The Display

The big story behind the new iPad mini is of course its 7.85-inch Retina Display. We’re talking about the same 2048 x 1536 resolution as the iPad Air, but in a much smaller form factor. The result is the highest pixel density of any Apple display ships today, tying with the iPhone 5S. The impact on the overall experience is pretty significant. Text is obviously a lot sharper, but even graphics are a lot nicer to look at on the new Retina Display. The gains aren't quite as obvious as they were on the larger iPad, but after living with the Retina mini for a while I can't easily go back to the previous version.


iPad mini (left) vs. iPad mini with Retina Display (right)

I ran Marco Arment's image retention test on the Retina mini and didn't see even the slightest degree of image retention. My old, non-Retina iPad mini on the other hand exhibited image retention. I suspect Apple is multi-sourcing its displays here, which could obviously contribute to varied behavior. At least on the two minis I have, image retention isn't an issue.

In the conclusion of my iPad Air review I wrote about the new mini as finally being a no-compromises smaller iPad. Much like my assertions last year of a Retina mini not being in the cards, it turns out that I was wrong on this point as well. Although display resolution is no longer a concern on the mini, color gamut hasn’t changed between the old and new minis. A quick look at our gamut test gives us an idea of what’s going on:


The iPad mini with Retina Display has the same color gamut as the standard iPad mini, which is narrower than the iPad Air and less than the sRGB coverage we normally look for. The biggest issue here is that there are other smaller tablets in this price range that do offer sRGB coverage (e.g. Nexus 7, Kindle Fire HDX 8.9).

CalMAN Display Performance - Gamut Average dE 2000

I suspect the justification here is Apple likely views the bigger iPad as being a better fit for photographers/those who care about color reproduction, but it’s a shame that this is a tradeoff that exists between the two iPads especially given how good Apple is about sRGB coverage in nearly all of its other displays.

CalMAN Display Performance - Saturations Average dE 2000


One of the simplest visual tests is to use one of iOS 7’s more colorful wallpapers and compare the Retina mini and iPad Air side by side:


Pay attention to the color of the red triangles in the lower left


From left to right: iPad Air, iPad mini with Retina Display, iPad mini

The difference is small but apparent, particularly if you’re used to panels with full sRGB coverage like the iPad Air or any of the rMBPs/iMacs. The biggest deviations are in reds/blues and magenta in between as you can tell from the CIE chart above.

Within its gamut coverage, the mini’s panel is fairly accurate. A look at our GMB checker test shows performance competitive with the Nexus 7 and not far off the 4th generation iPad. Grayscale reproduction is also quite good. The display looks really good otherwise, but you don’t get the same visual punch you do on the iPad Air.

CalMAN Display Performance - Gretag Macbeth Average dE 2000

CalMAN Display Performance - Grayscale Average dE 2000

CalMAN Display Performance - White Point Average

Compared to the previous generation mini we’re obviously talking about a much better panel. But for those of you on the fence between the mini and Air, the Air does still hold a display advantage.

Black levels are competitive and contrast ratio stays fixed at around 800:1 regardless of whether we’re talking about max brightness or the 200 nits we run all of our battery life tests at. Max brightness is down a bit compared to the iPad Air.

Display Brightness - Black Level

Display Brightness - White Level

Display Contrast Ratio

The SoC & Performance Camera, WiFi & Cellular
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  • emoemeka - Wednesday, November 20, 2013 - link

    And how many of those have ASUS sold? Nobody wants a convertible tablet! People buy tablets because they want tablets. Those who want laptops buy laptops.
  • beggerking@yahoo.com - Wednesday, November 20, 2013 - link

    go to slickdeals and search T100. amazon reviews,
    also surface pro /pro 2
    dell venue pros

    people buy them to replace both their laptops and tablets.
  • RadarTheKat - Monday, November 18, 2013 - link

    You mentioned the price to buy a new one, but failed to mention the resale price associated with iGadgets. There are always two prices. When both are considered, the value is relatively greater for some products versus others. Please keep this in mind in the future when comparing apple products to their competition.
  • tech4tac - Monday, November 18, 2013 - link

    "which *literally* everyone else can see"

    hmmmm... Must be why Apple had to print an apology.

    You keep using that word. I do not think it means what you think it means.

    The mini was a reactionary product to counter the growing success of Android 7" tablets--a size which Jobs was adamantly against as he saw the 8.9" form factor as perfect. Both OS developers "borrowed" from each other over the years but the last few iOS versions (i.e. 5, 6, 7) make the two devices look even more similar. Features that appeared on Android prior to iOS (such as notifications bar, control center, and the similar-looking default wallpaper) make the two difficult to distinguish from afar. That said, just buy what works best for you & be done with it.

    So calm down & have some Koo-laid. This one's on me.
  • EarFull - Tuesday, November 19, 2013 - link

    Question for those in the know: Would a Firmware or Software update remedy this color gamut issue? I use a lot of Photoshop, Aperture, Lightroom AND associated plug-ins and can change a LOT about a photo digitally. Also, with Spectraview I can change the characteristics of my displays.
    Thank you
    Patrick
  • JC86 - Tuesday, November 19, 2013 - link

    This is just my personal observation/hope but I wouldn't recommend the iPads this generation because they seem like stop-gap iteration refreshes before next year's model that will likely include TouchID sensors throughout the lineup.

    The TouchID sensors that Apple introduced this year with the the iPhone 5S is clearly where the future of the entire iOS lineup is headed. My guess is that Apple didn't include the TouchID sensor with this generation's iPad lineup because of 1) component costs/supply and more importantly 2) iOS 7 has yet to support multiple user accounts. A feature that I believe will be coming in iOS 8. Since the iPhone is a much more personal device compared to an iPad that is often shared with family members, having TouchID setup with the ability to recognize who just unlocked the iPad and customize the settings and apps accordingly seems like the natural evolution of the TouchID hardware/software integration. Which is why even though my iPad 2 is getting a little old in the tooth, I'm still going to hold out and not upgrade until next year so I don't have significantly obsolete hardware within a few months.
  • blue meanie - Tuesday, November 19, 2013 - link

    Agreed. Between the Touch ID and "retro" color gamut, it looks like I'll hold onto my chunky iPad 3 another year and wait for the iPad mini we all wanted last year. Given the "non-modular" (polite way to put it) nature of tablet manufacturing, key parts really should be of the same, contemporary caliber. I would argue that the display and processor need to be at the top of that list. I would not feel great about a significant investment (LTE and appropriate, yet overpriced, storage) in this iPad if they come out with a proper mini next year.
    Why is 16GB still an option? $399 should really get one 32GB.
  • brianlee - Tuesday, November 19, 2013 - link

    I'm interested in comparing the sRGB color gamut between screens from Sharp and LG. Since the iPad Mini Retina in this article did not have the artifact issue (marco.org), it must be the display from LG. Does the Sharp display have better colors despite the artifact issue?
  • hummerchine - Tuesday, November 19, 2013 - link

    Some of the comments here kill me! There must be some huge Apple haters out there...I fully admit to being the opposite. But man...slagging on Anand? His reviews are far more detailed, thorough, and unbiased than anything out there. He tells what is great...and what isn't...about the new iPad mini with RD.

    What exactly do you want him to do? The guy is RIGHT ON!
  • Satyajit - Friday, November 22, 2013 - link

    Any clue as to when we can expect a review of the refreshed macbook lineup?

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