Apple's iPad - The AnandTech Review
by Anand Lal Shimpi, Brian Klug & Vivek Gowri on April 7, 2010 9:39 PM EST- Posted in
- Smartphones
- Mac
- Apple
- iPad
- Mobile
Stop and Smell the Roses Computing
In my original iPad piece i talked about how the couch surfing Internet device is something I'd wanted ever since i started AnandTech 13 years ago. It's sort of ironic that when the day finally came that a company made what I wanted, I don't have the time to actually sit on my couch and browse the web. Such is life.
Since my job revolves around doing a lot online I rarely get the opportunity to chill and play online. Something the iPad is great at. That's not to say that it's totally useless for someone like me. In fact, despite the ergonomics issues I found myself typing a lot of this review on the iPad simply because it's nice to step away from the desk and more overwhelming computing interfaces.
When I'm writing sometimes a simple change of scenery helps clear my head. Using the iPad for writing, responding to emails or even browsing the web is like a virtual change of scenery. It forces you to take a slower and more focused pace. It's stop and smell the roses computing, but without being frustrating. You lose the stress of a more overwhelming compute experience, which if you spend most of your day working on the computer is nice. I don't want to get too flowery with language here but it is a more intimate setting. The screen can be closer to you and you interact with it directly. This is particularly evident in web browsing. The line between browsing for work and fun for me is very blurry, so my browsing experience is rarely relaxed. The iPad fixes that.
The iPad is a double entendre of computing. On the surface it's a clear option for folks who only do the simplest things with computers. Look a little deeper and there's actually use for those of us who don't fall into that category. It's your computer away from computers. An analogous duality actually exists with the Mac OS and it's easy to use vs. powerful nature.
It's actually this relaxed computing aspect that I feel most tablet makers will get wrong. These devices aren't notebook replacements but in the quest to enable things like multitasking and more usage scenarios I'm afraid that the simplicity will be lost. This is the Android vs. iPhone debate I brought up in my Nexus One review. Apple has the simplicity part down pat, so it's competitors use features to differentiate. In doing so you often lose one of the major selling points of the Apple offering.
Part of the relaxed experience does have to do with the total lack of multitasking on the iPad. Short of playing MP3s while you work, you pretty much can't do more than one thing at a time with the iPad. This is not as frustrating as you'd expect partly due to the faster-than-iPhone speed of the device. But it is a problem, something I believe Apple will address in tomorrow's iPhone OS 4 preview.
The iPad is relaxing to use. The interface is clean and not overbearing, and by virtue of the touch interface it acts more as a natural extension of you than a separate computing device. Maintaining those things while addressing core problems of the iPhone OS (e.g. Notifications, multitasking) will be challenging for Apple.
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solipsism - Thursday, April 8, 2010 - link
I also thought the Moorestown recommendation was odd, especially when the next page was about the phenomenal battery life. If he made a more detailed case for it perhaps he'd have a point, but the simple "because it's faster" stance is lacking.Anand Lal Shimpi - Thursday, April 8, 2010 - link
Initial power specs for Moorestown appear to be fairly competitive with ARM based SoCs. Remember this is Moorestown, and not Pineview. The two chips are very different.Realistically I don't think it would be Moorestown, but the 32nm follow-on starts to make a lot of sense.
Take care,
Anand
metafor - Thursday, April 8, 2010 - link
Just curious, what are the initial power numbers for Moorestown anyway? Keep in mind that with the change in bus architecture and the use of LP DRAM, performance will be significantly slower in some cases than current netbooks. Also, would it really compare to an A9-class SoC?IntelUser2000 - Friday, April 9, 2010 - link
I have a feeling Apple didn't go Moorestown for two primary reasons.1) Timeframe
2) Cost
Moorestown should be announced shortly, but the devices based on it won't be available until Q3 of this year. That's 6+ months from when the iPad is going to release. And although Intel might achieve both better performance and comparable power usage, but the sacrifice there will be higher cost. Fully integrated SoC like the A4 costs significantly less.
Performance should be quite good. There's a 600MHz version for smartphones that can use Burst Mode to 1.2GHz, and a MID oriented version that probably clocks at 1.3GHz base and does 1.9GHz burst. It's supposed to feature "Bus Turbo" as well.
If they also do a full integrated memory controller unlike Pineview we have a good chance it'll be clock per clock faster than Netbook Atoms. Earlier on Intel claimed "30%" boost over previous platform but clock speeds weren't mentioned.
metafor - Friday, April 9, 2010 - link
Moorestown will be a fully interated SoC. It'll have LP DDR1 and LP DDR2 memory controllers as well as a GPU, the Atom CPU and various peripheral connectivity. It's comparable to the A4 in terms of features although I really would not write it off as "comparable" in terms of power until some data is published.ekul - Thursday, April 8, 2010 - link
I'd agree the successor to moorestown is more promising. Are there even any shipping products based on moorestown yet? I don't think apple is going to take a gamble on an untested platform.I'm genuinely looking forward to seeing performance numbers for cortex a9, especially since there will be real dual core mobile variants, not just hyperthreading. A technique like what MS is planning for IE9, rendering a website on one core and compiling javascript on another, would help bridge the perormance gap along with the higher clocks.
michal1980 - Wednesday, April 7, 2010 - link
really this is easier then a laptop/notebook?A notebook by its vary nature I can rest on my lap or a table and adjust its screen. To watch a movie I dont have to hold the thing up.
To type, I dont have to bend to werid angles to hold the device up, etc etc.
IMHO, it seems like alot of the experance is attributed to the newness of the device vs its actual usage. I'm wonder how this newness will wear.
manicfreak - Thursday, April 8, 2010 - link
Can't you do all of those aforementioned things on an ipod touch/iphone? There are already home automation apps for the iphone right now.What can the iPad do that the iphone/ipod touch can't? Beside having a bigger screen and longer battery life?
And for such a big device, the performance should be closer to an atom instead of a snapdragon.
If something doesn't fit in my pocket, then I would rather bring a light-weight CULV laptop with me... with touchscreen if one wishes (i.e. Acer Timeline 1820T) or a hybrid notebook-tablet (Lenovo IdeaPad U1).
jasperjones - Thursday, April 8, 2010 - link
"there are some things the iPad does much better than anything you might own today. Web browsing, photo viewing, reading email, any passive usage scenarios where you're primarily clicking on things and getting feedback, the iPad excels at."What exactly makes it better at those tasks? It's not that I disagree but, in my opinion, you didn't drive this point home. I don't understand why you think it's better. And yes, I read the whole article.
solipsism - Thursday, April 8, 2010 - link
I don't think anything anyone can write can convince you. Many aspects just feel more natural to use. That isn't to say it's perfect everywhere but I think that as a casual mobile consumption device it's much better than a notebook, and much better than a netbook.