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With the launch of Tahiti behind them, AMD is now firing on all cylinders to get the rest of their Southern Islands lineup out the door. Typically we’d see AMD launch their GPUs in descending order of performance, but this time AMD is taking a slight detour. Rather than following up the Tahiti based 7900 series with the Pitcairn based 7800 series, AMD is instead going straight to the bottom and launching the Cape Verde based 7700 series first.

Today AMD will be launching two cards based on the Cape Verde GPU: the Radeon HD 7750, and the Radeon HD 7770 GHz Edition. As the Juniper based 5700 series never got a proper Northern Islands successor, this is the first real update for the x700 series since the launch of the 5700 series in October of 2009. Given the success of the 5700 expectations are going to be high, and to fulfill those expectations AMD will be bringing to bear their new GCN architecture along with a full node jump with TSMC’s 28nm process. But will this be enough to enable the 7700 series to replicate the success of the 5700 series? Let’s find out.

AMD GPU Specification Comparison
  AMD Radeon HD 7770 GHz Edition AMD Radeon HD 7750 AMD Radeon HD 6850 AMD Radeon HD 5770 AMD Radeon HD 5750
Stream Processors 640 512 960 800 720
Texture Units 40 32 48 40 36
ROPs 16 16 32 16 16
Core Clock 1000MHz 800MHz 850MHz 850MHz 700MHz
Memory Clock 4.5GHz GDDR5 4.5GHz GDDR5 4.8GHz GDDR5 4.8GHz GDDR5 4.6GHz GDDR5
Memory Bus Width 128-bit 128-bit 256-bit 128-bit 128-bit
Frame Buffer 1GB 1GB 1GB 1GB 2GB
FP64 1/16 1/16 N/A N/A N/A
Transistor Count 1.5B 1.5B 1.7B 1.04B 1.04B
PowerTune Limit 100W 75W N/A N/A N/A
Manufacturing Process TSMC 28nm TSMC 28nm TSMC 40nm TSMC 40nm TSMC 40nm
Architecture GCN GCN VLIW5 VLIW5 VLIW5
Price Point $159 $109 ~$149 ~$99 ~$89

With the 6000 series AMD effectively had a 5 chip stack: Caicos (6400), Turks (6600), the rebadged Juniper (6700), Barts (6800), and Cayman (6900). Since then integrated GPUs have effectively wiped out the low end of the market, and by the time Trinity launches later this year any product short of 6600 performance should be made redundant. As a result AMD has reigned in on their spread out stacks, leading to their 28nm Southern Islands product stack being just 3 products: Cape Verde (7700), Pitcairn (7800), and Tahiti (7900). Anything below the 7700 series will be rebadged Northern Islands parts, primarily Turks and Caicos.

But AMD’s product stack doesn’t tell the whole story. AMD will need to cover a wide range of products and price levels with only 3 GPUs, ranging from $109 to $550. As a result the performance levels of AMD’s various product series are being redefined somewhat, and nowhere is this more apparent right now than with the 7700 series. Why do we say that? Well let’s take a look at the specs and pricing.

Cape Verde, the GPU at the heart of the 7700 series, is AMD’s smallest 28nm GPU. With a die size of 123mm2 it’s only a hair bigger than the 118mm2 Turks GPU that powers the 6600 series. In terms of functional units we’re looking at 10 Compute Units, giving Cape Verde 640 SPs and 40 texture units. Elsewhere Cape Verde packs 16 ROPs, 1 geometry engine/rasterizer pair, and 512KB of L2 cache, with the chip coupled to a 128bit GDDR5 memory bus. Altogether compared to Tahiti this is around 31% of the CUs, 33% of the memory bus width, and half as many ROPs.

Interestingly, unlike Tahiti, Cape Verde’s CUs are organized slightly differently. GCN is designed around 4 CUs in each CU Array, with the 4 CUs sharing a read-only L1 instruction cache and a read-only L1 data cache. This is how both the 7970 and 7950 are organized, with the 7950 simply lopping off a whole CU array. However with Cape Verde 10 CUs doesn’t cleanly divide into groups of 4, so for the first time AMD has built something a bit different. In Cape Verde there are 3 CU arrays, populated in a 4/3/3 manner. With regards to performance there shouldn’t be a huge difference, but this does mean that there’s a bit less cache pressure on the CUs occupying the smaller CU arrays.

On the functionality side of things, backing up Cape Verde will be the rest of the Southern Islands family features we’ve already seen on Tahiti, such as DX10+ SSAA, PowerTune, Fast HDMI support, partially resident textures, D3D 11.1 support, and the still-AWOL Video Codec Engine (VCE). Even FP64 support is accounted for, however similar to how NVIDIA handles it on lower-end parts it’s a performance-limited implementation for compatibility and software development purposes, with FP64 performance limited to 1/16th FP32 performance.

As for the cards themselves, AMD will be releasing two Cape Verde cards: the Radeon HD 7750, and the Radeon HD 7770 GHz Edition. The 7770 will be a fully enabled Cape Verde with all 10 CUs (640 SPs) enabled, running at 1GHz for the core clock and 4.5GHz for the memory clock, with a PowerTune limit of 100W and an AMD defined typical board power of 80W. The 7750 meanwhile has 2 disabled CUs, giving it 512 SPs and 32 texture units, while the ROP count is unchanged at 16. The core clock will be 800MHz while the memory clock is the same as the 7770 at 4.5GHz, with a PowerTune limit of 75W and a typical board power of 55W. Both cards have a sub-10W idle TDP, while long-idle is sub-3W.

With those specs in mind, it’s interesting to note that the difference between the 7750 and 7770 is much wider than we’ve seen in past products. Compared to the 7750, the 7770 has 25% more CUs and a 25% core clock advantage, giving it a massive 56% shader and texture performance advantage over the 7750. With the 5700 series this gap was only 35%, and most of that was a result of core clock differences. The fact that the memory bandwidth is the same between the 7770 and 7750 equalizes things somewhat, but it’s still a huge difference for two cards that are in the same family.

This brings us back to where we started: how AMD is covering the entire $109+ market with only 3 GPUs. Between the massive performance gap between the 7700 series cards and the fact that the 7750 is a sub-75W part, it becomes increasingly obvious that the 7700 series is the de-facto replacement for both the 6600 series and the 5700 series. The 7750 will fill the 6670’s old role as AMD’s top sub-75W card, but as we’ll see its performance means it won’t be a complete replacement for the 5700 series. Instead the role of replacing the 5700 series falls to the much more powerful 7770.

As for today’s launch, AMD will be launching the 7750 at $109 and the 7770 at $159, which happens to be the same prices the 5770 and 5750 512MB launched at respectively. With midrange cards there usually aren’t any supply issues and we aren’t expecting the 7700 series launch to be any different, however as is customary AMD’s partners will be launching semi-custom cards from day one, so pricing will probably be inconsistent.

At these prices the 7700 series will be competing with a number of last-generation cards. The 7750 will be up against AMD’s 5770/6770 and the absolute cheapest of NVIDIA’s GTX 550 Ti cards. Meanwhile the 7770 will be competing with AMD’s 6850 and 6870, along with NVIDIA’s GTX 460 and their cheapest GTX 560s. And as we’ll see in our benchmarks, this is ultimately going to be more than the 7700 series can handle.

Winter 2011/2012 GPU Pricing Comparison
AMD Price NVIDIA
  $209 GeForce GTX 560 Ti
  $179 GeForce GTX 560
Radeon HD 6870 $169  
Radeon HD 7770 $159  
Radeon HD 6850 $139  
  $119 GeForce GTX 550 Ti
Radeon HD 7750 $109  
Radeon HD 6770 $99  

 

Meet the Radeon HD 7750
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  • kallogan - Wednesday, February 15, 2012 - link

    HD 6850 is still the way to go. Reply
  • zepi - Wednesday, February 15, 2012 - link

    So basically in couple of generations we've gone
    4870 > 5770/6770 > 7770

    Chip size
    260mm2 > 165mm2 > ~120mm2 chip.

    Performance is about
    100 > 100 > 120

    Power consumption in gaming load according to Techpowerup (just graphics card):
    150W - 108W - 83W

    And soon we should have 1 inch thick laptops with these things inside. I'm not complaining.
    Reply
  • silverblue - Wednesday, February 15, 2012 - link

    Good point. One thing I think people forget is that smaller processing technologies will yield either better performance at the same power, or reduced consumption at the same performance... or a mix of the two. You could throw two cards in dual-GPU config for similar power to one you had two years back, and still not have to worry too much if CrossFire or SLi doesn't work properly (well, if you forget the microstuttering, of course). Reply
  • cactusdog - Wednesday, February 15, 2012 - link

    WHy is the 6770 left out of benchmarks?? Isnt that odd considering the 7770 replaces the 6770? I really wish reviewers would be independant when reviewing cards, instead of following manufacturer guidelines. Reply
  • Markstar - Wednesday, February 15, 2012 - link

    No, since the 6770 is EXACTLY the same card as the 5770 (just relabeled). So it makes sense to continue using the 5770 and remind AMD (and us) that we do not fall for their shenanigans (sadly, many do fall for it). Reply
  • gnorgel - Wednesday, February 15, 2012 - link

    For your 6850. It should sell a lot better now. Maybe they really stopped producing it and need to get rid of stocks. But when it's sold out almost anyone should go for a gtx 560, 7% more expensive and 30% faster.
    The only reason to buy a 7770 now is if your powersupply can't support it and you would have to get a new one.
    Reply
  • duploxxx - Wednesday, February 15, 2012 - link

    by the time the 6850 is out of stock the 78xx series are launched which will knock out 560

    don't understand what evryone is complaining about, its faster then the 57xx-67xx series, les spower. sure it's not cheap but neither are the 57-67 @ launch. Combined with old gen available and NV products a bit to expensive but this is just starting price....
    Reply
  • akbo - Wednesday, February 15, 2012 - link

    Moore's law apparently doesn't apply to graphic cards. People expectations do. People expect that every two years gpus at the same price point have double transistors and thus be faster by so. Obviously perf does not scale like so since the 28 nm shrink only has a 50% improvement from 40 nm. However that would mean a 50% improvement is expected. Imperfect scaling would mean a 40% improvement.

    So people expect that a card which is 20% faster than a card from 2 years ago to be 1.2/1.4 the price at launch, or an ~ 85% of the 5770 launch price in this case. That would mean that the card should retail at around $130-140 or so for the 7750 and sub-$100 pricing, like $90 or so. I expect it to be that price too.
    Reply
  • chizow - Wednesday, February 15, 2012 - link

    Moore's Law does actually hold true for GPUs in the direct context of the original law as you stated, roughly doubled transistors every 2 years with a new process node. The performance has deviated however for some time now with imperfect scaling relative to transistors, but at least ~50% has been the benchmark for performance improvements over previous generations.

    Tahiti and the rest of Southern Islands itself isn't that much of a disappointment relative to Moore's Law, because it does offer 40-50% improvement over AMD's previous flagship GPU. The problem is, it only offers 15-25% improvement over the overall last-gen performance leader the GTX 580 but somewhat comically, AMD wants to price it in that light.

    So we end up with this situation, the worst price performance metrics ever where a new GPU architecture and process node only offers 15-25% performance increase at the same price (actually 10% more in the 7970 case). This falls far short of the expectations of even low-end Moore's Law observer estimates that would expect to see at least +50% over the last-gen overall high-end in order to command that top pricing spot.
    Reply
  • arjuna1 - Wednesday, February 15, 2012 - link

    DX11.1?? With only one true DX11 game on the market, BF3, there is literally no incentive to upgrade to this generation of cards 7xxx/kepler.

    Unless nvidia comes out with something big, and I mean big as in out of this world, I'll just skip to the next gen, and if AMD insists in being an ass with pricing, I'll go Ngreen when the time comes.

    Now, the worrying thing is that it's becoming evident, both parties are becoming too cynical with price fixing, when is that anti trust lawsuit coming?
    Reply

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