Final Words

Looking at this data I’m reminded a great deal of the Radeon HD 6900 series launch. AMD launched the 6900 series after the GTX 500 series, but launch order aside the end result was very similar. NVIDIA’s second tier GTX 570 and AMD’s first tier Radeon HD 6970 were tied on average but were anything but equals. This is almost exactly what we’re seeing with the GTX 670 and the Radeon HD 7970.

Depending on the game and resolution we’re looking at the GTX 670 reaches anywhere between 80% and 120% of the 7970’s performance. AMD sails by the GTX 670 in Crysis and to a lesser extent Metro, only for the GTX 670 to shoot ahead in BF3 and Portal 2 (w/SSAA). Officially NVIDIA’s positioning on the GTX 670 is that it’s to go against the 7950 and not the 7970, and that’s a wise move on NVIDIA’s behalf; but the GTX 670 is surely nipping at the 7970’s heels.

With that said, there are a couple of differences from the 6900 series launch which are equally important. The first is that unlike last time the GTX 670 and Radeon HD 7970 are not equally priced. At MSRP the GTX 670 is $80 cheaper, while at cheapest retail it’s closer to $60. The second difference is that this time the competing cards are not nearly as close in power consumption or noise, and thanks to GK104 NVIDIA has a notable advantage there.

Much like the GTX 570 and the Radeon HD 6970, if you’re in the market for cards at these performance levels you need to take a look at both cards and see what kind of performance each card gets on the games you want to play. From our results the GTX 670 is doing better at contemporary games and is cheaper to boot, but the Radeon HD 7970 can hold its own here at multi-monitor resolutions and games like Crysis or Metro. Or for that matter it can still run circles around the GTX 670 in GK104's real weakness: compute tasks

On the other hand if you’re buying a gaming card on price then this isn’t a contest. For the Radeon HD 7950 this is the GTX 680 all over again. NVIDIA can’t quite beat the 7950 in every game (e.g. Crysis), but when it loses it’s close, and when it wins it’s 15%, 25%, even 50% faster. At the same time gaming power consumption is also lower as is noise. As it stands the worst case scenario for the GTX 670 is that it performs like a 7950 while the best case scenario is that it performs like a 7970. And it does this priced like a 7950, which means that something is going to have to give the moment NVIDIA’s product supply is no longer in question.

Outside of the obligatory AMD matchup, interestingly enough NVIDIA has put themselves in harm’s way here in the process. At 2560x1600 the GTX 680 only beats the GTX 670 by 7% on average. NVIDIA has always charged a premium for their top card but the performance gap has also been greater. In games that aren’t shader bound the GTX 670 does very well for itself thanks to the fact that it has equal memory bandwidth and only a slight ROP performance deficit, which means the GTX 680 is only particularly strong in Metro, Portal 2, and DiRT 3. The 7% performance lead certainly doesn’t justify the 25% price difference, and if you will give up that performance NVIDIA will shave $100 off of the price of a card, but if you do want that top performance NVIDIA intends to make you pay for it. Of course this is also why the GTX 670 is only priced $100 cheaper rather than $150. Potential buyers looking for a $350 GK104 card are going to be left out in the cold for now, particularly buyers looking for a meaningful GTX 570 upgrade.

Finally, the nature of NVIDIA’s power target technology has put partners like EVGA in an odd place. Even with a moderate 6%+ factory overclock the GTX 670 Superclocked just isn’t all that much faster than the reference GTX 670, averaging only a 3% gain at 2560. Since the GTX 670 virtually always operates above its base clock the culprit is NVIDIA’s power target, which keeps the GTX 670SC from boosting much higher than our reference GTX 670. Once you increase the power target the GTX 670SC can easily make an interesting niche for itself, but while this isn’t true overclocking it isn’t stock performance either. In any case it’s clear that for factory overclocked cards to really push the limit they’re going to need to go fully custom, which is what a number of partners are going to do in the coming months.

OC: Gaming Performance
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  • Morg. - Thursday, May 10, 2012 - link

    No.
    I am saying that tahiti XT paired with 384 bits RAM AND clocked at the same speed as a gtx 680 paired with 256 bits RAM, has clearly more raw power.

    The thing is, two years from now, nVidia will be boosting other new games for the NEW nVidia hardware and you will not benefit from it on the old H/W.

    However, raw power will remain, 3GB of RAM will still be 3GB of RAM and you will thank god for the added graphics you get out of that last 1 GB that cost you nothing more.

    The two games that have for years been GPU benchmarks and haven't been sponsored by either nVidia or AMD are Crysis warhead and metro 2033.

    If you wanna trash those results because BF3 is everything to you, you should totally do it though.
  • scook9 - Thursday, May 10, 2012 - link

    Crysis: Warhead is a "The way it is meant to be played" title.....

    You see that every time you start it up as well as on the box.
    http://image.com.com/gamespot/images/bigboxshots/3...
  • eddman - Thursday, May 10, 2012 - link

    Two years from now 7970 won't be powerful enough anyway.

    As scook9 mentioned, warhead is an TWIMTBP and yet runs better on 7970.
    It'd be better if you removed that tin foil hat. TWIMTBP and Gaming Evolved are programs to help developers code their games better.
    There are countless TWIMTBP games that run better on radeons.

    Crysis and warhead use an old engine that isn't going to be used anymore. Nowadays they are just obsolete benchmarks.

    Metro 2033 is a very nice game and I really liked it, but it's not that popular and has a proprietary engine. Most gamers don't care about such engine.

    Frostbite, OTOH, matters because it belongs to a major publisher/developer which means we'll see many games based on it in the future.
  • SlyNine - Thursday, May 10, 2012 - link

    I'm pretty sure a 4870 (basically a 6770) is powerful enough today, why wouldn't a 7970 be powerful enough by than.

    Just because an engine is going to be used anymore doesn't mean it isn't useful to gauge certain aspects of a videocard. Many engines that will be used are not even developed yet, some may push a card more like the Crytech engine did.

    Crytech 2 is going to be used for MechWarrior online baby. (Im glad it used a good engine, and it looks like they are using it to good effect).
  • eddman - Thursday, May 10, 2012 - link

    Because 3GB memory is for high-resolutions and high AA settings, and 2 years from now 7970 won't have enough power to run those games at those settings at good frame rates.

    That doesn't make sense. Card A might run max payne 1 twice as fast as card B, but what'd be the point.

    No, mechwarrior online uses cryengine 3, not 2. Cryengine 2, that was used in crysis and warhead, is dead.
  • SlyNine - Saturday, May 12, 2012 - link

    I meant CryEngine 3. not sure why I said 2.

    There is no proof that 3gigs wont be enough for high res by then. Yea maybe not (or maybe) with AA.

    Besides you didn't say anything about running maxed out everything, you made a blanket statement that the 7970 wont powerful enough period.

    That means that card A does something that card B cannot, depending on what that is it have an effect on engines that focus on certain things.
  • eddman - Saturday, May 12, 2012 - link

    I meant 7970 won't have enough shader power 2 years from now, so 3GB won't help then either.

    Yes, everything maxed out with high AA. After all that's what large memories are for.

    Obsolete engine is obsolete. Deal with it. Cryengine 2 won't be used in any other AAA game. It's gone.
  • SlyNine - Saturday, May 12, 2012 - link

    A realtime engine will always tell you something about the card. Obsolete or not.

    If 3GB gives it some sort of advantage then it was worth it. In many games it's already showing an advantage at ultra high res.

    Only you are saying the only use of large video cache is AA at ultra settings. But this is simply a questionable premise.

    I really don't care if Cryengine 2 is used for a AAA game, or ever again. I still play Crysis. Furthermore I don't give a dam about AAA games, most of them are dumbed down for mass appeal.
  • CeriseCogburn - Monday, June 11, 2012 - link

    At 7000X what rez is 3GB showing an advantage ?

    ROFL - desperation
  • theprodigalrebel - Thursday, May 10, 2012 - link

    BF3 has sold 1.9 million copies worldwide.
    Metro 2033 has sold 0.16m copies worldwide
    Crysis is an old game that I don't see (m)any people playing.

    BF3 is also scheduled for three DLC releases (two this year, third next year).

    I see a perfectly good reason why BF3 performance matters. You are speculating that the 7900-series will have great Unreal 4 performance. That's just silly since nobody knows anything about Unreal 4 performance yet.

    The only thing I could find was Hexus.net reporting that nVidia chose the Kepler to demonstrate the Unreal 4 engine at the GDC.

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