2019 was a great year for Arm. On the mobile side of things one could say it was business as usual, as the company continued to see successes with its Cortex cores, particularly the new Cortex-A77 which we’ve now seen employed in flagship chipsets such as the Snapdragon 865. The bigger news for the company over the past year however hasn’t been in the mobile space, but rather in the server space, where one can today rent Neoverse-N1 CPUs such as Amazon’s impressive Graviton2 chip, with more vendors such as Ampere expected to release their server products soon.

While the Arm server space is truly taking off as we speak, aiming to compete against AMD and Intel, Arm hasn't reached the pinnacle of the mobile market – at least, not yet. Arm’s mobile Cortex cores have lived in the shadow of Apple’s custom CPU microarchitectures over the past several years, as Apple has seemingly always managed to beat Cortex designs by significant amounts. While there’s certainly technical reasons to the differences – it was also a lot due to business rationale on Arm’s side.

Today for Arm’s 2020 TechDay announcements, the company is not just releasing a single new CPU microarchitecture, but two. The long-expected Cortex-A78 is indeed finally making an appearance, but Arm is also introducing its new Cortex-X1 CPU as the company’s new flagship performance design. The move is not only surprising, but marks an extremely important divergence in Arm’s business model and design methodology, finally addressing some of the company’s years-long product line compromises.

The New Cortex-A78: Doubling Down on Efficiency

The new Cortex-A78 isn’t exactly a big surprise – Arm had first publicly divulged the Hercules codename over two years ago when they had presented the company’s performance roadmap through 2020. Two years later, and here we are, with the Cortex-A78 representing the third iteration of Arm’s new Austin-family CPU microarchitecture, which had started from scratch with the Cortex-A76.

The new Cortex-A78 pretty much continues Arm’s traditional design philosophy, that being that it’s built with a stringent focus on a balance between performance, power, and area (PPA). PPA is the name of the game for the wider industry, and here Arm is pretty much the leading player on the scene, having been able to provide extremely competitive performance at with low power consumption and small die areas. These design targets are the bread & butter of Arm as the company has an incredible range of customers who aim for very different product use-cases – some favoring performance while some other have cost as their top priority.

All in all (we’ll get into the details later), the Cortex-A78 promises a 20% improvement in sustained performance under an identical power envelope. This figure is meant to be a product performance projection, combining the microarchitecture’s improvements as well as the upcoming 5nm node advancements. The IP should represent a pretty straightforward successor to the already big jump that were the A76 and A77.

The New Cortex-X1: Breaking the Design Constraint Chains

Arm’s existing business model was aimed at trying to create a CPU IP that covers the widest range of customer needs. This creates the problem that you cannot hyper-focus on any one area of the PPA triangle without making compromises in the other two. I mentioned that Arm’s CPU cores have for years lived in the shadow of Apple’s CPU cores, and whilst for sure, the Apple's cores were technical superior, one very large contributing factor in Arm's disadvantage was that the business side of Arm just couldn’t justify building a bigger microarchitecture.

As the company is gaining more customers, and is ramping up R&D resources for designing higher performance cores (with the server space being a big driver), it seems that Arm has finally managed to get to a cross-over point in their design abilities. The company is now able to build and deliver more than a single microarchitecture per year. In a sense, we sort of saw the start of this last year with the introduction of the Neoverse-N1 CPU, already having some more notable microarchitectural changes over its Cortex-A76 mobile sibling.

Taking a quick look at the new Cortex-X1, we find the X1 higher up in Arm’s Greek pantheon family tree of CPU microarchitectures. Codenamed Hera, the design at least is named similarly to its Hercules sibling, denominating their close design relationship. The X1 is much alike the A78 in its fundamental design – in fact both CPUs were created by the same Austin CPU design team in tandem, but with the big difference that the X1 breaks the chains on its power and area constraints, focusing to get the very best performance with very little regard to the other two metrics of the PPA triangle.

The Cortex-X1 was designed within the frame of a new program at Arm, which the company calls the “Cortex-X Custom Program”. The program is an evolution of what the company had previously already done with the “Built on Arm Cortex Technology” program released a few years ago. As a reminder, that license allowed customers to collaborate early in the design phase of a new microarchitecture, and request customizations to the configurations, such as a larger re-order buffer (ROB), differently tuned prefetchers, or interface customizations for better integrations into the SoC designs. Qualcomm was the predominant benefactor of this license, fully taking advantage of the core re-branding options.

The new Cortex-X program is an evolution of the BoACT license, this time around making much more significant microarchitectural changes to the “base” design that is listed on Arm’s product roadmap. Here, Arm proclaims that it allows customers to customize and differentiate their products more; but the real gist of it is that the company now has the resources to finally do what some of its lead customers have been requesting for years.

One thing to note, is that while Arm names the program the “Cortex-X Custom Program”, it’s not to be confused with actual custom microarchitectures by vendors with an architectural license. The custom refers to Arm’s customization of their roadmap CPU cores – the design is still very much built by Arm themselves and they deliver the IP. For now, the X1 IP will also be identical between all licensees, but the company doesn’t rule out vendor-specific changes the future iterations – if there’s interest.

This time around Arm also maintains the marketing and branding over the core, meaning we’ll not be seeing the CPU under different names. All in all, the whole marketing disclosure around the design program is maybe a bit confusing – the simple matter of fact is that the X1 is simply another separate CPU IP offering by Arm, aimed at its leading partners, who are likely willing to pay more for more performance.

At the end of the day, what we're getting are two different microarchitectures – both designed by the same team, and both sharing the same fundamental design blocks – but with the A78 focusing on maximizing the PPA metric and having a big focus on efficiency, while the new Cortex-X1 is able to maximize performance, even if that means compromising on higher power usage or a larger die area.

It’s an incredible design philosophy change for Arm, as the company is no longer handicapped in the ultra-high-tier performance ring with the big players such as Apple, AMD, or Intel – all whilst still retaining their bread & butter design advantages for the more cost-oriented vendors out there who deliver hundreds of millions of devices.

Let’s start by dissecting the microarchitecture changes of the new CPUs, starting off with the Cortex-A78…

The Cortex-A78 Micro-architecture: PPA Focused
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  • iphonebestgamephone - Wednesday, May 27, 2020 - link

    After seeing how much better an ipad pro runs dolphin even compared to an 865, its worth jumping. Reply
  • Spunjji - Thursday, May 28, 2020 - link

    ...if you run Dolphin, sure. If you don't want to have all the attendant ecosystem an Apple device demands, it's not such a clear and obvious jump. Reply
  • iphonebestgamephone - Friday, May 29, 2020 - link

    Its great as a gaming and media device. I wouldnt get an iphone though, seems to throttle too fast. Just needs a 3ds emulator as of now. Reply
  • tkSteveFOX - Wednesday, May 27, 2020 - link

    Why? ARM cores have much better efficiency under load.
    Try gaming on an iPhone and see the battery being completely vaporized in like 2Hrs compared to 4+ on an Android device.
    Reply
  • dudedud - Wednesday, May 27, 2020 - link

    Do your metrics leave out screen consumption, are normalized for battery capacity, and run the exact same settings?

    I bet they don't
    Reply
  • Spunjji - Thursday, May 28, 2020 - link

    Android phones tend to have larger screens, and yeah, this very website has the normalized tests. iPhones tend to have higher maximum power draw under load (although A13 improved this dramatically from the mess that was A12).

    But really, it doesn't matter. You get what you're given with the iPhone - you can't buy one that games for more than 2 hours, so if you want to game for more than 2 hours, no amount of normalized benchmark results will help you out.
    Reply
  • UNCjigga - Friday, May 29, 2020 - link

    I made the switch years ago; moving from a Moto X Pure to an iPhone 6S with Apple A9. More than 2x performance and 3x battery life. I haven't looked back. My current iPhone 11 Pro is snappier than my 7th-gen Core m3 Chromebook in some benchmarks while driving a higher-res screen, and I usually end the day with at least 30% battery still left. Reply
  • ChrisGX - Monday, July 6, 2020 - link

    The A13 is a very fast chip. Processor speed doesn't need to be increased to be on the leading edge. On the contrary, if Apple does the straightforward thing and the thing that would differentiate the A14 it would be working almost entirely on lowering power consumption (that has recently got well out of control) and improving the energy efficiency of the SoC and particularly of the performance cores. And, that also would make sense for Apple's forthcoming desktop CPUs as well. A lot of power hungry performance cores that generate a lot of heat and that then fail to sustain performance at near peak levels won't be the way to make a compelling for desktop CPUs based on A14-like performance cores.

    Comparisons with the A13 do make a certain amount of sense insofar as the main challenge is to lower power consumption rather than push core performance again, at this point. Peak integer performance of the Lightning cores is rather similar to the best Zen 2 cores out there.

    Note: Apple has an impeccable on chip power management system but the more overly power hungry that the cores of a chip are the harder it is to hide power and thermal issues.
    Reply
  • SarahKerrigan - Tuesday, May 26, 2020 - link

    Also, the "20%" for A78 is 2.6GHz A77 vs 3.0GHz A78 (so, ~7% iso-clock gain.) The 30% for X1 is already iso-clock - 3GHz A77 vs 3GHz X1. Reply
  • yankeeDDL - Tuesday, May 26, 2020 - link

    OK, thank you. Yes, it is a bit better then. Hopefully, the X1 is only the 1st iteration in the new stretegy, and a bit conservative. Hopefully, it'll close the gap a bit more. Reply

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