Summing up the Lumia 900 as a device is pretty easy, it's superficially a beefed up, larger Lumia 800. Spelled out explicitly, the changes are a larger 4.3" SAMOLED+ display with a full RGB stripe, a front facing 720p camera, and LTE connectivity for AT&T. When it launches later in Europe, instead of LTE, the Lumia 900 will bring DC-HSPA+ and all around improved cellular connectivity courtesy MDM9200. The Lumia 900 is thinner, but obviously larger in x and y to accommodate the larger display, but in the hand and pocket the difference isn't all that huge. The end result is a device I can find only positive things to talk about with, and it's the Lumia that finally rounds out Nokia's complete entrant Windows Phone lineup. 

For the first time in a while, I'm genuinely excited by a new Windows Phone. With the Lumia 900, it seems as though some of Nokia's rhetoric about being the first OEM to put its best hardware and design forward with the platform is starting to ring true. Similar to our take on the first members of the Lumia family, the 900 is easily the best Windows Phone on the market today.

The $99 launch price is absolutely crazy and very welcome for a flagship phone, particularly one with such high build quality and camera standards. Not only does this obviate other Windows Phones, but it increases competitive pressure on Apple as well as Android smartphone providers. I don't know that there's still a lot of iPhone/Windows Phone cross shopping, but a trend towards even cheaper on-contract prices for high-end smartphones is absolutely welcome. 

What we really need to see from Nokia is faster hardware and more power efficient LTE, both of these things are technically possible today (28nm LTE basebands are still not quite available in volume yet) however it's up to Microsoft to actually enforce the platform change. It's amazing what Nokia has been able to do hardware-wise with only a year in the Microsoft camp, particularly when you remember that most smartphone development cycles are in the 12 - 24 month range. While the Lumia 900 is a great Windows Phone today, what will really be interesting is what Nokia will be able to pull off with a full design cycle under its belt.

The Lumia 900 launch in the US is, like I stated before, obviously a big deal for Nokia, and putting its best devices on the table with the 900 makes sense, even if the initial Lumia 710 introduction was something of a puzzling first step. While it's a big deal for Nokia to be launching a flagship phone in the US once more, it really isn't as much of a make or break thing for the Windows Phone 7 platform in general, and that brings me to my next point.

Ultimately the Lumia 900 doesn't really change the balance of power in the smartphone OS competition as it stands right now. Although the version number has advanced on the Lumia 900 (because of changes that needed to accommodate LTE), it's really the same Windows Phone 7.5 Mango we've seen and talked about before. If you're looking for a make or break launch that might upset the balance, wait for the Apollo update. 

As it enables dual-core SoCs, the Apollo update leads to our continued plea to Microsoft: please throw better hardware at the Windows Phone platform. No company ever won by being the slowest. Windows Phone may be an extremely efficient platform (it is), but there are only good things to come from combining software efficiency with bleeding edge hardware. Microsoft has learned tremendously from Apple in this regard, but in order for Windows Phone to be more than a third runner up it needs to push the envelope just as much as Apple has been. Microsoft will eventually adopt Krait, and 28nm LTE is equally inevitable, but it would just be nice to see those things sooner rather than later on Windows Phone. At some point for a platform to be a winner, it must actually be industry leading. I suspect all of this will come as a part of Microsoft's Windows 8 strategy. Waiting is never easy.

Cellular, WiFi, GPS, Speakerphone
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  • name99 - Wednesday, April 4, 2012 - link

    "However the labeling here is actually hilarious - AT&T’s WCDMA “4G” marketing carries over to the Lumia 900, so selecting “3G” from the drop down will score you a “4G” indicator in the status bar. Likewise selecting “4G” from the drop down gets you “LTE” in the status bar. Finally, a concrete example of where AT&T’s re-branding marketing has resulted in an actual namespace collision!"

    We have been through this a dozen times, Brian. You are just being immature if you keep pushing this point even after the relevant engineering issues have been explained to you many times.
    If there is a name space collision here, it is because Nokia or MS are too stupid to understand that LTE is not the same thing as 4G, not because of an ATT fault.

    ATT are major league dicks --- there's plenty about them to complain about honestly, without complaining about stupid non-issues.
  • Impulses - Thursday, April 5, 2012 - link

    Seems like a valid complaint to me, at least from the point of view of the average consumer, regardless of whose fault it is. If AT&T can influence even Apple to change their connection indicators, surely they could force something less confusing here. It's not a coven to me, but the average consumer barely knows or cares what LTE & HSPA+ are, if they did the iPhone wouldn't be selling very well right now.
  • leexgx - Friday, April 6, 2012 - link

    MS naming (nice that they let you set the speeds 2g 3g and 4g speeds to bad you cant just force it to stay on one but that be asking to much)
    3g/H/H+ as 3g (WCDMA / UMTS / HSDPA / HSPA) and 4g as 4g (LTE or LTE-ADV) as it should be seems right to me (miss selling 4g when its not 4g is bad in the USA, hope Three in the UK do not start miss selling quite sure they Not be allowed to)

    2g best signal and power bat life
    3g lower bat life and calls and text may some times not work
    4g more power drain less bat life (depends if its been used as LTE should have way better power use then 3g+ spec)
  • DarkUltra - Wednesday, April 4, 2012 - link

    I think you should dig some more into WP7. I would not have bought a Lumia 800 if I knew about these:

    - Deleting gmail mail archives mail instead of deleting it
    - Read, delete and move email operations is not pushed or synced immediately. Kinda disruptive and unnerving when you sit down in front of the computer and have to do it all over again
    - international characters turn into æøå after a reply from a gmail account ruining the threading (could be issue with gmail but worked fine on my first gen iphone)
    - no text wrap in ie9 so text on certain websites like anandtech and techreport is redicously small in portrait mode and uncomfortably small in landscape mode.
    - no Find on Page
    - no copy and paste in calendar
    - no every other week timing in calendar
    - no Other and custom phone numbers support in contacts
    - If you set your locale to something like Norway, you get SV: and vs: instead of the regular Re: and Fwd: email subject abbrevations. After a bit back and fourth with people abroad the subject line ends up like this:
    Re: SV: Re: SV: Re: SV: Smörgardsbord på Lørdag
    - no native PDF support, must use a slow and unresponsive 3rd party reader that lack zoom to picture/paragraph and search
    - Other and custom phone numbers in contacts
    Many phone numbers from Outlook and Google doesn't show up

    Othervise I really love this phone and its live tiles.
  • Klimax - Friday, April 6, 2012 - link

    Corrections:
    "Deleting gmail mail archives mail instead of deleting it"
    Setting in gmail.

    "Read, delete and move email operations is not pushed or synced immediately. Kinda disruptive and unnerving when you sit down in front of the computer and have to do it all over again"
    Again, setting in gmail.
  • Impulses - Thursday, April 5, 2012 - link

    "I don't know that there's still a lot of iPhone/Windows Phone cross shopping, but a trend towards even cheaper on-contract prices for high-end smartphones is absolutely welcome."

    I agree with the latter statement... But as far as consumer choice, I think there might be more iPhone/WP cross shopping than iPhone/Android or even WP/Android. MS seems to be straddling this line between Apple's platform approach and Google's, and right now I think they're leaning slightly towards the former.

    I think it's great for the market overall, and it's probably a winning strategy in the long run (something MS knows all about)... But right now I think Google's got more of the bargain/value market and the spec/geek market while Apple's carved itself a big chunk in between from average consumers looking to spend more but not necessarily focused on specs or sheer capability.

    I'm definitely excited to see where WP & Nokia go next, despite being heavily invested in Android... Nokia needs MS more than MS needs Nokia tho, and WP isn't gonna budge from 3rd place if Nokia is the only OEM producing flagship type devices. Could be worse tho, they could be RIM!
  • PeteH - Thursday, April 5, 2012 - link

    You make some good points, but I disagree that the MS approach is necessarily a winning strategy. If this was April 2010 when the smartphone market wasn't so mature I would completely agree that Windows stands an excellent chance of becoming (along with iOS/Android) a third dominant mobile platform. Unfortunately for MS it's April 2012, and it may be too late for Windows to be anything other than a niche player.

    I think the key question is can MS attract developers so that a strong stable of quality Apps can be built up rapidly. If they can it will greatly increase their chance of success.
  • Impulses - Thursday, April 5, 2012 - link

    Meh, there's a lot of race still left to run imo, the smartphone market may be maturing rapidly but it's still in it's infancy... It's like in the stage the PC market was in the 80s imo.

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