Last year at the iPad introduction Steve Jobs announced that Apple is a mobile device company. Just last week Steve returned to introduce the iPad 2 and point out that the majority of Apple's revenue now comes from products that run iOS. The breakdown is as follows:

AAPL Revenue Sources—Q1 2011
iPad iPhone iPod Mac iTunes Store Software/Services Peripherals
Percentage 17.2% 39.1% 12.8% 20.3% 5.4% 2.9% 2.2%

Just looking at iPad and iPhone, that's 56% of Apple's sales. All Macs put together? Only 20%. Granted 20% of $26.7 billion in sales is still $5.3 billion, but the iOS crew gets most of the attention these days.

It shouldn't come as a surprise that when Apple launched its 2011 MacBook Pro lineup last week that it did so with little fanfare. There was no special press event and no video of an unusually charismatic man on a white background describing the latest features of the systems. All we got two weeks ago were a few pages describing the high level features of the lineup, a short outage on the Mac Store and five new configurations available for sale.

Apple tends to not mix architecture updates and chassis changes. The 2011 MacBook Pro lineup is no different. These models fundamentally implement the same updated unibody shell that was introduced in 2009. The term unibody comes from the fact that the base of the chassis is machined out of a single block of aluminum. There's no way to gain access to the MacBook Pro's internals from above, you have to go in from below. As a result there's absolutely no chassis flex or squeaking while you pound on the keyboard, use the trackpad or just interact with the part of the machine that you're most likely to be touching. Apple has been shipping unibody MacBook Pros since 2008 and from my experience the design has held up pretty well.


From top to bottom: 13-inch MBP (2011), 15-inch MBP (2011), 15-inch MBP (2010)

The biggest letdown in the design has been the hinge connecting the display to the rest of the chassis. I haven't had it fail completely but I've had it become frustratingly loose. Even brand new, out of the box, the 15-inch MacBook Pro will have its display move by a not insignificant amount if you tilt the machine 90 degrees so that the display is parallel to the ground. A number of readers have written me over the years asking if Apple has improved the locking ability of the hinge in each new version of the MacBook Pro. It doesn't seem to be any better with the 2011 model—sorry guys.

Other than screen size, ports and internals, there's nothing that separates the 13-, 15- and 17-inch MacBook Pros from one another. They all feature the same excellent backlit keyboard (keyboard size is constant across all models) and a variant of the same high quality display. All of them have the same front facing 720p camera and the same large glass-covered trackpad.

Battery capacity hasn't changed compared to last year, although power consumption on some models has gone up (more on this later).

2011 MacBook Pro Lineup
13-inch (low end) 13-inch (high end) 15-inch (low end) 15-inch (high end) 17-inch
Dimensions
0.95 H x 12.78 W x 8.94 D
0.95 H x 14.35 W x 9.82 D
0.98 H x 15.47 W x 10.51 D
Weight
4.5 lbs (2.04 kg)
5.6 lbs (2.54 kg)
6.6 lbs (2.99 kg)
CPU
2.3 GHz dual-core Core i5
2.7 GHz dual-core Core i7
2.0 GHz quad-core Core i7
2.2 GHz quad-core Core i7
2.2 GHz quad-core Core i7
GPU
Intel HD 3000 Graphics
Intel HD 3000 + AMD Radeon HD 6490M (256MB)
Intel HD 3000 + AMD Radeon HD 6750M (1GB)
Intel HD 3000 + AMD Radeon HD 6750M (1GB)
RAM
4GB 1333MHz DDR3 (8GB max)
HDD
320GB 5400 RPM
500GB 5400 RPM
500GB 5400 RPM
750GB 5400 RPM
750GB 5400 RPM
Display Resolution
1280x800
1440x900 (1680x1050 optional)
1920x1200
Ports
Gigabit LAN, Firewire 800, Thunderbolt, 2x USB 2.0, SDHC slot, combined audio in/out jack
Gigabit LAN, Firewire 800, Thunderbolt, 2x USB 2.0, SDHC slot, separate audio in/out jacks
Gigabit LAN, Firewire 800, Thunderbolt, 3x USB 2.0, separate audio in/out jacks, ExpressCard 34 slot
Battery Capacity
63.5Wh
77.5Wh
95Wh
Price $1,199 $1,499 $1,799 $2,199 $2,499

The new MacBook Pros are still equipped with DVD drives and thus Apple still distributes OS X and the application preload on a pair of DVDs. I was hoping Apple would go to an all-USB distribution starting with the MBA but it looks like we'll have to wait for another generation of Pro systems before we see that.

Turbo and the 15-inch MacBook Pro
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  • brettski - Thursday, November 10, 2011 - link

    Total NYC sales tax is 8.875%.
    NY state tax is only 4.5%
    Reply
  • brettski - Thursday, November 10, 2011 - link

    i'm sorry... state is 4%, city is 4.5%, plus Metropolitan Commuter Transportation District surcharge of 0.375%= 8.875% sorry... mixed up the city and state rates. Reply
  • gstrickler - Thursday, March 10, 2011 - link

    What are you talking about? Most of us non-gamers don't even need a dedicated GPU, much less 256MB of graphics memory. I'm currently running on a late 2007, 15" MBP which has an 8600M GPU with 128MB of graphics RAM, and I only use it because there is no IGP on this machine. Once you get to the level of the Nvidia 9400M, IGP is plenty for a non-gamer, and even 32MB allocated to graphics RAM is more than adequate. The exception is if you need OpenCL support, since Intel's IGPs don't support OpenCL.

    I wish Apple offered a 13" MPB with a higher resolution (1440x900) matte display or a 15" with AES-NI and without a dGPU. I could use the faster CPU and HT, but I don't really need quad-core (but it's nice to have it available when on AC power), and battery life is far more important to me than a GPU or maximum CPU speed.

    In fact, what I would really like is a 15" with matte display, no dGPU, Core i7-2720QM (for AES-NI support) with the ability to disable 2 cores/4 threads when on battery power. The 2011 15" lets me get close, if I use gfxcardstatus to disable the dGPU. If I can get software to disable 2 cores when on battery, it'll give me everything I'm asking for, but at a fairly hefty premium ($+150 for the matte display, $+400 for the Core i7-2720QM and Radeon 6750M + 1GB that I'll never use). Of course, what that means is that I'll either get the entry level 15" without AES-NI support and use gfcardstatus to disable the dGPU, or I'll wait for the next update and see if the options are any better.

    Notes to Apple:
    1. Make a matte screen an option on all machines, for no more than a $50 premium (no forced upgrade to a higher resolution)
    2. Offer a 15" without a dGPU (e.g. make the dGPU a separate plug-in module)
    3. Offer a 1440x900 screen for the 13" MPB.

    I doubt I'll see any of those, but it doesn't hurt to ask.
    Reply
  • tipoo - Thursday, March 10, 2011 - link

    "Most of us non-gamers don't even need a dedicated GPU"

    Most people don't need a truck, that doesn't mean no one does. This is branded as a pro machine, and at nearly 2 grand the GPU doesn't fit the bill.
    Reply
  • alent1234 - Friday, March 11, 2011 - link

    MAcbooks are thin, long battery life, nice screen and good build quality first. specs second. until sandy bridge came out laptops with long battery life cost just as much as a macbook or more.

    a lot of the people that buy these are mobile pro's who need to use a laptop for hours while away from a power source
    Reply
  • sync216 - Thursday, March 10, 2011 - link

    256MB is fine for the 64xxM series GPUs. The performance improvement going to GDDR5 and a faster GPU is much higher than the improvement from 256 to 512 would have given. For customers who really need the additional graphics performance (and corresponding graphics memory) apple is offering the very fast 6750M with 1GB. Reply
  • Demon-Xanth - Thursday, March 10, 2011 - link

    ...Apple is more like Sony than Acer? Their core buisness is no longer computers, but gadgets. Reply
  • michael2k - Friday, March 11, 2011 - link

    Um, this was evident in 2001 when the Titanium PowerBook was first unveiled, then the iPod later that year, then the music store in 2004, etc.

    Also, you have it backwards, their core business is computers, they just happen to know how to turn computers into gadgets. They treat the iPod like a computer (firmware updates on a regular basis), which means they aren't disposable. Contrast that to the average phone OEM with Android who won't see updates for longer than 6 months, where Apple pushes updates to their iPhone for over 29 months.
    Reply
  • jameskatt - Friday, May 06, 2011 - link

    Nearly all of Apple's products are computers:

    Mac Pro = desktop expandable computer running OS X
    iMac = all-in-one desktop computer running OS X
    Mac Mini = non-expandable desktop computer running OS X
    MacBook Pro = high end laptop computer running OS X
    MacBook Air = high end netbook computer running OS X
    MacBook = basic laptop computer running OS X
    iPad = tablet computer running OS X
    iPhone = handheld tablet computer with phone running OS X
    iPod Touch = handheld tablet computer running OS X
    AppleTV = multimedia appliance computer running OS X

    OS X has two variations - Mac OS X and iOS. The core operating system is the same for both.

    Apps for both are written using Apple's XCode Development System.
    Reply
  • quiksilvr - Thursday, March 10, 2011 - link

    I'm surprised SSD isn't standard to begin with. $1199 for a 13" laptop and you don't even get dedicated graphics? Seriously? The HDDs aren't even 7200rpm. This is insulting to the nth degree.

    If you want a solidly built, well-spec'd, thin and fairly priced system, get the Envy 14. You get 7200rpm HDD, dedicated graphics, an HD webcam with TWO microphones (necessary for sound cancelling), a backlit keyboard and even Photoshop and Premiere.

    Until Apple drops their prices to a realistic and reasonable level, avoid it completely.
    Reply

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