Final Words

When I concluded our iPad Air review I assumed the iPad mini with Retina Display was a true no-compromise, smaller alternative to the iPad Air. In many senses that’s true. Wireless connectivity is identical between the models, battery life is pretty much the same as well. Peak performance is close and you no longer have to accept a lower resolution display. Last year’s iPad mini was easy to recommend, and this year’s is even easier. To my surprise however, the iPad Air continues to hold some advantages that may resonate well with some users.

The biggest in my eyes is the iPad Air’s wider gamut display with full sRGB coverage. The mini’s Retina Display is good, the Air’s is just better. There’s also more thermal headroom on the iPad Air, which can come in handy if you’re doing compute intensive work on it. If neither of those things matters to you, then the decision becomes one of usage model and portability. I believe the iPad Air does a better job of approximating a primary computing device, particularly in its ability to give you a reasonable sized virtual keyboard to work on. The iPad mini on the other hand is substantially more portable. Although the iPad Air is light enough to come along with me more than any prior iPad, the mini’s form factor makes it even more likely that’ll I’ll bring it with me (the best tablet is the one you have with you?).

As much as I prefer the iPad Air’s display and as much as I love having more performance, I’d probably lean towards the mini personally. The lower weight and smaller form factor are just tough to give up. Apple could’ve made the decision a lot easier by giving the mini true display parity with the Air though.

The mini with Retina Display sits at an interesting point in Apple's iPad lineup. Priced at $399, the higher-end mini is priced identically to the iPad 2 - which Apple continues to sell. I honestly can't see a situation outside of having poor vision where I'd recommend the iPad 2 over the iPad mini with Retina Display.

If you're on the fence about upgrading from an older iPad (or even the first gen mini), the iPad mini with Retina Display is a tempting target. Compared to virtually all previous iPads you're going to notice a substantial increase in performance thanks to Apple's A7 SoC. In fact, I'd go as far as to say that the performance improvement over the previous generation mini (featuring Apple's A5) can be just as noticeable of an uprade as the display. The new mini is a leap forward in performance compared to its predecessor.

While Apple has the 10-inch tablet market more or less locked up with the iPad Air, the mini faces stiff competition. The biggest comes from Google with the $229 2013 Nexus 7. You get an incredibly affordable device and a display with full sRGB gamut. What the mini offers is a faster SoC, a wider display (a Nexus 8 would be nice) and of course, iOS. I’ve heard varying opinions on iOS vs. Android when talking about tablet or smartphone use. Some users prefer Android on one and iOS on the other, vice versa or find themselves exclusively in one camp. This one is best left up to personal preference. At $229 the Nexus 7 is a great option. If you prefer iOS however, the iPad mini with Retina Display is quite nice. The price hike vs. the standard mini can be a tough pill to swallow, but the A7 and display are definitely worth it.

Battery Life
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  • Rogess - Saturday, November 16, 2013 - link

    Last time I checked China had a population bigger than 1.3 billion. That would account for roughly 18% of the world's population.

    I agree with your metaphor about luxury cars, however. It's a known fact that you pay premium for an Apple product because it is an luxury item. Often you get the same functionality at a minor price point (just like in the car market). But everyone can decide for themselves if the added bonus like brandname or reliability is worth the price difference.
  • MarcSP - Saturday, November 16, 2013 - link

    I think he ment the rich chinese, not all of them, but yes, it is not so clear, and I would like to konw the source of that info, hehe.
  • sebas4096 - Thursday, December 12, 2013 - link

    you only need to check who are the strong buyers: mostly teens but anybody who think apple is like BMW is not ready to discuss like a grown up .BMW builds/design cars in a entire difrent way as mainstream car manufacturers ,

    justifying the high prices of apple comparing to BMW is insulting cos is a 12year old argument,BMW uses a diffrent technology and materials as well highly trained workers if apple would be doing the same thing the devices would not be manufactured like chicken wings in a chinese factory, i just cant believe somebody older than 20 is using BMW-apple analogy maybe because they dont know what is like to own a bmw, people just buy apple cos is trendy ...products in the same park as BMW dont have the problems as apple period ,neither use deceiving marketing strategies to sell..the antenna problem, scuffgate ,just a joke, apple is the starbucks of gadgets name a problem with defective materials in BMW,audi.. apple will never have the same quality as BMW they will never ship a product being aware is faulty like iphone 5 ,macbooks that crack by itself .rich people just buy it cos they now not many people will get it mostly teens..apple fans will keep dreaming with delusional europeans cars methaphors while they will never have a bmw but they will buy apple BIG LOL
  • bplewis24 - Saturday, November 16, 2013 - link

    I care about quality, which is one of the reasons I buy Android.
  • darkcrayon - Saturday, November 16, 2013 - link

    There's a specific "Android" brand that denotes quality?
  • Cptn_Slo - Sunday, November 17, 2013 - link

    He must mean samsung,

    oh wait...
  • zeagus - Monday, November 18, 2013 - link

    HTC stands alone there I think.
  • sebas4096 - Thursday, December 12, 2013 - link

    like this" appleinsider.com/articles/12/09/21/some_users_find_scuffs_nicks_on_newly_purchased_iphone_5s , never have seen a bmw with this problem, neither audi or ferrari

    sorry but scuffgate technology cant be copied only steve knows
  • zeagus - Monday, November 18, 2013 - link

    Hahahhaahaa...
  • RadarTheKat - Monday, November 18, 2013 - link

    Plus the mini has a larger display than the Nexus 7. That makes a big difference if you've held them side by side.

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