I’ve found myself in between two product launches. From AMD we have today’s announcement: the 3.4GHz Phenom II X4 965 Black Edition.

Priced at $245, the 965 is a mere clock speed bump, but an important one. It comes at the same price as this spring’s Phenom II X4 955 Black Edition; you get more performance at the same price.

Processor Clock Speed un-core Clock L2 Cache L3 Cache TDP Price
AMD Phenom II X4 965 BE 3.4GHz 2.0GHz 2MB 6MB 140W $245
AMD Phenom II X4 955 BE 3.2GHz 2.0GHz 2MB 6MB 125W $245
AMD Phenom II X4 945 3.0GHz 2.0GHz 2MB 6MB 125W $225
AMD Phenom II X3 720 BE 2.8GHz 2.0GHz 1.5MB 6MB 95W $145
AMD Phenom II X2 550 BE 3.1GHz 2.0GHz 1MB 6MB 80W $105

It is also the highest clocked processor AMD has ever shipped; K8 topped out at 3.2GHz and the original Phenom never went beyond 2.6GHz. We're also back up to a 140W TDP, something we haven't seen since the old Phenom 9950 went away.

With the 965 BE, AMD has simplified its product lineup. The 800 series Phenom II X4 is gone, as are the DDR2-only Phenom II X4 940 and 920. Most of the 700 series is also done with. Yields are clearly improving and much of the die harvesting is clearly no longer necessary. AMD ought to get rid of the Xn suffix and just use simple model numbers at this point. For more information on the Phenom II architecture, see our launch article.

The second product launch is rumored to happen next month. It’s the introduction of Intel’s Lynnfield processor. The affordable Nehalem, available in both Core i5 and Core i7 flavors, promises to start at just $199 with motherboards in the low $100s.

The Problem at 245
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  • Drazick - Thursday, August 13, 2009 - link

    It seems Intel advantage is more about optimization than much better processor, is this assumption true?

    Why isn't AMD put efforts into that?

    Thanks.
    Reply
  • Drazick - Thursday, August 13, 2009 - link

    It should be easy to create some test scenarios and measure time.

    Many High End users use those kind of software.
    Reply
  • GourdFreeMan - Thursday, August 13, 2009 - link

    The problem with benchmarking such packages is that depending on their target application they will not stress systems in a uniform way. Large matrix computation will likely be bound by memory bandwidth, while numeric computation at machine precision will hinge on FPU/SSE performance, and symbolic calculations will largely be bound by integer and branching performance. There isn't one uniform application that is representative of the needs of all scientists and engineers. Reply
  • XtAzY - Thursday, August 13, 2009 - link

    I got my i7 920 for $200 at MicroCenter, much cheaper than $280 online deals! This AMD definately does not worth $245!! Reply
  • Griswold - Thursday, August 13, 2009 - link

    And how much did you pay for the mobo and triple channel kit, dumbass? Reply
  • Exar3342 - Thursday, August 13, 2009 - link

    LOL, your the dumbass. :)

    6GB triple Channel - (Newegg) $85.00
    8GB dual channel (newegg) $95.00

    X58 MB - $165-175
    AM3 MB $85-120

    So you are talking a difference or $40-60, which if you can get the i7 at Microcenter (I was there last week and they had a ton) erases any price differences.
    Reply
  • Griswold - Saturday, August 15, 2009 - link

    Oh, lets look at the other article anand just put up, dumbass. Your shit doesnt quite add up... Reply
  • rhog - Thursday, August 13, 2009 - link

    Since when can you get a "good" x58 for lest than 200?

    I assume the 200 Bucks is a Mail in rebate price as well. I own 2 i7 920 great processor but hardly any faster at 3.6ghz than a 3.8ghz AMD 955 (at most 20%) which is in line with the "real" 100-125 Buck difference in cost. You can get a really nice Video card upgrade for that money. Don't forget the i7 920 never runs at 2.6ghz but always overclocks itself making it hard to do a good clock for clock comparison. The AMD 965 is better than Core2 and I doubt that the Core i5 will be faster than a Core i7 so they should compete well. Oh, and the Core i5 will overclock itself as well I here as much a 3 mults
    Reply
  • Roland00 - Thursday, August 13, 2009 - link

    The 200 dollar price isn't a mail in rebate, Micro Center a small computer store chain with about 30 stores market itself as a computer builder destination. They lose about 80 dollars on the processor to get you into the store and hoping to sell you enough other stuff (or assembly or warranties) to make up for their loss leader. Reply
  • steelicon - Thursday, August 13, 2009 - link

    ROTFLMAOBBQ! Agreed! They get you in more ways than one, either it's the Processor itself, the Chipset, the DDR3 or all of them combined. Good thing we have another choice of platform! Reply

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