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AMD Phenom II Pricing Drops +17% / ASRock X58 coming, no typos here...
AMD Phenom II Pricing Drops +17% / ASRock X58 coming, no typos here...
Date: January 20th, 2009
Author: Gary Key
 
 

AMD reduced their pricing late yesterday on the Phenom II X4 940 from $275 to $235 and the 920 model from $235 to $195.  This new pricing scheme takes effect immediately. In fact, pricing at most of the e-tailors already reflect this decrease as we burned a hole in our wallet ordering a few retail samples for upcoming articles. We discovered in recent testing that the Phenom II X4 (could we not have gotten a better name) 940 compared favorably to the Intel Core 2 Quad Q9400 and the Phenom II X4 920 was a match for the Intel Core 2 Quad Q9300 in most cases.

Intel is now pricing the Q9400 at $213, a drop from $266, while the Q9300 will remain at $266 and essentially be phased out.  This means the Phenom II X4 940 will be priced slightly higher than its main competition but lower than the Core 2 Quad Q9550, which drops in price from $316 to $266 - a battle the 940 simply could not have won at similar pricing.  The Phenom II X4 920 now competes directly against the Core 2 Quad Q8300, which saw its price drop from $224 to $183.  On a clock for clock basis, the 920 is a better value overall than the Q8300 at this point.  In the meantime, if you need a really good board for your new Phenom II X4 920 but are on a strict budget, then we suggest this 790GX model from ASRock that is selling for $105 now.

Speaking of ASRock, we met with their top management team at CES and discussed their product plans for the upcoming year. Most of them we cannot discuss yet, but let's just say they are busy designing some very interesting products that will offer excellent price to performance ratios in the coming months. ASRock is not just concentrating on performance and price either; quality improvements ranging from board components to BIOS/Software features to improved customer service are at the forefront of their business directives this year.

ASRock recently delivered their unique N7AD-SLI motherboard that is based on the NVIDIA 740i SLI chipset. Although NVIDIA does not officially list a 740i SLI chipset, it is basically the 730i design utilized in the GF9300/9400 products only without the IG section activated. This design will give current socket 775 users the ability to run NVIDIA SLI in dual x8 PCI-Express 2.0 operation on a board that should retail around $95. We will have a quick review on it shortly.

Finally, ASRock just shipped us their new X58 motherboard, the X58 SuperComputer. The board specifications are located here. In short, the board offers four PCI-Express 2.0 x16 (physical) slots that can support ATI CrossFireX and Quad CrossFireX along with NVIDIA Quad SLI, 3-Way SLI, and SLI. Support for the NVIDIA Tesla Personal Supercomputer design is provided with three Tesla and one Quadro graphics card. The board also supports 24GB of DDR3 non-ECC unbuffered memory with the current i7 processors, or ECC buffered memory with the Intel Workstation 1S Xeon 3500 processor series. The board should sell for $299 at launch.


29 Comments
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competition by ssj4Gogeta, 305 days ago
AMD is back in the game and we've already started to the benefits. This is getting interesting.

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RE: competition by Calin, 304 days ago
This is bad for AMD, but good for us consumers. It's also bad for Intel, even though Intel is much more able to withstand their part of the price war

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RE: competition by BSMonitor, 304 days ago
How? Didn't notice any Core i7 price drops. AMD released an obsolete processor for AM2+ fanboys. Intel is clearing the 1y/o penryns out of the warehouses.

More accurate is that we are back to the days of AMD competing against the Celeron! Whoo hoo! "But what a Celeron !"

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RE: competition by Einy0, 304 days ago
Consider the $300 MB for an i7. Then the price difference of DDR3. This sets the prices of i7 to compare more with Extreme Edition Processors.

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RE: competition by The0ne, 304 days ago
Exactly. Price and Quality of the X58 motherboards are what's keeping me from building a i7 system now. Phenom prices all around are attractive for most build-your-own consumers though. For now the i7 setup is just too much and dare I say in a different market altogether.

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RE: competition by ssj4Gogeta, 303 days ago
AMD still have nothing to compete with the i7's, so why should Intel bother cutting their prices?

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RE: competition by crimson117, 301 days ago
Because not everyone wants to pay the premium for an i7. People who want to pay $600+ for cpu/mobo/ram will buy an i7 system, because it's the best for $600.

But most people have lower budgets than that. So intel needs to remain competitive at $300 for cpu/ram/mobo, or else AMD will dominate that middle-budget-market.

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RE: competition by SlyNine, 301 days ago
We're just to spoiled today. Not to long ago buying the latest and greatest costed 1500$ for the CPU.

In terms of RELATIVE performance for today's CPUs, then considering the overclockability. The I7 920 is cheaper then the Athlon X2 4200 when it first came on the scene, and has a 1ghz overclock potential with a decent HSF.

I'm glad AMD has something to compete with the C2Qs, but I'm wishing big time they could release something that can take the performance throne.

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RE: competition by WillR, 300 days ago
The latest and greatest still is a $1500 part. Just go check the price on a QX9770/QX9775. Actually, the newest 6 core Xeons are $2400.

If we're spoiled about anything it's quality of entry level bins... Oh wait, we've been there before too, Celeron 300A. 50% overclock potential. Did the 300A cost $300 when it was the new rage? Then there were the AXIA chips. I want to say I remember paying about $140-150 for mine. And I think I heard something about a Q6600 that came out 2 years ago that overclocked pretty well. Just saying the i920 overclocking well is nothing new. The rest is just Moore's law.

As for the intro price of the Athlon X2's ($537 for the 4200, $1001 for the 4800), well that just says something about what AMD did when they were clearly on top. They gouged the hell out of people wanting the best when they could get away with it. A $300 price bump for an extra 200mhz and another $200 hit for 512kb more L2 cache?

OCing seems to be a lot more prevalent than it was a few years ago. I'm just curious how do companies feel about the extra RMAs from it? Or do the built in thermal protections prevent it from destroying chips as often these days?

I'm with you on AMD. They need to step up with something good. They just might be out of the game in a few years if they continue to burn through cash like they have been lately, and that wouldn't be good for anyone.

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X58 SuperComputer by xeizo, 305 days ago
The Asrock-board is indeed a very exciting product, it seems capable in it's own way hardwarewise. It remains to be seen how well it fares bios/bug/reliability-wise.

What's less exciting though is the 300$ price, which usually translates to around 300€ here in Europe even though it's actually more money. 300€ is a lot of money for a mainboard, especially when it's called "Asrock". There are Gigabyte X58-boards for well under 250€, featuring if nothing else a reputation for reliability.

It's a pity that Intel sells their X58-chipset for so much money that even Asrock can't do antyhing about the price on final boards. Or can they?

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what happened to budget mobo? by poohbear, 304 days ago
u guys got me excited when u said asrock & x58 in the same sentence, but $299 is really ridiculous. I thought asrock was the budget wing of Asus? how is 299 budget??

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RE: what happened to budget mobo? by Calin, 304 days ago
That board is crying "enthusiast" - it has 6 DIMM slots, and 4 PCI Express x16 slots
(that doesn't mean I wouldn't like a budget price on this)

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RE: what happened to budget mobo? by masouth, 304 days ago
I can agree that 4 PCI Express x16 slots cries enthusiast but 6 DIMM slots for triple channel memory should be "normal".

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RE: what happened to budget mobo? by UNHchabo, 304 days ago
The problem is that it ISN'T entirely normal.

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RE: what happened to budget mobo? by masouth, 303 days ago
Isn't normal on an x58 board? I must be looking at all the wrong boards...

3×240pin0_689 (1)
4×240pin1_689 (2)
6×240pin2_689 (24)

...straight from the egg. 24 of the 27 x58 boards they have listed are 6 slots. At that point I would call 6 slots normal, anything less would be budget.



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RE: what happened to budget mobo? by strikeback03, 304 days ago
When I saw the "no typos here" in the headline, I was hoping for some incredible price on an X58 board. Move along, nothing to see here.

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RE: what happened to budget mobo? by BSMonitor, 304 days ago
Did I miss the word "budget" somewhere in the article?

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RE: what happened to budget mobo? by granulated, 302 days ago
yep...it's spelt A.s.r.o.c.k.

299 is nuts.

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Ah. Four PCIE slots. by emilyek, 304 days ago
It's the only motherboard besides the unreleased EVGA Classified that has 4 PCIE slots which are present and configured properly-- enough for 3-way SLI and a Physx GPU.

AsRock.

Heart touching. AsRocking.

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Good deal by shady28, 304 days ago

This is actually pretty terrific news.

AMD mobos have been cheaper than Intel for quite a while now. The main problem has been the performance of the CPU.

Now, for under $300 you can get a modern AMD motherboard AND a Phenom II 920, and use your old DDR2 RAM in the rig.

No, it doesnt match up to i7. But, you're also talking about spending over $600 on the cheapest of i7 rigs compared to $300 out the door with the Phenom. ($200 cpu + $100 mobo) Most people would have to shell out $250 cpu + $250 mobo + $200 RAM for an i7 setup. For the price range where it is competing, the AMD is a great deal.

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RE: Good deal by aeternitas, 304 days ago
Yeah great, except you can get the same or better performance from an intel setup through ->proven<- hardware of the same capabilities

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ASRock AOD790GX by WillR, 304 days ago
I haven't had my hands on a motherboard with eSATA port(s) yet and after loading the pics on Newegg of the AM2 board you recommended I noticed it had a 7th SATA port (internal and adjacent to the eSATA port) that isn't listed in the specs. The same occurs on a couple more boards I loaded out of curiosity, XFX MIA78S8209 and ASRock A780GXE. Just a question for anyone that's used one, are those ports functional?

There seems to be 1 board on Newegg that counts it, the JetWay JHA06, so I would assume they work on all boards that include the header. It's just something new to me, and I got curious.

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$300 for 790GX and Phenom II 940!! by razor2025, 304 days ago
A quick browse on combo deals with 940 shows that you can get the 940 + the highly OCable Biostar 790GX board for mere $300. Holy Shit! AMD was really serious about their Dragon platform. With the state of economy as it is, I think this is very compelling product. You can get the entire Dragon platform for under $500.

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no typos here.... REALLY?! by bijeshn, 304 days ago
whats an e-tailor??

guys you must really fire the idiot proofreader that you have there.... its getting really embarrassing now.

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RE: no typos here.... REALLY?! by Hawkido, 301 days ago
e-tailor = Electronic Retailor
e-mail = Electronic Mail
It is common vernacular, I'm sorry your dated yourself as an old fogey.

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RE: no typos here.... REALLY?! by crimson117, 301 days ago
What the hell is a retailOr? It's retailer.

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RE: no typos here.... REALLY?! by bijeshn, 298 days ago
yeah, sure. thanks for your enlightening comment.

Now I know who that idiot proof reader is.....

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Asrock != Enthusiast by LoneWolf15, 302 days ago
Any board this expensive should have the ASUS logo on it.

People don't buy Asrock for enthusiast needs --they buy it as a budget product from a budget wing of ASUS. I can't help but feel that they're shooting for the wrong market, and that a 4-DIMM socket, dual-PCIe X58 board for a much lower price would have been a better call coming from the Asrock label.

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RE: Asrock != Enthusiast by VooDooAddict, 301 days ago
Agreed

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