NVIDIA’s GeForce GTX 480 and GTX 470: 6 Months Late, Was It Worth the Wait?

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• Saiko Kila - Sunday, March 28, 2010 - link

  These MSRPs are not entirely, I mean historically correct... The first MSRP (list price) for HD 5850 was $259, and that was price you had to pay when buying on sites like newegg (there were some rebates, and some differences depending on manufacturer, but still you had to have a very potent hunting sense to get a card of any manufacturer, I got lucky twice). Shortly after launch (about one month, it was October) the MSRP (set by AMD) hiked to $279 and problems with supply not only continued but even worsened. Now, since November 2009, it's $299. HD 5870 followed generally similar path, though HD 5850 hiked more, which is no wonder. Note that this is for reference design only, some manufacturers had higher MSRPs, after all AMD or nvidia sell only chips and not gaming cards.
  
  If you believe anandtech, here you've got a link, the day the cards were announced:
  http://www.anandtech.com/video/showdoc.aspx?i=3643">http://www.anandtech.com/video/showdoc.aspx?i=3643
  
  The whole pricing things with HD 5xxx series is quite unusual (though not unexpected) since normally you'd anticipate the street price to be quite lower than MSRP, and then to drop even further, and you would be right. I remember buying EVGA GTX260 just after its launch and the price was good $20 lower than suggested price. That's why we need more competition, and for now the outlook isn't very bright, with nvidia not quite delivering...
  
  
  And these European prices - most if not all European countries have a heavy tax (VAT), this tax is always included and you have to pay it, there are other taxes too. In the US the sales tax is not included in the street price, and usually you can evade it after all (harder for Californians). Europeans usually get higher prices. Comparing US prices is thereby better, particularly in us dollars (most electronics deliveries are calculated in dollars in Europe). So the prices in the rest of the world were also boosted, even in Europe, despite weak dollar and other factors :)
  
  One note - HD5xxx cards are really very big and most of them have very unfriendly location of power sockets, so you'd expect to pay more for a proper, huge case. Also note that if you have a 600 W PSU or so you'd be smarter to keep it and not upgrade, unless REALLY necessary. The lower load means lower efficiency, especially when plugged to 115V/60Hz grid. So if you have a bigger PSU you pay more for electricity. And it seems that more gamers are concerned with that bill than in any time before... You couldn't blame them for that and it's sad in its own way.

• LuxZg - Tuesday, March 30, 2010 - link

  Well, current MSRP is like I wrote it above. If there is no competition and/or demand is very high, prices always tend to go up. We're just lucky it's not happening often because in IT competition is usually very good.
  
  As for European prices, what do taxes have to do with it? We've got 23% taxes here, but it's included in all prices, so if nVidia goes up 23% so do AMD cards as well. If I'm looking at prices in the same country (and city, and sometimes store as well), and if nVidia is 300$ and ATI is 100 and 500, than I just can't compare them and say "hey, nVidia is faster than this 100$ ATI card, I?ll buy that"... no, you can't compare like that. Only thing you can do in that case is say something like "OK, so I have 300$ and fastest I can afford is nVidia" .. or "I want fastest there is, and I don't mind the cost" and you'll take HD5970 than. Or you can't afford any of those. So again, I don't get why cards in this review are so rigidly compared one to another as if they have exact same price (or +/- 10$ difference). And at one hand they compare MORE expensive nVidia card to QUITE CHEAPER AMD card, but won't compare that same nVidia card to a more expensive AMD card.. WHY?
  
  And AMD cards are no bigger than nVidia ones, and last time I've checked bigger case is way way cheaper than a new PSU. And I'm running my computer on, get this, 450W PSU, so I'm not wasting any excessive power on inefficiences on low loads ;) And since this PSU keeps overclocked HD4890, it should work just fine with non-overclocked HD5870. While I'm pretty sure that GTX470 would already mean a new PSU, new PSU that costs ~100$/80€ .. So I'd pay more $ in total, and get a slower card.
  
  Again, I'm not getting why there's such a rigid idea of GTX470=HD5850 & GTX480=HD5870 ..

• LuxZg - Saturday, March 27, 2010 - link

  Just re-read the conclusion.. something lacks in this sentence:
  "If you need the fastest thing you can get then the choice is clear, .."
  Shouldn't it finish with "... choice is clear, HD5970..." ? That's what I'm saying, HD5970 wasn't mentioned in the entire conclusion. Past are the days of "single-GPU crown" .. That's just for nVidia to feel better. ATI Doesn't want "single GPU crown", they want the fastest graphics CARD. And they have it.. Serious lack in this article, serious.. And again, there is exact same amount of money dividing GTX480 and HD5870, as is between GTX480 and HD5970..

• blindbox - Saturday, March 27, 2010 - link

  I know this is going to take quite a bit of work, but can't you colour up the main cards and its competition in this review? By main cards, I mean GTX 470, 480 and 5850 and 5870. It's giving me a hard time to make comparison. I'm sure you guys did this before.. I think.
  
  It's funny how you guys only coloured the 480.
  
  PS: I'm sorry for the spam, my comments are not appearing, and I'm sorry for replying to this guy when it is completely off topic, lol.

• JarredWalton - Saturday, March 27, 2010 - link

  Yes, it did take a bit of work, but I did it for Ryan. The HD 5870/5970 results are in orange and the 5850 is in red. It makes more of a difference on crowded graphs, but it should help pick out the new parts and their competition. I'm guessing Ryan did it to save time, because frankly the graphing engine is a pain in the butt. Thankfully, the new engine should be up and running in the near future. :-)

• Finally - Saturday, March 27, 2010 - link

  Further improvement idea:
  Give the dual-chip/SLI cards also another colour tone.

• lemonadesoda - Sunday, March 28, 2010 - link

  No. Keep colouring simple. Just 3 or 4 colours max. More creates noise. If you need to highlight other results, colour the label, or circle or drop shadow or put a red * a the end.
  
  Just NO rainbow charts!

• IceDread - Tuesday, March 30, 2010 - link

  The article does not contain hd 5970 in CF. The article does not mention the hd 5970 at all under conclusion. This is really weird. It is my belief that anandtech has become pro nvidia and is no longer an objective site. Obejtivity is looking at performance + functionality / price. HD 5970 is a clear winner here. After all, who cares if a card has 1, 2 or 20 gpus? It's the performance / price that matters.

• Kegetys - Tuesday, March 30, 2010 - link

  According to a test in legitreviews.com having two monitors attached to the card causes the idle power use to rise quite a bit, I guess the anand test is done with just one monitor attached? It would be nice to see power consumption numbers for dual monitor use as well, I dont mind high power use during load but if the card does not idle properly (with two monitors) then that is quite a showstopper.

• Ryan Smith - Wednesday, March 31, 2010 - link

  I have a second monitor (albeit 1680) however I don't use it for anything except 3D Vision reviews. But if dual monitor power usage is going to become an issue, it may be prudent to start including that.