The BlackBerry PlayBook Review
by Anand Lal Shimpi on April 13, 2011 9:00 PM EST- Posted in
- Tablets
- Smartphones
- RIM
- BlackBerry
- PlayBook
- Mobile
Final Words
One mistake I believe a lot of members of the press make is assuming that today's two-horse race is representative of the future of this industry. While Apple and Google are clearly out to a substantial lead, there are still more revolutions that will take place between now and when the mobile market finally matures. I'm not saying that Apple or Google won't end up on top, I'm just saying that it's not guaranteed they will either.
If you accept the philosophy that current leaders don't dictate future winners, then the market becomes much more interesting. For starters, it treats everyone as a potential leader. It also lets you focus on the value each player brings to the table, rather than the efforts of one.
The PlayBook is a reasonable experiment for RIM, but I need to see more to really recommend the tablet. We've been burned one too many times by companies serious about this market that have just fallen short on promises to keep things updated (ahem, Microsoft, Palm). RIM is hinting at something new every 6 - 8 weeks, and if that's truly the cadence then we very well might see the PlayBook turn into a significant player by the end of the year.
RIM definitely has the existing market to sell into. In fact, I'd say about the only type of user who should consider a PlayBook on day one is someone who already has a BlackBerry. If you have a BlackBerry and can't give it up but want a better browsing/media playback/consumer experience alongside it, the PlayBook is an excellent path to that. RIM was very smart in its implementation of BlackBerry Bridge. Keep all sensitive data on the BlackBerry, encrypt its connection to the PlayBook, but let you use the PlayBook to bring you what you're missing from the Android/iOS experience without having to carry two phones. Even though you're adding a second device to your mix, the PlayBook at least gives you a larger form factor to work with when you can use it.
It's everyone else that RIM really needs to convince. For your general consumer, the PlayBook is just missing apps (no email, no calendar, no Netflix, no Twitter). Although RIM would have you rely on webmail, I just don't believe that's ideal when both Apple and Google are shipping tablet optimized email clients today. RIM clearly has a plan to address these concerns, I'm just curious to see how long it takes to mature the PlayBook.
Ignoring immediate purchasing decisions, there are some things that RIM has done very right with the PlayBook. Full frame rate playback of 1080p High Profile H.264 content is a huge win. NVIDIA is promising this with Kal-El but RIM and TI deliver it here today. The only thing that's missing is support for .mkv containers and more audio codecs before we can really start putting tablets through our media streamer test suite.
With the exception of BlackBerry Bridge apps, multitasking is ridiculously smooth on the PlayBook. I've never been happy with Apple's multitasking UI and I've been dying for someone to copy webOS since its introduction, so kudos to RIM (and Palm). RIM does have to work on reducing application launch time and providing a consistent 60 fps experience across the OS. The issue with a super smooth UI is that the times when it isn't perfectly smooth really stand out.
I'm glad to see RIM experimenting with form factors. After using the Galaxy Tab 8.9 at CTIA I felt that may be the perfect balance between portability and functionality. The 7-inch PlayBook doesn't do the balance between functionality and portability as well, but it is small enough to actually carry around with me on a semi regular basis.
Battery life could use improvement. I'm not sure if this is an OS thing, battery capacity limitation or SoC problem, but it's real. While I don't normally have to worry about charging my iPad regularly, I do have to worry about charging the PlayBook.
There's a lot to like about the PlayBook, but unless you're an existing BlackBerry user you're better off waiting to see where RIM takes this thing.
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PeeluckyDuckee - Thursday, April 14, 2011 - link
The Android platform UI is very unpleasant to work with and an eye sore, looks like something from yesteryears. The hardware supporting it is slow and lag is quite apparent, whether that is a software or hardware issue doesn't matter as in the end the user experience leaves a bitter taste in my mouth.Apps is a non issue imo as time goes on it will slowly come. The major titles will be available cross platform. I buy it for what it offers me now, I don't rely solely on what will come later.
The QNX UI is very smooth and true multitasking is available. 7" form factor is perfect for my needs. Battery life is less of an issue as it will be rarely transported, but if I do need it for extended periods outside of the house it'll be either plugged into the car charger, into my USB battery pack, or plugged into the USB charger in the plane.
5" is too small and 12" is too big for me, so I will eventually have the best of both worlds and juggle between the 7" Playbook and the 10" iPad 2. Both are priced cheap enough that it doesn't have to be mutually exclusive, considering how much laptops/desktops/tablets used to cost it's a no brainer.
bplewis24 - Thursday, April 14, 2011 - link
If you expected anybody to read your post, you shouldn't have destroyed your credibility with your opening sentence.Stuka87 - Thursday, April 14, 2011 - link
It seems like many of the Tablets (and even phones in some cases) these days are being rushed out. I can understand the rush to get a product to market to try and grab market share early before competing products get to well entrenched, but coming out with a product that is short of features seems like it could be just as bad.Take WP7 for instance, in general it has some good concepts, but is missing a lot of features, as well as a usable browser. Updates will fix this, but the initial reviews have hurt it I think.
Then you have Android 3.0 which only works on Tablets, and has issues with them as it is. It was definitely rushed out to try and grab some market share before Apple gets much more entrenched.
Then we have this device, which has some cool features, but many features that will not be available until sometime this summer.
I realize the companies have to found a balance between getting a product out and finishing it, but it seems in some cases its cut too close. And we end up with a product that could have been great if only it had spent a bit more time in development.
On a side note, I do NOT like the screen on this device. Its way to narrow. I would not enjoy having a screen with that aspect ratio.
xype - Thursday, April 14, 2011 - link
"It seems like many of the Tablets (and even phones in some cases) these days are being rushed out."Just shows how much of a lead Apple actually has with the iPad. Most of the stuff out by now can't even compete with iPad 1, much less 2.
And even _when_ they get some small details right, it's the overall experience that makes the iPad's competition suffer.
Also, I quite like iPad's 4-finger-gestures for multitasking—too bad you have to set up your iPad as a development device to activate the preference in the first place…
medi01 - Thursday, April 14, 2011 - link
No "confusing" memory card slots, eh?melgross - Thursday, April 14, 2011 - link
The problem with memory slots are that what happens to your data and apps when you want to add another card? Usually you can't do that, you're stuck with what you've got, because part of the app resides on the card, and the rest in built in memory. So show lose the card, or it gets damaged, and you're in trouble.Manufacturers are using slots to make their devices look less expensive,
Urging the responsibility on the buyer to spend the extra cash to expand their memory. The problem is that most people, even those who are technically adept (or who pretend to be), don't realize that cheap Flash memory cards are a lot slower than the Flash inside their device. In order to keep the speed, they've got to buy more expensive memory cards. They haven't really saved much, if anything, if they do that. I'd rather pay upfront, and know that what I'm using is what I'm supposed to be using.
silverblue - Thursday, April 14, 2011 - link
The date format of the video of the dog is in YYYY-MM-DD format... sorry, I just enjoy seeing non-American date formats for once. :)It's a promising tablet design, but they've got a way to go before it can be a true competitor to the iPad 2. The lack of an e-mail client doesn't sit well with me, but the inclusion of 1080p High Profile H.264 support is excellent, and it's light.
Conficio - Thursday, April 14, 2011 - link
I'm usually not that interested in video in such devices, but your sample videos could really use some image stabilization.On such a large device that should be mandatory.
Griswold - Thursday, April 14, 2011 - link
An otherwise very interesting product suffers from two shortfalls:1) Too small. As mentioned in the article, its a matter of what you do, where you do it and personal preference. Personally I prefer the 9-10" size.
2) Its far from finished. Every other thing needs tning, tweaking, polishing or is completely missing. Why bother handing out review units, RIM? You're just damaging your products reputation!
GnillGnoll - Thursday, April 14, 2011 - link
"I've complained in the past about the input problem on tablets, and I do believe it's actually worse on the PlayBook thanks to its cramped screen resolution."While higher resolution might help a little by allowing text to be slightly smaller while keeping it legible, this is really about area not resolution. You can't make the on-screen keyboard or address bar much smaller physically without significantly affecting their touch usability.