What is the target market for the new T-series chips? It's the same price as the chip with iGPU and the lower TDP comes at the cost of lower clock and still no overclocking.
Intel ... the i9 branding already is a tortured SKU name. Anything i9 should be auto-badass awesome insaneballs SKU.
Instead, we get the insult that i9 is not only brought back for ANY SKU, but a mobile SKU. Which is already lying BS marketing SKU (hey, a mobile i7 is actually 2 real cores + HT which in desktop land is a low end i3 but who cares! marketing!).
While a mobile coffee lake native 6 core with no HT WOULD have been impressive (assuming no tard low base speed) as a very high i5 or i7 mobile... resurrecting the tortured i9 branding with anything less than 12 cores (of any dam*** sort) is insulting.
FU intel. And FU to all the folks who gobble this up at a premium cause 9 > 7 in mobile land which enables Intel Marketing to justify this ****
I just have to add, the cynicism in this article from Ian is amazing. That's no insult or judgement - just "holy moly, it's so bad even finally it broke through."
I don't want to face the reality that PC hardware doesn't mean anything to the average (mass market - quantity) buyer when purchasing their next disposable facebook terminal....
iX does make sense only inside a segment. You can't suppose, that i7 for ultrabooks is comparable to i7 fo HEDT. This is not a technical term, it's marketing term. If you expect anything else...
It bothers me because I'm involved in purchasing PC's for the company. Users always complaining because they bought the marketing and think what we are getting them is crap because it doesn't have an i7 sticker on it.
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wr3zzz - Tuesday, April 3, 2018 - link
What is the target market for the new T-series chips? It's the same price as the chip with iGPU and the lower TDP comes at the cost of lower clock and still no overclocking.A5 - Tuesday, April 3, 2018 - link
OEM SFF boxes, like the Dell Optiplex Micro series.xrror - Tuesday, April 3, 2018 - link
i9. Mobile. 6 core with no HT.Intel ... the i9 branding already is a tortured SKU name. Anything i9 should be auto-badass awesome insaneballs SKU.
Instead, we get the insult that i9 is not only brought back for ANY SKU, but a mobile SKU. Which is already lying BS marketing SKU (hey, a mobile i7 is actually 2 real cores + HT which in desktop land is a low end i3 but who cares! marketing!).
While a mobile coffee lake native 6 core with no HT WOULD have been impressive (assuming no tard low base speed) as a very high i5 or i7 mobile... resurrecting the tortured i9 branding with anything less than 12 cores (of any dam*** sort) is insulting.
FU intel. And FU to all the folks who gobble this up at a premium cause 9 > 7 in mobile land which enables Intel Marketing to justify this ****
xrror - Tuesday, April 3, 2018 - link
I just have to add, the cynicism in this article from Ian is amazing. That's no insult or judgement - just "holy moly, it's so bad even finally it broke through."I don't want to face the reality that PC hardware doesn't mean anything to the average (mass market - quantity) buyer when purchasing their next disposable facebook terminal....
I don't. .. . .. ... .. *cry*
close - Wednesday, April 4, 2018 - link
It's so bad even AT is kicking Intel to the curb :).satai - Tuesday, April 3, 2018 - link
iX does make sense only inside a segment. You can't suppose, that i7 for ultrabooks is comparable to i7 fo HEDT. This is not a technical term, it's marketing term. If you expect anything else...A5 - Tuesday, April 3, 2018 - link
...yeah. Getting *this* upset about a company's branding strategy is nuts.xrror - Tuesday, April 3, 2018 - link
fine, i guess I was nuts back when they did this with Sandy Bridge mobile. I'll consider myself chastised and STFU as you wish.Ratman6161 - Tuesday, April 3, 2018 - link
It bothers me because I'm involved in purchasing PC's for the company. Users always complaining because they bought the marketing and think what we are getting them is crap because it doesn't have an i7 sticker on it.PeachNCream - Tuesday, April 3, 2018 - link
Tell them they need to be more productive and waste less time so the company is more profitable an can afford to purchase i7 laptops.