Final Words

The new 27-inch iMac repeats all of the things I liked about the new MacBook Pro. It's stylish and as always Apple was pretty smart about most of its component choices. Thanks to Intel's quad-core Sandy Bridge CPUs, the system is very fast. In fact, as many of our benchmarks have shown, if you purchased a Mac Pro in the past couple of years chances are the new 27-inch iMac is faster than it in most tasks.

It used to be that if you needed a fast desktop that ran OS X you pretty much had to shell out for a Mac Pro. With this generation I firmly believe that the 27-inch iMac is a real alternative. And unlike iMacs of the past, this new one is actually married to a display that the high end folks might actually want.

The display quality of the 27-inch iMac is excellent. Apple went with a different panel resulting in a better monitor than the standalone 27-inch Cinema Display we reviewed last year. Although this one comes with a computer attached to it, you still retain the relatively small footprint of the 27-inch display. I still believe that a 27-inch diagonal is the best overall balance of resolution and screen size available today if you need something beyond 1920 x 1200.

I'm not ridiculously pleased with the base configuration of the 27-inch iMac but I can't complain too much about 4GB of memory and a 1TB hard drive. I still would like to see an SSD standard, but even more I'd just like to see Apple make it easy to add an SSD of your own. As it stands you have to buy a pair of suction cups, pull off the magnetic glass cover, remove the LCD, remove the motherboard, add a new SATA cable and a Y-splitter for power and then find a place to stick your SSD in order to upgrade the iMac yourself. Or you could pay Apple $500 for a 256GB Toshiba based SSD.

It's really the upgradability that I'm most bothered by with the iMac, and it seems like such a solvable problem. Serial interfaces like PCI Express and SATA were designed to make routing simpler, so you could put peripherals in odd places and still get good performance. For years I'd seen manufacturers demonstrate concept designs for external GPU boxes but what I'd really like to see is a concept from Apple, I want to see the first modular all-in-one. Apple took a bold step pairing an expensive display with an all-in-one Mac, but I think it really does work. The CPU is clearly fast enough to last you a while, but it's the GPU that I'm most worried about. The upgraded Radeon HD 6970M is enough to drive the 2560 x 1440 display for games that are out on the Mac today, but what about in a year's time? Offering roughly the performance of a GeForce GTX 460 in games, the 6970M isn't enough to run even modern PC titles at panel resolution - and that's the upgraded GPU. There's clearly the room to dissipate heat on the inside of this machine, I'm not asking for more GPU power today, but just room to upgrade it down the line. Apple has done its best to provide you with a balanced system today, however I feel like the iMac may lose that balance over time as a result of its high resolution display coupled with a limiting GPU.

Putting my aluminum colored glasses on for a moment I do have to keep in mind that the iMac is still relatively cheap in the Apple world. Plus when you buy into a notebook and you need a faster GPU you just sell or give the old one away, display and all. Maybe I just feel different about it because the iMac comes with a much larger display and maybe I shouldn't. If we're ok recommending a $1799 MacBook Pro, then recommending a $1699 iMac with a similar shelf life shouldn't be any different.

I guess I still feel like there's room for innovation here and if anyone can do it, it's Apple. Apple did a great thing with the iMac - it proved that all-in-ones weren't dead and that they could be done well. History tells us that all-in-ones are dead ends because you can't upgrade them. Well, Apple built an iMac with a LGA-1155 socket and a GPU on a MXM module. Technically, if Apple wanted to support it, all the iMac would need is a firmware update to accept an Ivy Bridge next year since the CPU is both physically and electrically compatible with nearly all 6-series motherboards. Put that MXM module in a removable bay and now we're talking. I get that it's not really the Apple way to do any of this, but I feel like the potential is there. If Apple doesn't want to make a base Mac with the hardware of an iMac without the display that's fine, but perhaps give the enthusiasts a carrot to make the all-in-one experience a little more enticing?

Even taking into account my struggles with the upgrade cycle, I'd keep it and replace it with a Haswell iMac in 2013 just like I would do with a MacBook Pro. The net cost is roughly the same, I'm just not used to tossing out a display with each desktop upgrade. As I mentioned earlier, a lot of the value discussion here depends on what happens to displays over the coming years. If the roadmaps are more aggressive both for tablets and full blown computers, then upgrading to a new system with a new integrated display every couple of years isn't such a bad idea. But if the 27-inch iMac in 2013 - 2014 doesn't dramatically improve the quality of the display as it ramps up performance, it becomes a tougher upgrade to justify.

Having gone the mobile route and now using a MacBook Pro as my desktop, I'm very tempted by the iMac. It addresses all of the issues I have with the MacBook Pro, maintains most of the benefits but reintroduces the problem of portability. I started this article at my desk, but I just disconnected the MacBook Pro and moved my environment to the couch. No moving of files, no accessing network shares, I just physically moved my workspace. The appeal of mobility is tremendous, but it's not perfect. There is no replacement for tons of TDP, which is something only a desktop can provide. There's still no perfect solution, no one-size-fits all I'm afraid. As I mentioned earlier, when I'm traveling a lot and need to get work done - the MacBook Pro is a great solution. When I'm at home for an extended period of time? I'll probably miss the iMac to be honest. If you don't absolutely need the portability, then the iMac is a far better investment than a MacBook Pro in my mind. You get faster hardware and a nicer display for less money (at least comparing upgraded high-end models).

Maybe this is where tablets will eventually fit in. For the user who doesn't travel a ridiculous amount but still needs access, there's the tablet - but when he/she is at home, there's the iMac. Start traveling (or simply changing locations) more and the balance shifts towards more portable computing.

A lot of this discussion is a mind dump about trends in computing and ideas for the future, but if you're looking for a conclusion it's this: I like LG's 27-inch panel that Apple uses, I like Sandy Bridge and thus I like the 2011 iMac. If I lived a different life it'd probably be my desktop of choice, and that's something I never thought I'd say.

Power & Performance
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  • dagamer34 - Friday, May 27, 2011 - link

    It's a desktop CPU, but a laptop GPU, and it really shows on page 4 when comparing the 6970M against desktop card. When you've spent $2000 on a machine with the same graphical performance as a $160 video card, that's when you REALLY know that Macs are NOT meant for gaming.

    That's why instead of buying an 27" iMac for gaming, I bought a 27" ACD and built a gaming PC. Same price, but PC parts (especially GPU) are upgradable, and since the computer isn't attached to the monitor, it retains it's value a LOT more.
  • Penti - Friday, May 27, 2011 - link

    I would prefer the Dell U2711 here, as it's about 450 dollars less here in Sweden with Apples fucked up pricing tied to old exchange rate. Neither is it too fun with a 1650 dollar screen with just mini-displayport input. (Of which 25% VAT is included).
  • Kristian Vättö - Friday, May 27, 2011 - link

    Not a big deal but I thought I would add them anyway. On first page, you say 15" MBP has AMD 6770M while it really has 6750M. Scroll down to the HD part of the first page and it says the base 21.5" comes with 512GB HD, while it is a 500GB.

    For anyone who says I'm nitpicking, I'm not. I have written articles myself and I have made typos too. Look at the Ivy Bridge/Panther Point article's comments if you don't believe (I typoed that IB IGP will have OpenCL 10.1 :D). Like I said, it isn't a big deal but personally, I appreciate if someone points out my typos in a friendly matter.

    BTW, Anand, you look like the mafia boss of SSDs in the FaceTime pic :D SSDs for every finger.
  • tipoo - Friday, May 27, 2011 - link

    Also on the GPU page, "The entry level 21.5-inch MacBook Pro "...Now that would be an interesting product, lol.
  • awaken688 - Friday, May 27, 2011 - link

    "I've always kept displays through several upgrades, but you can't really do that with an iMac. I'm not really sure how to come to terms with that aspect of what Apple is offering here."

    That is the key statement. You have a nice $1000 monitor, but you have to sell it to upgrade (yeah, you can use it again, but you have a whole computer in the back). So you take depreciation on your hardware and depreciation on your monitor. Then you get another iMac and repeat. In the PC world of desktops, you get a nice monitor and only take depreciation one time on the monitor. Over 3 upgrade cycles, that can be $500-$1000 in savings over the iMac solution depending on the quality of the monitors. That is a big deal. MacBook Pros make perfect sense to me, but Apple just does not offer a desktop model that fits my needs. Mini is too slow and Mac Pro has Xeon cores which I refuse to pay for as I don't need them. I won't hold my breath for Apple to fill in my needs.
  • Kristian Vättö - Friday, May 27, 2011 - link

    Mac Pros just have an extremely fat profit margin, nothing else. Xeon 3000-series CPUs cost as much as their Core iX counterparts. For example the W3530 used in base Mac Pro costs 294$, which is the same as what i7-930 costs. Dell sells a similarly equipped workstation for around 1500$, and yes, that includes Xeons, ECC RAM, workstation GPU (something that MP doesn't have) etc.

    It's obvious that iMac is Apple's flagship in consumer desktop market. They have shown zero interest towards a mid-tower though why would they? iMac is selling brilliantly.
  • dagamer34 - Friday, May 27, 2011 - link

    At this point, Mac Pros are pretty much in dire need for a price adjustment. Even if you really do need all that power, I think buying it makes you feel silly compared to what is available in the MacBook Pros and iMacs of today. And with Thunderbolt, the biggest reason to buy a Mac Pro has disappeared (high speed i/o cards).
  • Penti - Friday, May 27, 2011 - link

    Well when they still where new, the dual processor models where priced competitively against real HP and Dell workstations which often even did cost a bit more. The problem here are two things, the single processor model is just rubbish and priced about 1000 dollars too much (a year ago or even two years ago) and that Apple never adjusts the price of a model but instead replaced them with a new one. With a new price.

    A single socket Mac pro shouldn't be more then a C i7 2600K for like 1200 dollars now, a extreme edition SNB would cost some additional 700 dollars, dual processor model should use something like Westmere-EX by now. 10-core (6-10C) two socket support and quad-channel memory. Why mess around with LGA2011 or LGA1366 today? They pretty much have no choice but to go real high-end or use normal desktop parts with the Mac Pro update. There are no Sandy-Bridge workstation class processors. And dual 8C Westmere-EX would end up costing something like 6000 dollars for the machine though. There's just no good workstation hardware competitively priced there to begin with right now. Right now it doesn't get better then dual Westmere 2.93GHz as the Mac Pro uses. AMD HD6970, two 8-core Westmere-EX is pretty much as far they could go today/this year and that would end up costing at least above 5000 dollars. Just leaving iMac comfortably under that as workstation. But they probably won't upgrade that until sometime after Lion any way.
  • KoolAidMan1 - Friday, May 27, 2011 - link

    The thing is that depreciation on the iMac is much much slower than it is with PC parts. I sell my iMac and my gaming PC components at roughly the same time, and what I make back selling the old iMac is significantly higher than what I sell my PC parts for.

    Getting a high resale return on my old 24" iMac and using the proceeds to get a new 27" iMac with that gorgeous display was a great deal, and it actually sold me (I was skeptical too) on the idea of upgrading all-in-ones by selling the whole thing on ebay. Getting a similar return on my PC is just not possible.
  • tipoo - Friday, May 27, 2011 - link

    Does anyone know if the GPU switching is enabled in the iMac's? They didn't mention the HD graphics on the spec page unlike the MBP's, so maybe they didn't bother with it since there is no battery. Also most of them use the HD2000 which is half as powerful as the HD3000, so maybe it didn't meet their requirements even for basic desktop work.

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