Nokia Lumia 710 Review - T-Mobile's Nokia WP7
by Brian Klug on January 5, 2012 12:01 AM EST- Posted in
- Smartphones
- Nokia
- Mobile
- WP7
- Lumia 710
Display
The 710 uses a 3.7” WVGA LCD display with Nokia’s ClearBlack circular polarizer arrangement and a Gorilla Glass front plate. After looking at the Lumia 800 with SAMOLED and its RGBG PenTile for so long, I actually find the 710’s LCD is a welcome break.
| Lumia 710 Display Metrics | |||
| Brightness Level | Black Brightness (nits) | White Brightness (nits) | White Point (K) |
| High | 0.589 | 526.3 | 6084 |
| Medium | 0.389 | 342.3 | 6038 |
| Low | 0.195 | 175.1 | 5938 |
I put the display through the ringer and measured brightness and white point at the three Windows Phone presets using the Xrite i1D2 as well. White point is a bit on the warmer side, which does subjectively line up with what I perceived just looking at some test images, though it isn’t bad at all. At maximum brightness the 710 is really bright, which is awesome.
Contrast is also very good on the Lumia 710’s LCD. It’s clear to me that Nokia understands the value of having an excellent display even if it isn’t Super AMOLED, and the 710 shows it. Viewing angles are good, although the 710 does show a bit of color shift if viewed at the most extreme vertical angles. In the horizontal the Lumia 710 doesn’t shift nearly as much, which is good to see.
Outdoors the biggest problem with the 710 is how much it shows fingerprints. I ascribed this earlier on to the device not having an oleophobic coating of some kind. As a result, outside it’s really the fingerprints that occlude clear viewing of the display more than internal reflections which Nokia minimizes with their ClearBlack circular polarizer. I did notice a tiny bit of backlight bleeding at the top in some circumstances as well.
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augustofretes - Monday, January 9, 2012 - link
You lied to us :( XDKTGiang - Thursday, January 5, 2012 - link
The Nokia Luma710 isn't the "midrange" product for Nokia. The 800 is the "midrange" product and they haven't announced their high end product for the US yet. I do agree that Nokia doesn't make too much sense right now but at the same time I don't exactly own a successful phone manufacturing company.Brian Klug - Thursday, January 5, 2012 - link
That's true, I guess I should state that at present those labels are relative - only the 710 and 800 are announced. (Though we'll see what happens at CES...)-Brian
KTGiang - Thursday, January 5, 2012 - link
Yup, you did some good editing for better accuracy. Only people who are up on their Windows Phones news knows that Nokia actually gave a statement saying they didn't release the Lumia 800 in the US because they wanted to make sure they released a proper high end phone to compete in the market over here. Also, they wanted to establish a base and buzz in the rest of the world with the Lumia 800 where they still have phones in the hands of their consumers.name99 - Thursday, January 5, 2012 - link
You get judged by what you SHIP not by what you plan one day to ship.You know what's a truly awesome phone, way better than ALL this crap Anand is talking about --- the iPhone 7! Man, that thing makes a Lumia 710 look like a Nokia 6235 candybar.
jjj - Thursday, January 5, 2012 - link
In the US it's all about the high end,the consumer is quite a different beast from most other places and to be fair the price difference is pretty small.Why T-Mo and the 710? Nokia most likely has better relations with T-Mo than with the other US carriers so it was easier to bring the device to market fast and they didn't wanted to give a higeher end device to the smallest of the big 4 or maybe nobody was interesting in heavily subsidizing the 800.As for the device itself i'm not sure it's a better buy than the HTC Radar 4G.
For the ecosystem,it's hard to have faith in Microsoft,they are slow and afraid to innovate,the Windows brand doesn't have the best image and the first steps towards an OS unification are not great.Win 8 might be Vista 2 for traditional PC users.If they don't let us disable the Metro UI on desktops, i know i won't upgrade to Win8,don't need the extra bloat. They'll keep trying to buy their way in,just like they are doing with Bing ( terrible search engine BTW and i use it often) but they need to do better to actually succeed.
dagamer34 - Thursday, January 5, 2012 - link
Afraid to innovate? Have you SEEN Windows 8??jjj - Thursday, January 5, 2012 - link
have you,or you just have a vague idea about what it is?Nataku - Thursday, January 5, 2012 - link
u really just sound like u have a grudge towards microsoft now... i've used the dev preview, i admit its not that great for keyboard/mouse use but definitely works wonders once you get touch screen, but thats only the dev preview and ms said they would do something about it (otoh, the new task manager is great)now about innovation, xbox was definitely innovative, wp7/zune dont get enough credit they are some of the the most innovative product as well, sky drive is fantastic now with the new update and fix they have in place (still hate the 100mb file limit though...)
Microsoft isn't the monstrosity it used to be, they actually listen to customers now and do things right, give them another chance
Samus - Thursday, January 5, 2012 - link
still a shame the Venue Pro is the ONLY WP7 with a keyboard...