Dropbox was one of the first of the major cloud file storage and sharing services that still exist today. But since its inception, there has been increasing competition from other companies. One way that these companies have competed is on their features for creation and collaboration. Microsoft offers Office, and Google offers Docs, Sheets, and Slides. Another area of competition has been with pricing and storage. All these services offer their user a certain amount of free storage, with options to pay a monthly or annual fee to upgrade to a larger amount. For quite some time now there has been a disparity between the price per gigabyte of storage on Dropbox and the price on Microsoft OneDrive and Google Drive. Microsoft offers 1TB (defined as 1024GB) of storage plus a Microsoft Office subscription for a fee of $6.99 per month for a single user, or $9.99 per month for a family of up to five people to share plus 5 Microsoft Office installs. Google Drive also offers 1TB (defined as 1000GB) for $9.99 per month. Until today Dropbox Pro offered only 100GB to subscribers paying $9.99 per month, but with this update Dropbox is bringing their pricing in line with the competition and giving Dropbox Pro users 1TB (defined as 1000GB) of storage. This 1TB tier is now the only plan for Dropbox Pro, and I personally think some users would have appreciated a less expensive plan that maintained the old 100GB of space.

The enhancements to Dropbox Pro also include new features on top of the greatly increased storage. Dropbox Pro users now have access to new sharing controls like passwords on shared links, shared links that expire after a certain amount of time, and view-only permissions on shared folders. A new remote wipe feature has also been created to be used in the event that a device is lost or stolen.

It looks like competition in the cloud storage space is really paying off for users. With Dropbox, Microsoft OneDrive, and Google Drive all adopting essentially the same pricing it's now up to Apple to deliver their new iCloud pricing and replace their current price of $100 per year for a measly 50GB of storage.

Source: Dropbox Blog

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  • Notmyusualid - Thursday, August 28, 2014 - link

    Well then, thanks for the insult!

    No, I don't believe others havn't, or don't, but not all. And we are talking about one of the worst offenders here, so it is important to point this out to anyone whom might me interested in this company. If it was Microsoft One Drive, I would have chipred in similarly.

    Now get back under your bridge.
  • jontech - Thursday, August 28, 2014 - link

    So you hate black folks and want everyone to know. Now we know
  • HisDivineOrder - Wednesday, August 27, 2014 - link

    $6.99 per month and $9.99 per month are "essentially the same pricing?"

    Ehhhh...

    $84 per year and $120 per year are essentially the same?

    No, they are not.
  • maecenas - Wednesday, August 27, 2014 - link

    True, they're not the same, but they're at least within the same order of magnitude now
  • rainking430 - Wednesday, August 27, 2014 - link

    "Microsoft offers 1TB (defined as 1024GB) of storage plus a Microsoft Office subscription for a fee of $6.99 per month for a single user, or $9.99 per month for a family of up to five people to share plus 5 Microsoft Office installs."

    Not exactly accurate. The $9.99 Family Office 365 subscription gives 1 TB for each user, not to share. Source: my own subscription used by my family, plus https://blog.onedrive.com/new-onedrive-storage-pla...
  • rainking430 - Wednesday, August 27, 2014 - link

    Sorry, meant to also include that you can get a year of the 5-user sub for around $100 or sometimes less if you look in the right places. That's up to 5 TB for much less than $10 a month. Same with the Personal sub, $70 or less per year, so it's actually less than $6 a month.
  • steven75 - Wednesday, August 27, 2014 - link

    That Microsoft price is really good until you realize it doesn't work with anywhere near the 300,000 third-party apps that Dropbox does.
  • bryanb - Wednesday, August 27, 2014 - link

    Because Dropbox used Amazon S3 to store data, their plan price had to encompass the cost of the Amazon service.

    I guess they found a cheaper storage alternative now.
  • MikhailT - Wednesday, August 27, 2014 - link

    They're still using S3, they're simply reacting to the lower prices of S3 that Amazon have dropped a few times in the past year.
  • Guspaz - Wednesday, August 27, 2014 - link

    S3 is still insanely expensive. 1TB of storage on S3 at the largest quantities still costs ~$28 per month (before even talking about transaction or bandwidth fees), so Dropbox has to bet on the average user consuming substantially less than their maximum.

    Of course, this could be resolved by Dropbox investing in their own infrastructure like BackBlaze has, but they don't seem interested in that.

    The 1TB tier pricing is a step in the right direction, but they're still not doing anything to compete with the lower price tiers (like Google's 100GB-for-$2 tier).

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