It's surreal isn't it? Is this how you pictured it? With forty-three days left in the year, AMD is finally letting us publish benchmarks of its long awaited Phenom microprocessor. The successor to K8, AMD's most successful micro-architecture to date, and the cornerstone of AMD's desktop microprocessor business for 2008: Phenom is here.

But shouldn't there be fireworks? Where's the catchy title? The Star Wars references were bound to continue right? Why were there no benchmarks before today, why are the next several pages going to be such a surprise?

AMD had been doing such a great job of opening the kimono as its employees liked to say, giving us a great amount of detail on Barcelona, Phenom and even the company's plans for 2008 - 2009. The closer we got to Phenom's official launch however, the quieter AMD got.

We were beginning to worry, and for a while there it seemed like Phenom wouldn't even come out this year. At the last minute, plans solidified, and we received our first Socket-AM2+ motherboard, with our first official Phenom sample. What a beautiful sight it was:

These chips are launching today, with availability promised by the end of the week. Phenom today is going to be all quad-core only, you'll see dual and triple-core parts in 2008 but for now this is what we get.

The architecture remains mostly unchanged from what we've reported on in the past. This is an evolutionary upgrade to K8 and we've already dedicated many pages to explaining exactly what's new. If you need a refresher, we suggest heading back to our older articles on the topic.

The Long Road to Phenom

Ever wonder why we didn't have an early look at Phenom like we did for every Core 2 processor before the embargo lifted? Not only are CPUs scarce, but AMD itself didn't really know what would be launching until the last moment.

At first Phenom was going to launch at either 2.8GHz or 2.6GHz; then we got word that it would be either 2.6GHz or 2.4GHz. A week ago the story was 2.4GHz and lower, then a few days ago we got the final launch frequencies: 2.2GHz and 2.3GHz.

Then there's the pricing; at 2.2GHz the Phenom 9500 will set you back $251, and at 2.3GHz you'd have to part with $283 (that extra 100MHz is pricey but tastes oh so good).

The problem is, and I hate to ruin the surprise here, Phenom isn't faster than Intel's Core 2 Quad clock for clock. In other words, a 2.3GHz Phenom 9600 will set you back at least $283 and it's slower than a 2.4Ghz Core 2 Quad Q6600, which will only cost you $269. And you were wondering why this review wasn't called The Return of the Jedi.

AMD couldn't simply get enough quantities of the Phenom at 2.4GHz to have a sizable launch this year (not to mention a late discovery of a TLB error in the chips), and the company was committed to delivering Phenom before the holiday buying season as these are tough times and simply waiting to introduce its first quad-core desktop parts was just not an option. Rather than paper launch a 2.4GHz part, AMD chose to go with more modest frequencies, promising faster, more competitive chips in Q1 2008. It's not the best PR story in the world, but it's the honest truth.

Two more quad-core Phenoms will come out in Q1: the 9900 and 9700, clocked at 2.6GHz and 2.4GHz respectively. The Phenom 9900 will be priced below $350 while the 9700 will be a sub-$300 part. As you can probably guess, the introduction of those two will push down the pricing of the 9600 and 9500, which will help Phenom be a bit more competitive.

It's worth mentioning that in the 11th hour AMD decided to introduce a multiplier-unlocked version of the Phenom 9600 sometime this year that will be priced at the same $283 mark. Whether or not it's called a Black Edition is yet to be determined.

Intel Responds with...really?
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  • eye smite - Tuesday, November 20, 2007 - link

    Who cares what this goofball said in his review, or all you other haters. AMD is following their roadmap as they've laid it out, they released early samples cause of the noisy minority screaming for a new chip and it didn't turn out right. You think actual production chips will have these issues or not mature over the next few weeks? Good God there's alot of you people out there with unrealistic expectations and some severe perception issues. If you can't say anything worthwhile about the phenom launch, why don't you just quit typing and spare some of us that look forward to seeing this chip actually release and mature and give us a quad core that isn't the intel p3 based quad core.
  • feelingshorter - Monday, November 19, 2007 - link

    Thats how all AMD fans feels. I was hoping at the VERY least that AMD cpus would have a lower idle/max power usage. That would of been a sell point even if Intel CPUs are faster. Too bad AMD's processors are lacking all across the board. But as a college student, if they price it REALLY cheap, i'd be willing to stick with AMD.
  • Regs - Monday, November 19, 2007 - link

    I was hoping they would of offered 2.4 GHz at around 200 dollars. This...this...is just horrible. Now I have no excuses left to not upgrade to a Intel Q.
  • elfy6x - Monday, November 19, 2007 - link

    This was a very sobering article. On a slightly brighter note, Toms Hardware was able to get their Phenom to 3.0Ghz stable using air cooling, so perhaps there is some hope just yet. The nice thing is that AM2 motherboards can use this processor so the upgrade ability is theoretically friendlier than some of Intel's boards. As long as AMD prices it accordingly, I think it will do alright. It will be nice when AMD really gets going *someday* and we have another successor with a similar bang that the K8 had at its introduction.
  • erwos - Monday, November 19, 2007 - link

    Hint: the samples they send to reviewers tend to be hand-picked for overclocking. The fact that Tom got a good OC out of it probably means nothing.
  • DrMrLordX - Monday, November 19, 2007 - link

    Tom got the same overclock Anand did. Anand ran a comprehensive suite of stability tests which forced him to step the overclock back to 2.6ghz for stability. Tom ran 3dMark06 once and did not/could not/was not allowed to test for stability.

    This is what happens when you drink the Kool-Aid. And yes, I'm looking at you Tom's Hardware.
  • calyth - Tuesday, November 20, 2007 - link

    "This is what happens when you drink the Kool-Aid. And yes, I'm looking at you Tom's Hardware."

    Really. What's this Intel Resource Center doing on Anandtech?

    IMO it's nothing terribly wrong that review sites getting a bit cosier with manufacturers. Stuff don't comes free. I still read Toms and I still read Anandtech, but I try to make up my own mind.
  • retrospooty - Monday, November 19, 2007 - link

    "This is what happens when you drink the Kool-Aid. And yes, I'm looking at you Tom's Hardware."

    Funny, a decade later and still nothings changed. I stopped soiling my browser with Tom's 10 years ago. LOL
  • flyck - Monday, November 19, 2007 - link

    the bug that forced amd to withdraw the higher clocked phenoms is present when the cpu is clocked higher. Thats why stability with the bug on higher clocked phenoms is low.

    3GHz with stock voltage is not that bad imo. if the bug is removed and it woul run stable i would say it is rather good.

    Performance is indeed a bit low. Amd doesn't seem to get alot bennifit out the 128SSE2. wonder how that comes.
  • DrMrLordX - Monday, November 19, 2007 - link

    That's what the B3 stepping is supposedly intended to fix (among other things). Word is it will be available in January. More waiting!

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