The Windows Phone 7 Review
by Anand Lal Shimpi & Brian Klug on October 20, 2010 7:00 PM EST- Posted in
- Smartphones
- Windows Phone 7
- Microsoft
- Mobile
The First Phones: LG Optimus 7
We will have full reviews of all of these devices in the coming days, but we didn’t want to leave you with nothing on the hardware at launch so here are some brief thoughts on the three Windows Phones we’ve been playing with.
The LG Optimus 7 isn’t actually destined for US sale, it’ll be available tomorrow in Europe and Asia. The phone sports a 3.8” 480 x 800 TN LCD and unfortunately that’s both its biggest asset and its biggest weakness. The LCD sips power compared to the Super AMOLED in the Samsung Focus, but LG also sacrificed quality. Viewing angles and black levels just aren’t very good. The orange theme looks yellow on the phone when viewed at an angle.
The display is bright but it lacks the integrated design that you get from the iPhone 4 or Samsung’s Focus. There’s a perceivable gap between the touch screen and the LCD beneath it.
The display is the biggest problem, the rest is smooth sailing. The form factor is great, albeit a little thick. LG opted for quality materials including a brushed aluminum battery cover. The device is heavy compared to other WP7 phones but it’s a luxurious sort of heavy, not a brick-like heavy.
The Optimus 7 comes with 16GB of NAND on board with an empty microSD slot for future expansion. Remember the rules though, you need to perform a factory restore on the phone with the microSD installed to use it.
LG preloads the device with three apps: Play to, Panorama shot and ScanSearch.
The Play to app is the most interesting as it supports streaming of all of your non-HDCP content to DLNA devices.
The Panoramic photo stitching app is super easy to use and works well in practice. My only complaint is the live view frame rate leaves a lot to be desired.
ScanSearch is a location based augmented reality app for Windows Phone 7. Eventually it'll be able to identify products but today all it can do is point out nearby locations of points of interests using your GPS and WiFi.
Battery life is the best out of the three phones we tested here today. We got over 7 hours in our WiFi browsing test and just over 5 hours on 3G. We’re still running talk time tests.
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serkol - Wednesday, October 20, 2010 - link
"Flipping through pages upon pages of square app icons just isn’t the most efficient way to do it. Folders help reduce the clutter, but they don’t fundamentally address the problem."Try placing folders onto the iPhone dock. I've placed 4 folders there. Tap on the folder (in the dock), and it opens up the folder, then tap on the app. This look like 4 mini "start buttons" - very convenient, and looks very good.
bobjones32 - Wednesday, October 20, 2010 - link
FYI Anand - there's a dedicated Facebook app in the marketplace that was posted today. Actually created by Microsoft, not Facebook. Any chance you can update this article or write another quick one once you have a chance to take a look? The screenshots in the Zune software look interesting, at least.Regenweald - Wednesday, October 20, 2010 - link
The xbox live integration on this alone makes it a much more attractive platform that anything else out there.( i thought I was going to have to buy an xbox for the new plants vs zombies exclusive content, lol) I'm looking forward to WP8. Many persons have sold WP7 short without anything to actually go on, but now, it already seems like the most complete platform out there. Full windows integration, ZUNE, XBOX and Facebook.Dobs - Wednesday, October 20, 2010 - link
All sounded great for me until IE mobile - What a let down.Basically a deal breaker. Other faults I reckon I'd be happy to live with until they fixed them.
My high hopes sunk :(
RetroEvolute - Thursday, October 21, 2010 - link
How did this let you down? The article didn't really have much of anything to say negative about the IE browser included in Windows Phone 7. Unless you're just one of those people who hate anything with the name IE or Internet Explorer...If you haven't already, try the IE9 Beta for Vista/Win7. It's a huge improvement from their previous versions, and you may just like it.
Dobs - Thursday, October 21, 2010 - link
Did you read page 9 (Rebuilding a Brand: IE mobile)?The benchmarks, blocky text and..
"Slower page loading times aren’t as big of a deal anyways, since you can leave the browser and go do something else entirely while the page keeps loading."
This statement instantly reminded me of dial up internet - not a smart phone.
I don't open a browser to then go and test my multi-tasking or my patience.
Like I said - I'll wait for now. If IE mobile is fixed I'll seriously reconsider.
I don't currently have a smart phone and had been patiently waiting for win7 phone as I thought it might be The One - but it looks like I'll continue waiting.
And I don't think browsers for PC have anything to do with a phone review - Thanks anyhow.
B3an - Thursday, October 21, 2010 - link
I dont think the benchmarks matter that much if actual real world browsing is still good, which it is, and that sites are rendered correctly, which they are.Compared to the current state of many other phone browsers at the moment IE on WP7 seems atleast decent. Other browsers might have greater speed and specs on paper but they wont run as smooth and they often have trouble displaying certain pages.
B3an - Thursday, October 21, 2010 - link
Just read the Engadget review and they also like the browser:"we've got to say that web browsing on Windows Phone 7 is actually a really pleasant experience. "
"Loading the desktop version of Engadget was just a hair slower than an iPhone 4, and just as importantly, rendering new parts of the page as you scroll is plenty fast -- not instantaneous, but fast enough so that you never find yourself consciously waiting for it to catch up. Zooming -- which is accomplished with a pinch gesture, of course -- is buttery smooth. The phone accomplishes this in the same way you're probably used to from other devices: when you first zoom in, it uses the same render resolution so that it can at least show you something without going blank, then it renders the appropriate level of detail as it catches up (Google Maps works the same way on almost every platform). It works well. Zooming in and out of a page -- even when still loading up content -- was super fast in our testing, and rendering happened in a split second, meaning hardly any time spent looking at jagged pixels. We're tremendously impressed with how well the browser works "
However they go on to mention that because of no Flash (yet, Adobe are working on it) that watching streaming video is out of the question for now as the browser also dont support HTML5 video.
MacGyver85 - Friday, October 22, 2010 - link
I was at the launch event in Belgium at the Microsoft HQ and had the chance to ask a few questions. One of which was if they'll be moving to the IE9 rendering & javascript engine once it is finalized. The answer was a resounding yes. The guy also said that they are already using some parts of IE9 as well in addition to IE7 and 8.ishbuggy - Wednesday, October 20, 2010 - link
Does anyone know how WP7 will handle updates? I really hope they enforce updates across all the devices so you don't get stuck with old software versions months after new ones have come out like with android.