MobileMe

It’s only been in the past couple of years that I started to understand exactly what it is I do for a living. I’m a writer, woo! I happen to write a column for CPU Magazine every month, I’m constrained for space there since it’s print (750 words or less, or your pizza is free). Last month I wrote an article titled Apple Takes on...Google?

The article talked about Apple’s foray into the world of web applications - it was sort of prep-work for today’s iPhone 3G review. You see, alongside the firmware 2.0 and iPhone 3G announcements, Apple also introduced something called MobileMe at this year’s WWDC.


.Mac is now MobileMe

MobileMe is Apple’s own web-based application suite, featuring an email client, address book, calendar application and support for file and photo sharing. In essence, this is Apple’s answer to Google’s online applications - except you have to pay for them.


MobileMe Push Email

A MobileMe account costs $99 a year, but what that gives you is the ability to sync your email, address book, calendar, files and photos across any computer (Mac or PC) and iPhone, in real time. You also get 10GB of storage, and the big kicker - push email support.

The concept of push email is simple: when an email is sent to your push-enabled email account, the notification is sent directly to your device (computer or iPhone) and you receive the email instantaneously. Normally, the greatest frequency you can check your email account on an iPhone is every 15 minutes, which can be a problem if you depend on responding to emails as soon as you get them.


Push email on the iPhone, without Exchange. Awesome.

I do sorely miss push email from my Blackberry days, MobileMe gave me my first taste of that in over a year. It took less than 10 seconds from the time I sent an email to my @me.com account to when I got it on the iPhone, which is just sweet.

The push email support for MobileMe alone is almost reason enough to cough up the $99 per year, but when you realize that works out to $8.25 per month just for email you really have to ask yourself whether the push email is really worth it. Honestly what needs to happen is push email support from Google, that would make the iPhone a real alternative to the Blackberry from a consumer standpoint. Granted enterprise users now have push email support with Exchange, but for the rest of the world it’d be nice if there was a free alternative.

MobileMe is a nice online application suite and is incredibly easy to setup, allowing all of your Macs, PCs and iPhone to remain in sync but honestly for me it just doesn’t make sense. My iPhone and main machine are always synced, and it doesn’t really matter that my notebook isn’t since I have my synced iPhone with me wherever I go. The $99/year MobileMe account would be nice, but it’s far from a necessity.

The ability to keep tons of files synced between all of my machines is also a plus, but honestly my upload speeds aren’t fast enough to make this terribly practical for things like videos and music. For small files, I don’t want to have to manually copy them to my iDisk, I want to mirror my Documents folder by default.


Yes, this is a web-application, it looks very good but unfortunately I've had connectivity issues over the past few days. It's not as speedy as I'd want for $99 a year.

MobileMe is a great way of getting a glimpse at the totally networked future we’re not too far away from, there are just too many shortcomings for me to justify giving Apple another $100 every year on top of the annual iPhone upgrades I seem to be doing. Give me Push Gmail and I’ll be set.

Alternatively, if Apple provided web-versions of Pages, Numbers and Keynote, as well as real time document syncing between all of them (ala Google Docs), then the $99 fee starts becoming more attractive.

Issues with the first iPhone (and Apple’s great support) Time to Exchange?
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  • sprockkets - Wednesday, July 16, 2008 - link

    Yeah, T-Mobile has better coverage than At&t? WTH? Just look at their maps. Do they even have 3G yet?

    Well, I guess I can trust Anand's experience. But, at least I can take my SIM card out and use my own phone. I guess you can just call Verizon and do the same thing, but with the majority being GSM, there is less of a selection for CDMA.

    And of course, Apple is predictable as ever. They advertise every night the iphone on The Daily Show.
  • cocoviper - Thursday, July 17, 2008 - link

    I think as the US and Europe reaches saturation CDMA will become much more competitive. It's what China and Brazil's network are built on, and given the next 10-15 years there will most likely be more cell phone growth and eventually more users there.
  • brzgeek - Wednesday, July 23, 2008 - link

    CDMA in Brazil??!! I'm Brazilian, and the last company that was a CDMA holdout (Vivo) gave up that particular battle and switched to GSM about a couple of years ago. Nowadays there isn't a single company selling CDMA phones in Brazil any more (though Vivo still supports CDMA due to its pre-GSM users who haven't switched phones). I suggest you check your sources, they seem to be seriously outdated.
  • NA1NSXR - Thursday, July 17, 2008 - link

    You're kidding right? I just spent a year in China and it is a nearly 100% GSM country. I don't even know where you get off saying China is CDMA so matter-of-factly.
  • tayhimself - Wednesday, July 16, 2008 - link

    Hmm... this is a great suggestion Anand. Have a yearly charge for both and somehow integrate them too.

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