Final Words

It wasn't that long ago that I recommended buyers looking for inexpensive smartphones avoid Android devices in favor of Windows Phone. While this may sound strange, at the time it was a reasonable way of thinking. Although Windows Phone has a limited application selection, the users who were interested in low-end devices were typically not heavy app users. Inexpensive Windows Phone devices also performed much better, with competing Android devices providing a slow and jerky interface, and ultimately a poor experience. With Android Lollipop and new budget devices like the Moto E, my opinion about the quality of low end Android devices has changed.

Although the Moto E is not a flagship smartphone, it is a very important product in Motorola's portfolio. With much of Android's growth coming from emerging markets, having a solid budget smartphone is a necessity for Android phone manufacturers. I think the Moto E represents a good value proposition for customers, and I think it provides a more than satisfactory experience. Low end Android devices are no longer painfully slow, and with Motorola providing a version of Android that is nearly the same as Google's stock Android there's no issues with bloated software bogging down the device.

When building a smartphone that targets a low price, sacrifices will inevitably be made to drive down the cost for the manufacturer and the consumer. I think Motorola has chosen the right areas to make concessions with the Moto E. The areas where the Moto E definitely stumbles are its WiFi performance and its camera. The WiFi is limited to 802.11n, and the camera takes acceptable photos only when given very generous lighting. However, by reducing costs with the camera and the WiFi, Motorola has been able to maintain quality in every other respect. The Moto E doesn't fall short of Motorola's standards for design and build quality, and it packs the fastest CPU you can get at this price point. The Snapdragon 410 model even has support for LTE which is often a feature you give up with products at this price. While the display is not as nice as the 1280x720 one on the Moto G, it's still decently sharp and has surprisingly good color reproduction.

As for the competition, I don't know of much. The Moto E is priced at $149, and in many markets I don't think the Moto E really has any competition at that price point. While there are cheaper options, the concessions to reach an even lower price point really start to damage the user experience.

Looking toward the future, there are a few things Motorola should strive for if they are possible at the Moto E's price target. I would really love to see the next version move to a 1280x720 display, although since that is a point of differentiation between it and the Moto G we may never see that happen. Continued improvements to the camera will also be appreciated, and I think faster WiFi will be a must on the next model. If not 802.11ac, then at least 5GHz 802.11n. Right now Motorola has a really solid offering, and it's a phone that pretty much anyone will be able to afford. The next billion people in the world who become connected will undoubtedly be doing it via their smartphone, and Motorola is well positioned to be a big player in that market with phones like the Moto E.

WiFi, GNSS
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  • Kakti - Tuesday, April 21, 2015 - link

    Don't all companies have to unlock phones these days once you're not in a contract though? I personally use the month to month for $45, but figured if they ever scrapped it or raised the price I'd move to an MVNO.

    Also, I recently received a MS Nokia Lumia 635 from my work - that's another real nice cheap phone IMO. Was originally going to get one for my personal but went with the Moto E when I saw the price. Everyone complains about it at work (they all use Iphones) but I think it's great for what its intended purpose is i.e. make calls, read emails, read news, weather, etc. I dunno maybe I'm just getting old (get off my lawn) but the prices and specs of top end phones these days are so overkill. Having a 2560p 6.5" screen and then needing a 300g battery to power it? No thanks....
  • RealTheXev - Wednesday, April 29, 2015 - link

    Several people on XDA forums have been able to contact Verizon and get the phone added to their postpay plan. I would have gone that route myself if I could have unlocked the bootloader (but you can't with Moto's tools).

    All Verizon LTE phones should come unlocked, but I have no other carriers to try my mothers Moto E on (that would get reception no less).
  • Gunbuster - Tuesday, April 21, 2015 - link

    Would be nice to see a review of the new BLU Win JR LTE
  • Samus - Tuesday, April 21, 2015 - link

    Super nice phone for $150. Probably the only android phone id recommend to people like my parents.
  • grant3 - Wednesday, April 22, 2015 - link

    Does this phone respond to 3-button android headset controls?

    What is the sound quality on music playback?

    I'm disappointed that so much effort and detail was put into analyzing the display/software/etc. but there is nothing about the audio.
  • Kakti - Wednesday, April 22, 2015 - link

    Can't comment on android headsets but the sound quality through $10 earbuds is fine. Sounds the exact same as my previous phones playing FLAC files.

    Playing music without headphones is alright, it's definitely loud enough for most uses; I play music on it after most leave my office and can hear it probably 50-75 feet away. There's roughly 0.0% bass as expected....played some Omni Trio drum and bass and it was like listening to half the song ;) But that's a given for any cell phone speaker really. Playing rock music FLAC files sounded as good as I could ask for from a cell phone.
  • grant3 - Wednesday, April 22, 2015 - link

    The issue I had with a previous motorola droid was there was a lot of line hiss. i.e., if you were in the quiet portion of a song, you can hear a background hiss (sounds like when you're on a phone call and no one is talking)

    It's sometimes tricky to notice because the internal amp would shut off when music is paused. and usually people are listening to their phone in a place where there is some background noise.
  • Kakti - Wednesday, April 22, 2015 - link

    Just checked with some live concert soundboards - between songs it's pretty much silent and I didn't hear any hiss at volume levels that are comfortable to listen to.
  • ASEdouardD - Thursday, May 7, 2015 - link

    Why use FLAC files using $10 earbuds? I'd go high quality MP3.
  • CharonPDX - Wednesday, April 22, 2015 - link

    I'm curious - is lack of 5 GHz WiFi (n or ac) really that much of a problem in an ultra-low-cost phone?

    I understand it would be great for future-proofing, but how often are people looking at ultra-low-end phones going to have 5 GHz 802.11n, much less ac? Or the high-enough-speed internet to notice the difference?

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