Display

The 710 uses a 3.7” WVGA LCD display with Nokia’s ClearBlack circular polarizer arrangement and a Gorilla Glass front plate. After looking at the Lumia 800 with SAMOLED and its RGBG PenTile for so long, I actually find the 710’s LCD is a welcome break.

Lumia 710 Display Metrics
Brightness Level Black Brightness (nits) White Brightness (nits) White Point (K)
High 0.589 526.3 6084
Medium 0.389 342.3 6038
Low 0.195 175.1 5938

I put the display through the ringer and measured brightness and white point at the three Windows Phone presets using the Xrite i1D2 as well. White point is a bit on the warmer side, which does subjectively line up with what I perceived just looking at some test images, though it isn’t bad at all. At maximum brightness the 710 is really bright, which is awesome.

Brightness (White)
 
Brightness (Black)
 
Contrast Ratio

Contrast is also very good on the Lumia 710’s LCD. It’s clear to me that Nokia understands the value of having an excellent display even if it isn’t Super AMOLED, and the 710 shows it. Viewing angles are good, although the 710 does show a bit of color shift if viewed at the most extreme vertical angles. In the horizontal the Lumia 710 doesn’t shift nearly as much, which is good to see.

Outdoors the biggest problem with the 710 is how much it shows fingerprints. I ascribed this earlier on to the device not having an oleophobic coating of some kind. As a result, outside it’s really the fingerprints that occlude clear viewing of the display more than internal reflections which Nokia minimizes with their ClearBlack circular polarizer. I did notice a tiny bit of backlight bleeding at the top in some circumstances as well.

Camera Performance - Stills and Video Cellular, WiFi, Speakerphone, GPS
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  • french toast - Friday, January 6, 2012 - link

    We really need some exciting hardware and up to date specs..i love the look of wp7 but i REFUSE to be palmed off with 18month out of date hardware, when i can get something 5x as powerfull for the same price.

    Yes i have read all the countless arguements about wp7 being 'processor friendly' and being optimised for the user experience..good for them.
    But it seems that they have used that rather good selling point to skimp away from the expense of decent screens, features, and processing power.

    Yes it does run better than buggy android and caparitivly crap hardware..fantastic but it would run a bit more smoother, have better battery life, and would enable some apps and games that are worthy to hold that xbox moniker..at the moment all i see is crappy indie ports...i was expecting something MUCH better than this.

    Still, im a massive fan of nokia, and i love my xbox 360..so my hope is that microkia get there act togther and release something worth buying..
  • a5cent - Saturday, January 7, 2012 - link

    I understand not wanting to pay the same price for inferior hardware... who would?

    However, it's currently a fact that you can only have ONE of the following:
    a) A restrictive hardware policy, enabling MS to push all their updates to all WP7 owners in a timely fashion
    b) A flexible hardware policy, that allows manufacturers to arbitrarily improve their devices, enabling the WP7 platform compete with android in terms of hardware specs.

    Microsoft has chosen (a). I think 90% of a smartphone's value is delivered by the software. Considering that the overwhelming majority of people don't want to bother with rooting their devices and flashing ROMs, I agree with MS that (a) is the right position to take.

    As a result, the WP community will always go through long stretches were their hardware is inferior to the best Android deice. With WP8 we will get our short moment in the hardware lime-lite, only to fall behind again shortly thereafter. Going with WP means we accept this and get over it.

    At some point the advances in smartphone technology will slow, and even before that many will realize the hardware is only a means-to-an-end. They will realize timely software updates are much more important... and wonder how we could ever like a system like android, that evolves so slowly and only gets one update every year or so.
  • PubFiction - Sunday, January 8, 2012 - link

    Yep it is this and lack of choice. Sprint only has a single WP7 device and it lost my dollar because the screen was lower resolution and it was a slower device than the Evo 3D which I picked.

    Also when all your phones never come out on top in benchmarks no one is going to be interested.
  • Wolfpup - Thursday, January 5, 2012 - link

    I wish they'd devote 2-4x the bandwidth at least so calls actually sounded decent.
  • binqq - Friday, January 6, 2012 - link

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  • burntham77 - Saturday, January 7, 2012 - link

    These are neat phones, but I still have not found a WP7 phone that could replace my Android phone and Zune. Someday, perhaps. Someday.
  • jnemesh - Monday, January 16, 2012 - link

    " if in two years we don't live in a world where there is mindblowing integration between my Windows PC, my Xbox 360 and my Windows Phone - then the platform deserves to fail. Microsoft will have squandered its biggest advantage. "

    Two years? Wow...that is overly generous! That would mean 3 1/2 years from introduction to mainstream success, swimming upstream against Apple and Google! I think its worse than that. If we dont see SOME measure of success from THIS generation of Nokia WP7 handsets, including the 710, the 800 and the "flagship" 900, they are sunk! They have been trolling around 1 to 2 percent market share, and FALLING. So if they dont get it together quickly, they will NEVER gain the momentum necessary to even remain a player! Hell, even Palm managed 5% at their height, and the only way Microsoft can report those numbers is when they lump in legacy Windows Mobile phones with them!

    Personally, I feel that the phone UI is hideous, and the functionality of the phone is SERIOUSLY lacking in comparison to their Android counterparts. If I want "tiles", I can put them on my Android handset...but if I want to do anything outside of what Microsoft wants their users to do with WP7, I am out of luck! Too limited, too outdated, and too ugly to live! Better luck next time, guys...the Kin2 aint happening!
  • Timz - Thursday, June 21, 2012 - link

    You can benchmark the camera's color reproduction simply by checking them with deltae; http://delt.ae/ , its a 100% free tool for color checker (amongst other stuff) evaluation.

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