Probably one of the biggest changes with the HTC One series is emphasis on camera quality. It’s quickly becoming one of the most important axes of both improvement and comparison for handset vendors, and HTC has taken a rather unique approach with the One. So what is that unique approach exactly? It’s the inclusion of discrete ISP which HTC calls ImageChip.

Moving to a discrete ISP to tackle some of the image pipeline makes sense for a number of reasons. First, it makes optimizing for image quality less of a moving target if you’re a handset vendor. Each SoC has different ISP, and each combination of both ISP and camera sensor/module needs to be tweaked for optimal image quality. The result is a lot of optimization work that takes time if you’re deploying multiple platforms with silicon from different vendors. Moving to one single controlled platform in conjunction with one single module and sensor makes it possible to really squeeze everything out of that combination, and in addition spend more time characterizing the system. The other axis ties into the One branding - each One series smartphone should actually perform the same, thanks to this unified combination of ISP and rear facing camera. So far, this applies to all of the One S and One X(L) variants.

HTC’s ImageChip is responsible for most of the things that would traditionally be done on the SoC ISP. 3A (Autofocus, Auto white balance, and Autoexposure), lens correction (geometric and chromatic correction), noise reduction, best shot selection, continuous auto focus, controlling gains on the CMOS sensor, LED flash level decision, region of interest identification (augmented with face detection) and so on. This is all stuff you can verify yourself by taking apart some of the ISP related files - curiously enough internally ImageChip is actually referred to as “rawchip.” This is also the hardware responsible for enabling HTC’s extremely fast image continuous capture and frame grabbing during video capture (HTC Video Pic). It’s somewhat analogous to what Google and TI did with the OMAP4460 on the Galaxy Nexus, except discrete and with a much more ambitious focus.

The rest of HTC’s efforts involve both optics and sensor. The optical system consists of an F/2.0 3.6mm system (28mm effective). HTC has at present the fastest aperture on a smartphone camera that I’m aware of, surpassing some of its own F/2.2 systems and the F/2.4 systems on other vendors camera modules. Getting a larger aperture is no small feat, as aberrations quickly blow up with F/#. I’m impressed with how well HTC has kept these at bay with the One system. The HTC One X on AT&T (and the One X international) use the same front and rear facing cameras, and we’ve actually seen these modules before. The rear facing CMOS is a Samsung S5K3H2YX which Vivek spotted in the MyTouch 4G Slide. This is an 8 MP 1/3.2“ format BSI sensor with 1.4µm square pixels. The front facing camera is a 1.3 MP S5K6A1GX 1/6” format FSI sensor with 1.75µm pixels. You can check for yourself by catting “/sys/android_camera/sensor” on the device.

The next component of HTC’s camera emphasis is its new camera UI, which is excellent. There’s properly implemented tap to focus/expose, and in addition the camera preview appears to be close to native resolution. There are settings and configuration options if you want them, including ISO, white balance, and manual exposure. My only gripe is that HTC continues to ship with the camera set to 16:9 aspect ratio instead of 4:3 and taking full advantage of the sensor.

There are two other tabs - some camera scenes settings, and filters. Tapping on the scenes option lets you switch into HDR mode, panorama shooting, and a few other useful presets. HTC’s HDR mode is the first I’ve seen which works just like the HDR mode on the iPhone by combining 3 (or more?) exposures from a bracket capture, quickly. There are a bunch of applications which do this through the camera API on Android, but the result is too much time between frames and more chance of shift. I captured a few HDRs using the in-camera option which looks great. The other is the blue filter button which pops you into some vaguely Instagram-like options, including vignette, a depth of field filter, and others.

There’s no dedicated video or still mode, instead to start taking video or images you just tap the appropriate button. Still image capture is basically instantaneous, and just like the Galaxy Nexus there’s continuous auto focus running, alternatively you can tap to focus on a specific region before capture. The other feature is what I mentioned briefly before - continuous capture (by holding down the button) and the ability to select from what the ISP determines is the best of those captures, or save the whole series.


An AT&T eNodeB - Captured with the HTC One X (AT&T) - How meta...

To get to the bottom of still image quality, we turned to our regular set of evaluation tools, consisting of both photos taken in a fixed smartphone lightbox test scene with the lights on and off, with test charts (GMB color checker card, ISO12233, and distortion), and at our smartphone bench locations.

I’m very impressed with HTC’s One X/S series camera, to say that HTC has made massive improvements is an understatement. The One X has some of the best (if not the best) low light performance I have seen from a smartphone, no doubt in thanks to that fast F/2.0 aperture and noise reduction they’re doing on their ISP. HTC’s optics are very controlled with minimal distortion and remain nice and sharp across the field, which is no small feat. The lights on lightbox sample has great color saturation, sharpness, and dynamic range. In the dark with the flash on, their ability to control LED brightness also helps avoid the washed out flash look that I see from other smartphones as well.

The other part is that HTC’s optical system now has a low enough F/# to overcome the small 1.4µm pixels and deliver shallow enough depth of field to actually show some nice, visible bokeh. It isn’t perfect, but it’s definitely there.

I think with the HTC One series it’s time to add HTC to the short list (Nokia, Apple) of smartphone vendors doing more than just integrating a module into their smartphone platforms.

Video

Video is the other part of the camera puzzle, and here ultimately HTC has to touch the SoC for video encode, which isn’t done on ImageChip. At that point there’s going to be some differences between platforms, but at the high end (everything but the One V) 1080p30 video encode is in order.

In the case of the One X on AT&T, that means 1080p30 video encoded at 10 Mbps H.264 baseline with one reference frame. That’s unfortunate since I know that MSM8960’s encode blocks can do more, but I’ve seen similar for a while now from other vendors. Audio is 128kbps stereo AAC. The One X also can do 60 fps video capture at the rather odd 768x432 resolution, which plays back at around 24fps. I’m still waiting for a platform that can do 720p60 properly, unfortunately. Front facing video is 5 Mbps 720p30 also at H.264 baseline.

I have no complaints with video capture quality other than that I feel quality would get a bump from either higher bitrate or better encode. That said there isn’t much distracting macroblocking or other annoying artifacts. HTC also gives you control over whether you want to stabilize video or not in the menus.

Rear 1080p Sample
 
Front 720p Sample
 
Rear Slow Motion Sample

As usual I’ve uploaded the videos to YouTube, and to the AT servers for you to download in a zip without YouTube’s transcode.

Performance Display - Infinity Screen
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  • UltraTech79 - Wednesday, May 2, 2012 - link

    Why would this matter? It's not like you can upgrade the GPU or change the screen. Its an integrated package, so he shouldn't do that at all.
  • randinspace - Thursday, May 3, 2012 - link

    LOL Totoro! That takes me back to a far more innocent (and lower resolution) time. 本当になつかしな...
  • jjj - Tuesday, May 1, 2012 - link

    no microSD = deal breaker
    HTC is such a tease,almost having the device to buy ...
  • sprockkets - Tuesday, May 1, 2012 - link

    What about the battery being non removable as well :)

    Well, I'd like for it to be removable but it seems having a solid body wins out with the majority.
  • ImSpartacus - Tuesday, May 1, 2012 - link

    I used to mentally require that, but I haven't touched the 16GB card that came in my Droid X. I thought I would've upped it to 32GB by now, but I haven't needed to do it.
  • The0ne - Wednesday, May 2, 2012 - link

    Just depends on your use and needs. I absolutely require memory card expansion support as all my files will be stored on there (music, videos, movies, books, documents, work, and so on).

    I was about to order this phone on Amazon for $150 but without SD support it's a deal breaker for me.
  • g00ey - Wednesday, May 2, 2012 - link

    EXACTLY! And don't forget that Android games also require a considerable amount of storage space. The game Modern Combat 3 requires at least 1,75 GB of free storage to fit inside the phone. With the advancement of the GPU and CPU of smartphones we will soon see DVD sized games on handhelds. Imagine having 5 - 10 such games on a smartphone.

    The internal storage that comes with smartphones these days are abysmally low and a lot of people out there don't want to rely on some sleazy cloud storage solution, especially when travelling around the world.
  • Arbie - Wednesday, May 2, 2012 - link


    I agree - a (micro) SD card is a necessity. I can't carry TWO devices around if I want both a phone and a file player. Too many mobile makers appear to be clueless about this. Very sad to see it missing from such an otherwise excellent device.
  • ol1bit - Wednesday, May 2, 2012 - link

    Cloud my man, Amazon stores it for free. Your local SD card is becoming not as important.

    Not only that but who can listen to 32Gb of music?, just use Pandora.

    :-)
  • mbzastava - Wednesday, May 2, 2012 - link

    no one wants to be tethered to the cloud all the time. one can not be tethered to the cloud all the time. And 32GB of music is nothing if one wants to carry a decent variety.

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