day and work hard just to give free stuff at people.
  • nathanddrews - Tuesday, October 8, 2013 - link

    Who said anything about giving "free stuff at people"? I'm talking about competitive pricing - the NVIDIA lineup is overpriced.
  • Mondozai - Tuesday, October 8, 2013 - link

    Speaking of which, we could use an edit function ;)
  • Mondozai - Tuesday, October 8, 2013 - link

    Nah, they are more logical now. People are just bitching because their head hurts when re-adjusting.
  • JPForums - Tuesday, October 8, 2013 - link

    So, the 280X is a 7970(not quite)GHz edition that is not quite price competitive with overclocked 7970s that give you essentially the same thing.

    The 270X is a 7870 with a token boost clock and better memory bandwidth. Unfortunately it is priced $20 ($50 w/MIR) more expensive than the generally more powerful 7870XT.

    The 260XT is a 7790 with a somewhat meaningful boost clock. Too bad it is priced closer to a 7850 than a 7790. Mail-in-Rebates only make the situation worse.

    Well, ... , I'm underwhelmed.


    7970 (OC) - $300 ($280 w/MIR)
    http://www.newegg.com/Product/Product.aspx?Item=N8...

    7870XT - $180 ($150 w/MIR)
    http://www.newegg.com/Product/Product.aspx?Item=N8...

    7850 - $145 ($125 w/MIR)
    http://www.newegg.com/Product/Product.aspx?Item=N8...

    7790 - $120 ($100 w/MIR)
    http://www.newegg.com/Product/Product.aspx?Item=N8...
  • JPForums - Tuesday, October 8, 2013 - link

    Note: The AMD news section seems to be penta-posting articles. Please remove this comment once corrected.
  • noeldillabough - Tuesday, October 8, 2013 - link

    I loved the 290x specs chart :0
  • alfredska - Tuesday, October 8, 2013 - link

    Ryan, you need a better editor -- or an editor, period. Here's the first four paragraphs of your "Final Words", cleaned up and less abrasive:

    Bringing this review to a close, the initial launch of the Radeon 200 series is something of a warm-up act. AMD’s Big Kahuna, the R9 290X, is not yet here and will be a story of its own. In the meantime, AMD has kicked off 2014 with the bulk of their graphics lineup.
    As far as performance is concerned, the 200 series is more of a refresh of the existing Tahiti, Pitcairn, and Bonaire GPUs than a revolution. The performance is is only a few percent better on average. While I wouldn't call this a new coat of paint on the 7000 series, these products are still largely unchanged from those we’ve seen over the last two years.
    Today’s launch represents a consolidation of products and a formalization of prices. The number of products based on the each GPUs has been cut down significantly; there’s now only 1 card per GPU as opposed to 2 or 3. AMD can lower the prices on existing products, redefining the high-end, enthusiast, and mainstream markets, as opposed to flogging cards based on the 7970 as sub-$300 enthusiast parts. Nearly two years in, these parts are hitting what should have been their introductory prices.
    Today, there’s no getting around the fact that similar 7000 series products are going to be equal in price or cheaper than 200 series products. Once this supply dries up, however, the 200 series will settle into a more typical product stratification. Then, we'll see AMD’s partners react to competitive pressure and adjust prices and bundles accordingly. We expect to see the return of the Never Settle Forever program for these cards.
  • Razorbak86 - Tuesday, October 8, 2013 - link

    "Is is" that so? "The each GPUs" reveals your true editorial prowess.

    Pro-tip: Don't quit your day job. ;)

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