Your Feedback On The Use of EVGA's GeForce GTX 460 FTW in Last Night's Review
by Anand Lal Shimpi on October 22, 2010 5:55 PM EST- Posted in
- GPUs
Last night we published our Radeon HD 6870 and 6850 review. In it we made a decision to include a factory overclocked GeForce GTX 460 from EVGA (the EVGA GeForce GTX 460 FTW). For those who aren't aware, NVIDIA has allowed a number of its partners to ship GTX 460s at higher than stock clock speeds. A practice that has been done in the past. The cards are available in retail with full warranties.
A number of you responded in the comments to the article very upset that we included the EVGA card. Even going as far to accuse us of caving to NVIDIA's pressure and demands. Ryan and I both felt it was necessary to address this front and center rather than keep the discussion in the comments.
Let's start with the obvious. NVIDIA is more aggressive than AMD with trying to get review sites to use certain games and even make certain GPU comparisons. When NVIDIA pushes, we push back. You don't ever see that here on AnandTech simply because I don't believe this is the place for it. Both sides (correction, all companies) have done nasty things in the past but you come here to read about products, not behind the scenes politics so we've mostly left it out of our reviews.
NVIDIA called asking for us to include overclocked GTX 460s in the 6800 series article. I responded by saying that our first priority is to get the standard clocked cards tested and that if NVIDIA wanted to change the specs of the GTX 460 and guarantee no lower clocked versions would be sold, we would gladly only test the factory overclocked parts. NVIDIA of course didn't change the 460's clocks and we ended the conversation at that. We gave NVIDIA no impression that we would include the card despite their insistence. The decision to include the EVGA GeForce GTX 460 FTW was made on our own entirely.
We don't like including factory overclocked parts in our reviews for reasons we've already mentioned in the article itself. This wasn't a one off made for the purpose of reviewing only, it's available from online vendors and a valid option from a price comparison. Furthermore it presented us with an interesting circumstance where the overclock was large enough to make a significant impact - the 26% overclock pushed the card to a performance level that by all rights could have (and should have) been a new product entirely.
From my standpoint, having more information never hurts. This simply provides another data point for you to use. We put hefty disclaimers in the article when talking about the EVGA card, but I don't see not including a publicly available product in a review as a bad thing. It's not something we typically do, but in this case the race was close enough that we wanted to cover all of our bases. At the end of the day I believe our conclusion did just that:
At $179 buy the 6850. At $239 buy the 6870 for best performance/power. If you want the best overall performance, buy the GTX 470. However, as long as they are available the EVGA GeForce GTX 460 FTW is a good alternative. You get the same warranty you would on a standard GTX 460, but you do sacrifice power consumption for the performance advantage over the 6870.
We were honestly afraid that if we didn't include at least a representative of the factory overclocked GTX 460s that we would get accused of being too favorable to AMD. As always, this is your site - you ultimately end up deciding how we do things around here. So I'm asking all of you to chime in with your thoughts - how would you like to handle these types of situations in the future? Do we never make exceptions even in the case of a great number of factory overclocked cards being available on the market? Do we keep the overclocked comparison to a single page in the review? Or does it not matter?
And if you're worried about this being tied to financial gain: I'll point out that we are one of the only sites to have a clear separation of advertising and editorial (AnandTech, Inc. doesn't employ a single ad sales person, and our 3rd party sales team has no stake in AT and vice versa). The one guarantee that I offer all of our writers here at AnandTech is you never have to worry about where your paycheck is coming from, just make sure you do the best job possible and that your conclusions are defensible.
If we've disappointed you in our decision to include the EVGA FTW in last night's review, I sincerely apologize. At the end of the day we have to maintain your trust and keep you all happy, no one else. We believed it was the right thing to do but if the overwhelming majority of you feel otherwise, please let us know. You have the ability to shape how we do things in the future so please let us know.
Whether you thought it was an issue or not, we'd love to hear from you. I do appreciate you reading the site and I want to make it better for you in the future.
GP
Take care,
Anand

620 Comments
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bubolini009 - Saturday, October 23, 2010 - link
Yea, well said. Replymaree - Sunday, October 24, 2010 - link
yes, this comment makes lot of sense. Anand and Ryan please take note. Replykarlostomy - Monday, October 25, 2010 - link
hear hear! ReplyB3an - Saturday, October 23, 2010 - link
What? Completely wrong, all of you. There was absolutely NO review of the EVGA GTX 460 FTW in the 68xx review. The card was simply included and mentioned on a single page because it's a close contender, and something you can buy for the same sort of price. Infact i can often find it cheaper than the 6870 even though the EVGA is overall atleast as fast, so having them both in the review was completely relevant and should have been done. It was clearly pointed out multiple times that it was an OC'ed card and was even downplayed because of that fact.When most people are in the market for buying a card, it does not matter if it's OC'ed or not, it's about performance vs money, and for that fact alone it was right to include the EVGA card. Basic logic. Reply
khaakon - Sunday, October 24, 2010 - link
+1I can only understand all this whining to a very small extent. It seems there ARE issues about availability and pricing, even heat and power consumption. The EVGA card is also significantly OC'ed compared to many, but there will only be better silicon as it matures in the fabs, so availiability and pricing may get ok. Even this review might have sold a bunch, who knows - I still belive in AT's independence as a review site.
Because most all these issues where already mentioned in the review for crying out loud !! Reply
khaakon - Sunday, October 24, 2010 - link
Most (...most) writers @AT write very well. Honest and sincere and outspoken in a way - even fun sometimes without falling off on the bad side of humour - I love reading your articles, yess i'm an AT fanboi (not gay though - I'll leave that to the whiners:)) Replyeanazag - Friday, October 22, 2010 - link
I welcome the extra information as a consumer. It would be nice if there was a way to filter the OCed cards out in the Bench section if we'd like. First and foremost the stock cards should be reviewed, but after that if you want review OCed also, great.I know I have sat comparing cards and the OCed one's just confused me because I don't know where they stand in line in performance, power, and heat. I typically buy stock video cards because I know exactly where it stands. Reply
Lunyone - Friday, October 22, 2010 - link
* I think in the future you should always state the condition/requirements that any company requires for their particular product review.* If you are ever requested to use an OC'd part, than OC all parts and compare. Also compare all parts at the STOCK settings. Between the 2 tests, one can make their own informed decision with the data. This will totally remove any doubts (or at least minimize) and the fanboys will see the differences and make their own decisions too.
Concerning the review: Another website noted what nVidia was asking for, but instead took a higher road and adjusted the GPU settings close to stock settings (actually they averaged the ones that were available). I think this was a better way to address using an OC'd GPU against a stock GPU for comparison reasons. Reply
gonks - Friday, October 22, 2010 - link
I think that if you put an OCed card in the charts, you should compare it with other OCed cards, not just reference cards, and in a separate page, otherwise is just bias...Also i'm still wondering why you didn't overclock the 6800 cards. I hope we'll see the results in the roundup next week. Reply
B3an - Saturday, October 23, 2010 - link
It's not bias at all. The EVGA costs the same price as the 6870 but offers atleast as good performance. This is what matters. This is what people look for when buying a card... you know... other cards that cost the same.There are also no OC'ed 68xx available yet to buy, i'm sure they would have been included otherwise. Reply