Final Words

Bringing this roundup to a close, as we mused about in the beginning the fact that the GeForce GTX 770 and its GK104 GPU is already being pushed close to its limits at stock puts NVIDIA’s partners in an interesting position. There’s still room for differentiation, but with NVIDIA having already extracted most of the clockspeed headroom of GK104 along with the memory bandwidth needs at these performance levels, GTX 770 requires that partners do more than just factory overclocks if they wish to stand apart from the crowd. The end result is that each card we’ve looked at today still comes with its own unique attributes – both good and bad – we just have to look a bit deeper than just price and performance to find them.

We’ll start then with the EVGA GTX 770 Superclocked ACX and the Gigabyte GTX 770 OC Windforce 3X since the cards are so similar. Both are currently priced at $399, the MSRP of the GTX 770 itself, offering a step up above the performance of the reference GTX 770 for no additional cost. The performance gains from their factory overclocks aren’t particularly notable, but at the same time all of this comes for free. Ultimately they’re functionally indistinguishable as far as performance is concerned, with Gigabyte’s slight overclock advantage making little difference.

As far as the hardware and its design considerations, we do finally see some interesting differences that set the cards apart. Both cards are using similar cooling principles – open air cooling – and both use it very effectively with GPU temperatures never exceeding the mid-60s under gameplay. However when it comes to noise Gigabyte has the edge, with their Windforce 3X equipped card producing around 3dB less noise under load than EVGA’s ACX cooler. If hardware performance is the most important consideration then this is a distinct advantage that tips the scales in Gigabyte’s favor.

On the software and support side however EVGA will have the edge. Gigabyte’s OC Guru II software and 3 year warranty are perfectly adequate, but they will fall short of EVGA’s excellent Precision X software and the options EVGA makes available for extended warranties and stepping up to other EVGA cards. A choice between the two ultimately comes down to Gigabyte’s acoustic advantage, or EVGA’s value added features.

On the other hand the MSI GTX 770 Lightning is something of the odd man out here. MSI has put quite a lot of effort into the design of their card in the name of chasing overclocking, and as a result the GTX 770 Lightning is quite the impressive card from a construction standpoint, clearly putting it a tier over cards like EVGA and Gigabyte’s designs. However since that enhanced overclocking functionality isn’t available without 3rd party modifications, the additional construction and customization MSI has gone through is lost on the average buyer, for whom asking to turn to 3rd parties is asking a bit much. Then again much like the construction of the card itself, one can certainly argue that the GTX 770 Lightning isn’t targeted at the average buyer either.

The out of the box experience in any case has the GTX 770 Lightning performing very similarly to the EVGA and Gigabyte cards, to no great surprise. The fact that MSI has built a card that gets to ship with higher TDP limits should not go unmentioned, as that’s one of the throttle points for the GeForce 700 series, but at the same time we realize that GTX 770 isn’t TDP throttling enough for that difference to manifest itself in the stock configuration. The end result being that MSI has put together a very good card that’s easily competitive with everything else we’ve seen, but without crossing the line into unofficial modifications, MSI's $35 price premium is hard to justify.

Otherwise at stock and within the official overclocking limits it’s a strong performer that never the less doesn’t appreciably distance itself from the likes of the Gigabyte GTX 770 Windforce 3X in either performance, overclocking headroom, or cooling performance. MSI’s best foot to put forward in this situation, like EVGA, is going to be their overclocking software, which also like EVGA remains the gold standard for overclocking software.

Overclocking
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  • MarcHFR - Saturday, October 5, 2013 - link

    Hi Ryan

    Two question

    - 38 dBA is very high for idle. What's the measuring distance ? Background noise with computer off ? Noise of the computer with fanless graphic card ?
    - What are the model of 7970 and 7970 GHz tested ?

    Thans a lot !
  • Ryan Smith - Saturday, October 5, 2013 - link

    1) It's fairly close; under a foot. The idea isn't so much to measure absolute noise as to compare and rank cards.

    2) Reference 7970. HIS IceQ X2 7970 GHz Edition.
  • MarcHFR - Sunday, October 6, 2013 - link

    Thanks, so less than one foot from the closed Thermaltake Speedo, that's it ?

    And what about background and computer (without active graphic card) noise ? What is the sound-level meter used ? Thanks
  • PC Perv - Saturday, October 5, 2013 - link

    It is interesting to see how far the custom cooling solutions (and custom PCBs) have come on video cards. I know it is nothing new and obviously marketing-driven, but nevertheless gives consumers more choices and better experiences.

    Thank you for thorough review, Ryan.
  • PC Perv - Saturday, October 5, 2013 - link

    Even betweein the same OEM's cooler's, I see how they "evolved." For instance, Gigabyte's WindForce had quite a few shortcomings at first - no heatsinks on memory/VRMs, fan rattling and getting worse over time, etc. It's great to see that they are learning and improving.
  • Slomo4shO - Sunday, October 6, 2013 - link

    I would love to see an expansion to the OC section of these reviews and having OC figures for the comparison cards as well (760, 780, 7970, and 7970GE). Can you or whoever is writing up the review the upcoming R9 280X also include the OC benchmarks of the 770s in the overclock section of that review?
  • marraco - Sunday, October 6, 2013 - link

    Something that would be very useful and valuable for differentiation purposes would be a card easy to clean. All of my cards get his radiators completely occluded with dust from time to time, and cleaning them is incredibely annoying.

    I wish it could be as easy as trowing the radiator and fans to the dishwasher. But it never is as simple. I don't dare to wet my fans, because they are not detachable from the engines. And removing the radiator mean having silicone paste to reinstall them. Frequently I don't ever have silicone paste. I need to buy more, and that's a delay, and an impediment to clean the cards at convenient times.

    Same goes for CPU and power refrigeration systems.
  • ShieTar - Monday, October 7, 2013 - link

    Is there any chance to add an SLI of 2x GTX 760 to this round of benchmarks? This option costs less than a GTX780, but has the potential of out-performing a Titan. Therefore it would be very interesting to see how it performs in reality.
  • The Warden - Sunday, November 3, 2013 - link

    Ryan, can you tell me if this GTX 770 would be a good choice to replace my very old ATI Radeon HD 2600 XT for the specific purpose of improving my Final Cut Pro editing processes? I just don't know if the graphics cards play that big a roll in the editing displays and playback for Final Cut, and if I am just fine with what I have.
  • Chloiber - Thursday, November 21, 2013 - link

    I'm really disappointed by the EVGA card. I currently own a 770 SC ACX. It's loud in idle (fan won't go below 1400rpm), it's pretty loud under load. Why do I even buy a custom card? For the 50MHz higher boost?
    They clearly forgot what a custom card is all about. You can get a silent BIOS from the support which reduces the idle fan speed to 1100rpm. Still way too loud for my taste.

    Same goes for the ASUS DC2OC by the way. It's quieter in idle, but fans won't go below 1100rpm.

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