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In 2009-2010, AMD launched the entire 4 chip Evergreen series in 6 months. By previous standards this was a quick pace for a new design, especially since AMD had not previously attempted a 4 chip launch in such a manner. Now in 2012 AMD’s Southern Islands team is hard at work at wrapping up their own launch with new aspirations on quickness. Evergreen may have launched 4 chips in 6 months, but this month AMD will be completing the 3 chip Southern Islands launch in half the time – 3 chips in a mere 3 months.

To that end today AMD is taking the wraps off the final piece of the Southern Islands puzzle: Pitcairn. The middle child of the family, it will be the basis of AMD’s $250+ enthusiast segment Radeon HD 7800 series. We’ve seen AMD capture the high-end with the 7900 series and struggle to control the mainstream market with the 7700 series, but how does the 7800 series fare amidst AMD’s lead in deploying 28nm GPUs? Let’s find out.

AMD GPU Specification Comparison
  AMD Radeon HD 7870 AMD Radeon HD 7850 AMD Radeon HD 6970 AMD Radeon HD 6950 AMD Radeon HD 5870
Stream Processors 1280 1024 1536 1408 1600
Texture Units 80 64 96 88 80
ROPs 32 32 32 32 32
Core Clock 1000MHz 860MHz 880MHz 800MHz 850MHz
Memory Clock 4.8GHz GDDR5 4.8GHz GDDR5 5.5GHz GDDR5 5.0GHz GDDR5 4.8GHz GDDR5
Memory Bus Width 256-bit 256-bit 256-bit 256-bit 256-bit
Frame Buffer 2GB 2GB 2GB 2GB 1GB
FP64 1/16 1/16 1/4 1/4 1/5
Transistor Count 2.8B 2.8B 2.64B 2.64B 2.15B
PowerTune Limit 190W 150W 250W 200W N/A
Manufacturing Process TSMC 28nm TSMC 28nm TSMC 40nm TSMC 40nm TSMC 40nm
Architecture GCN GCN VLIW4 VLIW4 VLIW5
Price Point $350 $250 N/A N/A N/A

So what exactly is Pitcairn? In a nutshell, take Cape Verde (7700) and double it, and you have Pitcairn. Pitcairn has twice the number of CUs, twice the number of ROPs, twice the memory bandwidth, and of particular importance twice as many geometry engines on the frontend. This works out to 1280 SPs among 20 CUs – organized as a doubling Cape Verde’s interesting 4/3/3 configuration – 80 texture units, 32 ROPs, 512KB L2 cache, and a 256-bit memory bus. Compared to Tahiti, Pitcairn still has 12 fewer CUs and as a result less shader and texturing performance along with the narrower memory bus, but it has the same number of ROPs and the same frontend as its bigger brother, which as we’ll see creates some very interesting situations.

On the functionality side of things, the Cape Verde comparisons continue. As with all Southern Islands family parts, Pitcairn supports things such as DX10+ SSAA, PowerTune, Fast HDMI support, partially resident textures, D3D 11.1 support, and the still-AWOL Video Codec Engine (VCE). FP64 support is once again present, and like Cape Verde it’s a performance-limited implementation for compatibility and software development purposes, with FP64 performance limited to 1/16th FP32 performance.

AMD’s Pitcairn cards will be the Radeon HD 7870 GHz Edition and the Radeon HD 7850. The 7870 is a full Pitcairn, clocked at 1000MHz core and paired with 2GB of GDDR5 running at 4.8GHz. It has a PowerTune limit of 190W while AMD puts its typical board power draw closer to 175, meanwhile idle power consumption is around 10W with a long idle of 3W like the rest of Southern Islands. As for the 7850 it’s the typical lower tier part, featuring 16 active CUs (1024 SPs), an 860MHz core clock, and the same 2GB of GDDR5 running at 4.8GHz as its counterpart, giving it roughly 68% the shading/texturing performance and 86% of the ROP & frontend performance of the 7870. The PowerTune limit is 150W with a typical board power of 130W, and the same 10W/3W idle power consumption as the 7870.

Altogether the 7800 series isn’t just the successor to the Barts based 6800 series in name but also the successor to the 6800 in design. This includes not only power consumption, with one card being a sub-150W part, but also with regards to things such as CrossFire, where it features a single CF connector. Interestingly enough even though Barts was already a fairly small chip for its performance, Pitcairn takes this one step further with a die size of 212mm2, which in turn contains 2.8B transistors, only 160M more than Cayman. As we’ll see when we get to our benchmarks, this makes Pitcairn a surprisingly small chip given its 6970+ performance.

Speaking of the 6970, let’s talk about the 7800 series’ competition. As AMD began winding down Cayman (6900 series) almost immediately with the launch of the 7900 series, at this point the 6900 market has effectively dried up. Having taken themselves out of competition with themselves, AMD’s only competition is NVIDIA’s lineup. From a performance and price basis the 7870 and 7850 don’t map particularly well to any specific NVIDIA products, but generally speaking they’re targeted against the GTX 570 and GTX 560 Ti respectively.

With AMD targeting the ~$320 570 and ~$210 560 Ti and given their conservative pricing on the rest of Southern Islands, it should come as no surprise that the 7800 series is priced equally conservatively. The 7870 will have an MSRP of $350, while the 7850 will have an MSRP of $250. With the 7800 series completing the launch of Southern Islands, this gives AMD a consistent price structure for the entire family: $550, $450, $350, $250, $159, and $109.

Finally, as far as availability goes this will be a delayed launch. AMD is formally unveiling the 7800 series today, but it will not go on sale until the 19th, 2 weeks from now. AMD has said that this is due to both CeBIT and the Game Developers Conference; AMD and their partners want to be able to show off the 7800 series to their respective attendees at those events, with both events being far too large to keep the 7800 under wraps. This delayed launch also means that partner cards aren’t quite ready yet, so we only have AMD’s reference cards on hand. We’ll be taking a look at partner cards later this month.

Spring 2012 GPU Pricing Comparison
AMD Price NVIDIA
Radeon HD 7950 $450 GeForce GTX 580
Radeon HD 7870 $350  
  $330 GeForce GTX 570
Radeon HD 7850 $250  
  $200 GeForce GTX 560 Ti
  $179 GeForce GTX 560
Radeon HD 7770 $159  

 

Meet The Radeon HD 7870 & Radeon HD 7850
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  • chizow - Monday, March 05, 2012 - link

    Sorry, fact checking 101 says the 7850 is still clearly behind the 570, about 10% faster than the GTX 560Ti ($200). The 7870 may be the SKU you're referring to but it costs $350, which again, brings very little movement on pricing:performance relative to 14-16 month old parts. Reply
  • CeriseCogburn - Thursday, March 08, 2012 - link

    Hey don't be so factual. medi01 can also look forward to blurred up MLAA, lack of LOD detail compensation, no PhysX, drivers crashing like mad inexplicably for a year or two until things get "ironed out", new games "not running", mouse cursors stuck in corners, whining about tessellation levels in games "it can't handle", and generally blaming nvidia for all it's failures...
    The "$80" imaginary dollars he saves he can "reinvest" in a "solid" with a "for sure" payoff - his endless hours "fixing" his 7850 "issues".
    Reply
  • SlyNine - Monday, March 05, 2012 - link

    That's a very 1 dimensional opinion. Compared to the 5870 node change which equaled 2x performance for around the same price, A fab shrink that doesn't double your performance for the money is disappointing.

    We are comparing it to how past node changes changed the price/performance model. This one is HORRIBLE because it basically slides right in to the old one, so now we have a node change that does very little for price.

    I'm running a 5870 which is basically 75% the performance of a 7970, and I paid 379 for the 5870. Which is also 75% of the cost of a 7970. The price of a 7970 is basically the exact same price structure as the 2 1/2 year old 5870, So we are stuck where we were in 2009, yay.
    Reply
  • morfinx - Monday, March 05, 2012 - link

    75% performance of 7970 would mean that it's 33% faster than a 5870. And that's just not accurate. I have a 5870 as well, so I was paying a lot of attention on how much faster the 7970 is in various reviews. Everything I've read indicates that it's anywhere from 70-110% faster at 2560x1600 resolution (I run 3600x1920, so likely even even more of a difference). That's not even even considering the massive overclocking headroom of the 7970 vs barely any OC headroom of the 5870. Overclocked, a 7970 is easily twice as fast as a 5870. Reply
  • SlyNine - Thursday, March 08, 2012 - link

    I should have said 66% for 66% of the price. Point being the price/Performance has not improved...

    Its around 40-60% faster according to Anandtech's benchmarks.

    Overclocked, don't make me laugh.
    Reply
  • chizow - Monday, March 05, 2012 - link

    @Kiste: Agreed, don't worry about the criticism you're taking. This site has a lot of readers with very low standards or very limited perspective when it comes to the GPU industry.

    7000 series pricing and performance is a disappointment so far, there's no doubt about it. You can throw as much historical perspective and factual pricing/performance at them but you''ll just be greeted with blank stares and accusations of fanboyism.

    Bottomline is this, if Nvidia follows this price and performance structure, EVERYONE would be disappointed.

    If Nvidia took 14-16 months and only improved their entire product stack 15-25% on a new architecture and new process node with Kepler while increasing prices accordingly, it'd be a colossal failure.

    It makes you wonder why the AMD fans don't see it the same way?
    Reply
  • Kaboose - Monday, March 05, 2012 - link

    you're acting like Kepler has been released and Nvidia won't be doing the same exact thing, I really doubt we will see Nvidia releasing higher performing cards then AMD at much lower prices like you see to think. Reply
  • chizow - Monday, March 05, 2012 - link

    I didn't say we know what Kepler holds, what I'm saying is *IF* Nvidia did this, it would be a colossal failure and we could just write off 28nm entirely. That's why it makes you wonder why AMD fans are giving them a pass for such little improvement in performance and pricing.

    Honestly, with 15-25% improvement top to bottom over existing SKUs, Nvidia could have simply refreshed their entire Fermi line-up and hit those targets with just clockspeed increases from the smaller process.

    At no other point in the history of GPUs has a new process/architecture from either IHV brought so little movement in price and performance. There's no innovation here and no incentive for anyone who bought in the last few generations to bother upgrading.

    If you have a 5850/470 or better, there is VERY little reason to upgrade right now especially at the asking prices.
    Reply
  • Kaboose - Monday, March 05, 2012 - link

    What % of people have 5850/470 or better GPUs though? Im going to say not many. 7850/7870 are good cards for people entering the market on mid range desktops that want to add a GPU for gaming. As well as HTPC use. And for system builders who are looking for a good OC and current gen. technology. Reply
  • Ananke - Monday, March 05, 2012 - link

    See Steam statistics. The 5th series was the majority. The largest target market are owners of 5850/5870. I have 5850 and I can afford any card, but I see no reason to upgrade. At this price point gaming is not the only usage, I want quality hardware video encoding acceleration by MANY software packages, GPGPU applications. Today, in those areas, AMD has actually even less applications than when they launched the 5th series.

    For SO much money and NO applications outside gaming the ONLY reason not to use NVidia would be heat dissipation. If Kepler cards are colder, NVidia has a win.
    Reply

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