When you’ve been reviewing and testing motherboards, as well as shouting at certain engineers for absolutely nonsense ideas (or really good ones), there is somewhat a monotony to it all. One generation there’s a new feature from one manufacturer, and the next generation we see it on mostly all the others. Some features are special and aren’t copied, but these require larger amounts of R&D and investment, then require the PR teams to communicate why the new feature is good or not.

One interesting conversation I had a couple of years ago was regarding the future of motherboard form factors. It was then as we see now: the full sized ATX, micro-ATX and mini-ITX systems accounted for 99%+ of desktop class PCs. Some large OEMs had their own designs on desktops, Zotac has a number of small mini-PCs for various markets, and servers do all sorts of standard and non-standard sizes, but for consumer, it is essentially all about those three (and mini-STX is now moving in to that space). So a couple of years ago, when the initial talk of Steam machines was coming in to play, ASUS asked me what I thought about non-standard motherboard sizes in desktop sized systems.

It should be clear to most that the motherboard size issue is a chicken/egg situation. When Intel designs a CPU, there are certain limitations to where everything should go. Or no, I will correct that – there’s a budget limitation to where things can go. For example, memory is often to a certain side of the CPU because that provides the best quality signal for the onboard traces. Technically it can go on a different side (as it does on some designs), but that often requires more motherboard PCB layers to ensure the signal does not degrade or interfere with other signals, and in most cases there is a performance/latency penalty if you have to put it further away. But in order to stay buoyant, a motherboard manufacturer will stick to the appropriate design, because guess what – all the cases use the same standards too. The minute you produce a novel motherboard design, such as a different IO position or a new method for storage, none of the current cases on the market will work with it. So the case manufacturers can’t change because there are no products in a new design, the motherboard manufacturers can’t change because of the lack of cases but also the cost, and Intel keeps it consistent to keep everyone in the chain happy. Hello chicken, meet egg. Hello egg, meet chicken.

The only way to do a custom form factor is to build the system completely yourself, which is what Zotac does. Zotac plays mainly in the mini-PC market, and their owner Partner (‘Manufacturer of motherboards, AGP cards and other consumer electronics’ on their Google Search) has long fingers into manufacturing for other big name brands, so integrating the Zotac brand into new designs with custom chassis is easy enough. However ASUS wanted to go bigger and better, and that is how systems like the G20, a full desktop with a custom design, and the GR8, a book-sized Steam machine, came about. But it was clear, ASUS wanted more. Insert Project Avalon.

Project Avalon

Project Avalon is a custom, high-performance, gaming/VR PC design from ASUS. It is still very early in the design cycle, to the extent that this chassis currently weighs almost 40 lbs, but the concept is there. Inside is a custom designed motherboard that uses various internal connectors to implement various features. The design as it stands is built for Skylake plus a single GPU, and enough space to operate liquid cooling. The Perspex window on the top is so users can see in to the design, flashing lights and all.

Astute readers will note that the PCB design looks rather odd – there isn’t a PCIe slot here, no power delivery, no rear IO, and what looks like the rear of a 24-pin power connector on the left-hand side. All we needed to do was take the motherboard out:

On the top we have a CPU socket, some memory slots, an M.2 slot, and what looks like a number of connectors for daughter boards. If we flip it over:


Click the image for the full resolution

Here we see more of what we know – power delivery chokes, a chipset, an 8-pin CPU power connector, a PCIe x16 connector and a 24-pin power connector. There are no SATA ports, and nothing on this system looks normal.

So, to explain: on the bottom near my finger is a custom connector, akin to a 4x PCIe connector, that breaks out into four SATA ports on a daughter board where are hot swappable on the chassis. The connector supplies both data and power. On the far right is a proprietary ASUS header for the rear IO.

At current, ASUS is not finalized on the pin layout and isn’t conforming to any particular standard, but this connector can send chipset PCIe lanes, digital video, and a few other things, over to a daughter board. This means one thing – adjustable rear IO panels!

I love this idea. Here are two examples of what ASUS suggests: the top one is a rear IO for workstation users, featuring dual Intel NIC and inside is a RAID capable M.2 slot running at PCIe 3.0 x4. The rear panel is a Home Theater focused design, using a single NIC and a USB 3.1 controller for 10 Gbps use. ASUS also had a VR edition with the specific ports required for the big VR headsets currently in the market. Because the custom connector carries enough PCIe, this opens it up to other custom designs, such as Thunderbolt, 10 Gbit Ethernet, different Ethernet/WiFi, additional storage, or anything that needs PCIe. Also, on the audio side, because this is a separate board, it could also influence audio capabilities and provide cleaner signals for audio processing. Adjustable rear IO is a topic only just being breached, with plenty of possibility.

Avalon's design is still very much fluid, with one GPU currently being supported:

I won’t go too much into Avalon here, as we were able to get some hands-on time with Jonathan Tseng, the product manager of Avalon, and do a quick teardown video after the show had finished. The audio on the video needs some cleaning up, and we’ll try and post that in due course. In the meantime, here’s a quick teardown video of the motherboard:


The video is silent

At this point the Avalon project is in an early design phase, so ASUS is looking for feedback with what they have so far. I don’t particularly mind if this ends up being an engineering concept design that never goes on sale (I’ve been pushing manufacturers to do more concept designs, similar to vehicle manufacturers at car shows), but the fact that ASUS are prepared to even attempt this is a good thing.

Motherboards: Rampage V Edition 10 and X99 Strix Gaming Desktop: ROG G31 with Dual GTX 1080 and Core i7 in 20-liters
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  • alphasquadron - Wednesday, June 22, 2016 - link

    I used to think that too. I would think that the market for young kids who can afford such huge expensive machines would be quite small as it would it would compose of rich people and not middle class which is much larger market. But as companies make more crazy led shiny cases and even have ram modules that have lights and crap on them, I want to say that either they are just dumb and don't know how to sell stuff or that they have much more real live market data then I do and that these things actually are a good thing to make. I could never see it but maybe these things do provide a good revenue source for the company.
  • Gastec - Wednesday, August 31, 2016 - link

    I'm not sure that's the fact in North America. Not since the 15-30 years of age group queued for miles and waited for days to buy $500-600 iPhones.
  • hechacker1 - Wednesday, June 22, 2016 - link

    I went with another ATX case because I wanted a silent build, which includes AIO radiators for when you are actually using a Broadwell-E at 100%, along with powerful GPU. They can dump out a lot of heat.

    Right now my 6800k is using 45w at idle with a 4.3GHz overclock. That's according to the motherboard sensor on the Strix x99 Gaming that was mentioned in this article.

    So while 45w isn't that much and can easily be handled by a HSF, at full tilt it's rated for 140w TDP (probably less because the 6800k is cut down).

    Anyways, that's to say since I do VR with it, SLI really isn't a factor today and I use a single GPU. What ATX does allow is future further expansion via add in cards, and great and silent cooling. My whole rig has fans that are less than <1000 rpm at all times, and so it's almost always silent.
  • Bragabondio - Wednesday, June 22, 2016 - link

    Nice rig heckhacker! Nowadays the components are getting more power efficient so I am planning on downgrading from 650W power supply to 550W one. As for silent build I am pretty sure I could make my rig as silent as I need it in mATX case (I am ready to go with minimum overclock to keep the noise down). In the eternal dilemma between firepower and mobility I prefer mobility (within a reason).
  • BrokenCrayons - Thursday, June 23, 2016 - link

    I'm continuing to use an ATX case for cooling, but the motherboard inside it is mATX since I finished my most recent upgrade. I briefly considered grabbing a smaller case, but it seemed like a waste of $30 to pick one up when there's nothing wrong with the old Lian Li tower on wheels from 2008 aside from the fact that it's got more space than I need right now.
  • milkod2001 - Thursday, June 23, 2016 - link

    Because it might be much easier to design full atx LGA 2011-v3 motherboard with all features enabled than micro/mini atx variant. I don't see that as a big issue though. You don't have to get monster case for that. Just get the smallest decent case for full atx mobo and have it sitting under table. Or don't go for LGA 2011-v3 get something simpler if you don't need all features if offers.
  • fanofanand - Wednesday, June 22, 2016 - link

    Nice work Ian, thanks for the info!
  • madwolfa - Wednesday, June 22, 2016 - link

    What's up with leather jackets?
  • BrokenCrayons - Wednesday, June 22, 2016 - link

    It's probably just attire the company's employees believe will appeal to people within their target market.
  • iamkyle - Wednesday, June 22, 2016 - link

    Of course, the x99 Edition 10 board doesn't come with 10GbE. But still commands the price premium.

    Looks like ASUS is all about money instead of delivering actual value.

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