I rather agree. Makes you wonder what they actually do with all the money they receive monthly. Also means that if you purchase one, much like how it should be if you use an unlocked phone, that your monthly bill should drop in price. Except in this case if they are using your broadband connection then it should practically be free since it provides next to no burden on them, though I don't know what happens after it goes through the connection.

How do you know that the actual cost of the device and the technology driving it isn't already subsidized by your bill? Perhaps you're only paying 10% of what it really costs.

Even if a subsidy were included, which would only cover some (not all) of the costs, the fact that people have to pay anything more for it is ridiculous given the nature of what a cell company is: a service. Cell phone companies are in business for one reason and by making you pay anything more to receive the core product is truely sad.

There are other companies, like Cisco, that have built their own repeaters and Mobile-to-VOIP products, which I commend, because they are a technology company not providing the service. They're taking something bad, that they don't have control of, and making it bearable. Cell phone providers are at the other end, they have full control but are making you pay more, even though you aren't getting the initial benefit of what you're paying for in the first place.

This is kind of where I sit with the argument. a one-time ~$150 cost to the customer *may* be cheaper in the end, than having a network-wide upgrade that increases costs across all customers, paying more and more per month.

Perhaps it also improves access to those willing, and needing increased network performance, paying a bit more for the premium, while those customers with little need for the bandwidth go on about their normal use, paying what they always have. It's like...a single-payer network structure! :D

IT seems to me some people forget that companies are in business to make money. This is a great way for ATT to make a lot of extra money. I live in a rural area and i complain all the time in an area they say has coverage that does not at all. While this would aid me in getting better service it also would require me to pay for an inet connection which is not covered by att. Clearly they aren't a moral company when your service is so bad you have to have a product that uses some other technology(a la internet) and then charge the person not only for that product that gets you service but not even lower your bill since you technically arent using their towers really at all under this sucker. Clearly Verizon and ATT are both big 500lb gorillas. In europe its much easier to get a cheap cell phone deal and coverage. Clark Howard seems to think ATT and Verizon are going to end up being more corporate and smaller companies like t-mobile, cricket, metropcs and what not will fill in the void for the regular consumer.

It's not just a one-time cost though. If I had an AT&T phone, I'd have to pay $20/month to use this unlimited, since most of my calls are at home.

No one in a coverage area needs this. This is a big screw you to people who keep being left out of the loop.

As for upgrading their network, that's a necessary part of operating a cell service. Technology adoption of cell phones is at an all-time high and yet prices haven't dropped significantly. The money is going somewhere, and it isn't into boxes full of $100 worth of electronics. Saying that this is how they expand their network is like saying instead of spending money on switching from analog to digital, we'll just install analog repeater boxes in everyone's house and make them pay for them. This business model is absolutely absurd.

There is no required monthly cost. Buy just the microcell and use your existing minutes and data plan. Buy a microcell with a $20 feature and you can have unlimited minutes while using it and you also get a $100 rebate.

No one is forcing anyone to buy these, at&t is simply giving it's users a choice, if you want to improve your in home coverage then buy one, otherwise don't.

you dont have to pay that 19.99 charge for unlimited microcell calling but what it does is give you UNLIMITED MINUTES WHILE YOU ARE ON YOUR MICROCELL your plan minutes are not used while on your microcell.

The problem is that when you look at the pricing matrix, not only is there a fixed upfront cost, there are also recurring monthly fees. It doesn't matter how much the up front cost is subsidized. The monthly fees mean that sooner or later, AT&T will be turning a profit on these devices.

And even worse, the fees are higher if you're not already using AT&T as your ISP and/or land-line provider. That makes the least sense out of anything, since if you have a different ISP, then by running the femtocell you are completely unburdening AT&T's network, and dumping all the work onto someone else. The get to sell your bandwidth to someone else, and charge you more while doing it.

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